EPISODE · Dec 16, 2023 · 46 MIN
Your Strategy Needs a Story with BCG’s Martin Reeves and Amazon’s Tomas Kellner
from The Crux of the Story · host Gary Sheffer and Mike Fernandez
Martin Reeves of Boston Consulting Group and Tomas Kellner of Amazon discuss how constructing a compelling story around your business strategy will catalyze action internally and create advantages in the marketplace.
Embed this episode
Ready to play
Your Strategy Needs a Story with BCG’s Martin Reeves and Amazon’s Tomas Kellner
0:00
46:29
1×
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.
Frequently Asked Questions
How long is this episode of The Crux of the Story?
This episode is 46 minutes long.
When was this The Crux of the Story episode published?
This episode was published on December 16, 2023.
Can I download this The Crux of the Story episode?
Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!