"You're not crazy. Reaching out to planners isn't working anymore..." Episode 109

You're not going crazy — here's why reaching out to planners isn't workingThe 3 things you need to do to get wedding planners referring youIf you've been told that reaching out to wedding planners is a great referral strategy — it is. But the way most creative business owners go about it doesn't work. It's not by sending an intro email. It's not by participating in a styled shoot. And it doesn't matter how beautiful your work is.In this episode I'm breaking down exactly what I did to get referred by celebrity wedding planners and land $10k stationery clients at luxury events — and the three-part framework that actually gets planners excited to send you business.IN THIS EPISODE1. What happens when you send out cold emails to planners2. How to lead with value, not just an intro email3. How to create reciprocal value during and after the projectSubmit your question to be answered on the show:👉 www.marketinganswerspodcast.com/askMy EssentialsTools I couldn't run my creative business without — with special deals to get you started:🖥 1 free month of Showit → showit.com/r/4z8t4m9x — my preferred website builder🚀 20% off Dubsado → dubsado.com/?c=coast | code: coast — client management, invoicing, proofs, and more📧 25% off your first year of Flodesk → flodesk.com/c/N6G0FA6U — beautiful emails, zero stress💰 $100 back on Gusto - https://gusto.com/d/jaime4e47acac - pay employees, contractors, and stay on top of taxes & regulationsMay contain affiliate links at no cost to you.