Your Partners Are Your Champions

It's episode 15 and I had the opportunity to speak with Sarah Scudder at SourceDay. Sarah Scudder is a self-proclaimed supply chain nerd. Sarah is a sustainability nut and lover of all things Bradley Cooper. She’s been trying to get a dinner date with him for over three years. The struggle is real. She’s good at loading the dishwasher but can’t keep potted plants alive. Green is her favorite color. Sarah is the CMO at SourceDay, a Unified Supplier Collaboration platform which automates price, quantity and delivery date changes to direct material purchase orders (POs) and provides complete visibility into your direct material PO lifecycles. Sarah hosts the What the Duck?! direct materials podcast and a monthly Voice of Supply Chain show that features people in supply chain doing extraordinary things. She also hosts monthly Manufacturing Supply Chain Woes and Women in ERP shows and enjoys speaking about marketing and manufacturing supply chain related topics. Here are the questions I asked Sarah in this amazing episode. What is your partner strategy? How do you co-market with partners? How do you support user groups in ERP Ecosystems? What do you do to differentiate in a very crowded ISV ecosystem like in Acumatica? What makes SourceDay partner-friendly and trustworthy to VARs looking to work with ISVs? Follow Sarah LinkedIn. Follow me on LinkedIn. Learn more about ⁠The ISV Society⁠ ⁠Download⁠ The ISV Guide to Grow Your Audience