Zero To CFO: Understanding Financial Data ft Nate Jenson

Nate Jenson has a masters degree in Forensic Accounting, he’s a Certified Management Accountant, and is Certified in Strategy and Competitive Analysis (through the Institute of Management Accountants). But more importantly, he has somewhere around 30,000 hours of helping small business owners understand what’s driving or inhibiting their profitability and cash flow and what to do about it. He has built and sold 3 bookkeeping and CFO companies having helped over 50 companies to get insight into their profitability. His current focus is providing this insight in a more automated way so that companies that need the insight but can’t quite afford a fractional CFO, can still have a clear picture of what they need to change to improve their profitability. Website: https://www.zerotocfo.com