ZCS 045: Paul Jarvis on How to Automate Your Course and Business with Mailchimp

Welcome to episode 045 of The Zen Courses Show! My guest for this episode is the amazing Paul Jarvis, designer, course creator, and founder of ofCourseBooks. Paul was one of the first guests on the show. He’s back this week to share what he’s been working on and his Mailchimp course, Chimp Essentials. If you want to take Mailchimp to the next level while saving money and learn about marketing automation, this episode is for you. Ready? In This Episode, You'll Learn: What Paul’s been up to as a course creator for the past year Why he created a course on Mailchimp when there are other email solutions out there How to make Mailchimp work like ConvertKit…and save money Why Paul chose an open and close cart structure for his course launch Why short videos work great for technical topics What marketing automation is and how it works in Mailchimp How Paul uses drip content in his course to increase activity The 3 ways Paul uses student feedback How to beta test your course: content, testimonials, support requests References and Tools Mentioned: Chimp Essentials Learn how to make Mailchimp do everything ConvertKit does and more WP Complete - WordPress Plugin to track student progress in your course Thanks for Listening! If you enjoyed this episode, please consider leaving an honest review for The Zen Courses Show on iTunes! Ratings and reviews boost ratings & help new listeners find the show. I read every review and I'd love to read yours. Click here to leave a review. And, finally, don’t forget to subscribe to the show on iTunes to get automatic updates. If you have an Android phone, you can subscribe on Stitcher. Lastly, I want to say THANK YOU to Paul for sharing his story with us on The Zen Courses Show!