Zero Is the New Hero: Inside the Global Network for Zero | S. 2 E 14

Zero Is the New Hero: Inside the Global Network for Zero Can businesses truly achieve net zero emissions by 2030—or even sooner? On this episode of The Samuele Tini Show, host Samuele Tini welcomes sustainability powerhouse Mahesh Ramanujam, former president and CEO of the U.S. Green Building Council (USGBC) and founder of the Global Network for Zero. From his early life in India, where sustainability meant survival, Mahesh has led a global transformation in green building practices through the renowned LEED certification. Now, he's going further, leading an ambitious global movement aiming for total decarbonisation. In this insightful episode, you'll discover: Why Net Zero is no longer just an ambition, but a necessity for businesses everywhere. How certification can create transparency, build consumer trust, and spur competitors into action. The critical role of technology, particularly AI, in rapidly scaling sustainable solutions. Powerful examples of businesses already achieving remarkable progress toward zero emissions. Mahesh delivers an optimistic yet pragmatic vision: sustainability isn’t just about protecting our planet—it’s about driving innovation, growth, and lasting value for all.