YouthNation by Matt Britton

https://thebookvoice.com/podcasts/2/audible/98357 to listen full audiobooks. Title: YouthNation Author: Matt Britton Narrator: Joe Knezevich Format: mp3 Length: 5 hrs and 30 mins Release date: 07-27-20 Ratings: Not rated yet Genres: Consumer Behavior & Market Research Publisher's Summary: YouthNation is an indispensable brand road map to the youth-driven economy. Exploring the idea that youth is no longer an age - it's a commodity that's available to everyone - this book shows what it takes to stay connected, agile, authentic, and relevant in today's marketplace. Listeners will learn the ins and outs of the new consumer and the tools, methods, and techniques that ensure brand survival in the age of perpetual youth.