You're Boring — And It's Costing You Business (How to Engage First with Anders Boulanger)

In this episode of Breakthrough Innovation, we speak with Anders Boulanger — professional magician turned communication strategist and founder of Engageify.Anders spent two decades performing magic around the world before turning those skills into a corporate training empire. His book, Engage First, teaches how to capture attention, build trust, and drive results — whether on stage or in the boardroom.🎩 How magic taught Anders to master business engagement📉 Why “boring” is more dangerous than “annoying” when presenting💬 The Boring-to-Annoying Line — and why you're probably too far left🎯 How to show up with 33% more energy (especially on Zoom!)📊 Why being “memorable” beats being “perfect” every timeWhether you're in sales, leadership, or training — this episode is a must for anyone who needs to capture attention before they can earn trust.Thanks for tuning in to Breakthrough Innovation! Want to subscribe to the podcast? Have feedback to share? Connect with us on Spotify or iTunes and leave us a review—we’d love to hear from you!