EPISODE · Aug 6, 2025 · 36 MIN
Your Offer Isn’t the Problem — It’s Your Audience (feat. Isabel Melgarejo)
from Upscale Your Coaching Business Podcast · host Jaimie Skultety & Mark Kanty
Guest: Isabel MelgarejoYou’ve done everything right: refined your offer, upgraded the copy, added more value. And still… crickets.Before you tweak it again, ask this: Who actually wants what you’re selling?In this live conversation, we're joined by Isabel Melgarejo to explore the real reason so many coaches struggle to sell strong offers. It’s not the pricing, the packaging, or the promise—it’s the people. When you shift your focus to finding the right audience, everything changes.Join us for an honest, energizing take on what truly moves the needle in your business.Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
What this episode covers
Guest: Isabel Melgarejo You’ve done everything right: refined your offer, upgraded the copy, added more value. And still… crickets. Before you tweak it again, ask this: Who actually wants what you’re selling? In this live conversation, we're joined by Isabel Melgarejo to explore the real reason so many coaches struggle to sell strong offers. It’s not the pricing, the packaging, or the promise—it’s the people. When you shift your focus to finding the right audience, everything changes. Join...
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Your Offer Isn’t the Problem — It’s Your Audience (feat. Isabel Melgarejo)
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