ZCS 054: Why YOU Are Your Brand with Rachel Shillcock

Welcome to episode 054 of The Zen Courses Show! My guest for this episode is Rachel Shillcock, an award-winning designer, author, and online course creator. In this interview Rachel shares her story and why she decided to create an online course when she already had a couple products. Enjoy! In This Episode, You'll Learn: Why Rachel decided to create digital products when she already had a successful design career Why Rachel believes YOU are your brand How to use your values to help you build your brand and products Why it’s okay to evolve your products and processes How she decides what course content to keep and what to leave out Why you should always overdeliver References and Tools Mentioned: Coach (partner link) - the course platform Rachel uses Rachel's website - rachilli.com Rachel's products - rachilli.com/shop Rachel on Twitter - twitter.com/missrachilli Rachel on Instagram - instagram.com/rachilli Thanks for Listening! If you enjoyed this episode, please consider leaving an honest review for The Zen Courses Show on iTunes! Ratings and reviews boost ratings & help new listeners find the show. I read every review and I'd love to read yours. Click here to leave a review. And, finally, don’t forget to subscribe to the show on iTunes to get automatic updates. If you have an Android phone, you can subscribe on Stitcher. Lastly, I want to say THANK YOU to Rachel for sharing her story with us on The Zen Courses Show!