只需一口，就能精神飽滿？忙碌人的最佳救星是這個！➡️ EP.189 娘家品牌執行長林香蘭

from Jason好好聊 · host 楊佳燊Jason

來賓：娘家品牌執行長林香蘭林香蘭從小在瑞芳市場跟著父母做生意，這段期間摸索出商業概念，成為日後建立品牌的養分。從民視電視廣告業務一路走到執行長，後來創立《娘家》品牌，並巧妙運用廣告資源推廣產品，香蘭強調找到合適的團隊和資源對於成功建立品牌的重要性。這一次，香蘭將深度分享娘家品牌的成功策略，以及「問心無愧」的人生觀。 _ 本集重點： ☑️ 從瑞芳市場到台北職場，如何從基層打拼到執行長？ ☑️ 《娘家》品牌源自於鄉土劇？ ☑️ 經營品牌有三大關鍵：人才、產品、行銷 ☑️ 「初衷三問」為什麼要做這件事情？要什麼？不要什麼？ ☑️ 從「FABE」找到產品的特徵和價值 ☑️ 面對挫折，團隊是最穩健的靠山！ ☑️ Jason竟是廣告明星！攜手女兒一同上鏡 ☑️ 「無愧於心」人生只需要對得起自己就好！ ☑️ 未來《娘家》將成為世界的娘家【本節目由傑思愛德威製播】 ✔✔聯絡我們 ➠ [email protected] ✔傑思‧愛德威官網➠ https://js-adways.com.tw ✔傑思‧愛德威粉絲團➠ https://facebook.com/jsadways -- Hosting provided by SoundOn

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只需一口，就能精神飽滿？忙碌人的最佳救星是這個！➡️ EP.189 娘家品牌執行長林香蘭

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