EPISODE · May 14, 2026 · 45 MIN
Your Team Shouldn't Still Be Doing This Manually
from eCom Collab Club Podcast - The eCommerce Podcast for DTC Businesses · host Peter Gardner and Adam Pearce
Most eCommerce businesses still run on people manually moving information from one place to another.Copying.Pasting.Updating.Chasing.And somehow we’ve all accepted this as normal.In this episode, Adam sits down with Simon Green, Co-Founder of Sprintr, to talk about where AI automation is actually changing eCommerce businesses — not just content generation, but the operational workflows quietly eating up time, money and brainpower behind the scenes.This is less “AI thought leadership” and more:👉 what should already be automated👉 what brands are still doing manually for no reason👉 and what happens when workflows start redesigning themselves around AIIf your current AI strategy is mostly “make this sound more professional”… this episode might cause a minor existential crisis.In this episode:Why most brands approach AI backwardsThe operational workflows nobody talks aboutWhat “human middleware” actually meansTasks humans shouldn’t still be doing manuallyWhere automation creates immediate impactAI and the future of team structureThe first workflows Simon would automate inside a £10m Shopify brandLinksSprintr → https://sprintr.ai/Simon Green (LinkedIn) → https://www.linkedin.com/in/simon-gr33n/Adam Pearce (LinkedIn) → https://www.linkedin.com/in/shopifyexpertadampearceBlend Commerce → https://blendcommerce.com#aiautomationecommerce #shopifyaiworkflows #ecommerceautomation #aioperationsecommerce #workflowautomationshopify #ecommerceaitools #shopifyworkflowautomation #aiinecommerceoperations
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Your Team Shouldn't Still Be Doing This Manually
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