Zara Keane on Nurturing Your Newsletter

Episode 037 / Cozy mystery author Zara Keane shares how changing genres allowed her to write to her strengths. We also delve into nurturing our newsletters, chatbots, and selling direct. Come over and say hi to Jami and Sara in the WIKT Facebook group! You can find show notes and links at wishidknownforwriters.com.Intro links:  In this podcast episode, you’ll discover:Why finishing that first book is so importantHow our writing processes change and evolve and how we can’t pin down a single system and replicate it again and againWhy trying to do it all is a mistake and the importance of filtering adviceHow Zara moved from romance to cozy mysteryZara’s “experiment budget” and her attitude to testingWriting to your strengths--writing in a genre that lets you use your natural talents to their fullestNurturing your newsletterFiltering readers who find you through a promotionUsing a serial novella in your newsletterUsing content themes to guide content creation for newsletterZara’s recommendations for getting started with chatbotsBenefits of selling direct with Payhip and Bookfunnel: flash sales, coupons, and built-in discountingHow Zara created a Christmas in July, promoted it to her newsletter, which gave her a financial return on par with a Bookbub featured deal Genres discussed include cozy mystery, romance, and romantic suspense. Links: Zara KeaneRWANaNoWriMoBookbubWIKT Interview with C.C. HunterHow to Outline a Cozy Mystery   Newsletter NinjaMailer LiteFlo DeskNew Author Discovery📥 Send us a Text Message Support the show🚀 Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops❤️ Jami’s books https://amzn.to/3wSraA5🔎 Sara’s books https://www.sararosett.com/bibliography/ 📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast