EPISODE · Jul 13, 2026 · 18 MIN
注册会计师 综合二 业务单位和职能战略13 锁定目标市场的四大维度
from 26飞凡CPA：综合二｜商业决策、价值评估与合规实
【本期主题】 拆解市场营销战略中市场细分完整知识脉络——地理细分、人口细分、心理细分、行为细分四大B2C维度，以及行业类别、用户规模、地理位置、购买行为四大B2B维度，深度解析从"门口保安"到"吧台调酒师"再到"行为测谎仪"的细分进化逻辑。 【核心案例】 为什么两位35岁年收入50万的同小区男性不应被推销同一款车？旅行社如何把"躺平派""特种兵""社交货币派"塞进同一个观光团会投诉满天飞？B2B采购中为什么10人初创公司与1万人跨国巨头是"两种商业物种"？ 、
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注册会计师 综合二 业务单位和职能战略13 锁定目标市场的四大维度
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This episode is 18 minutes long.
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This episode was published on July 13, 2026.
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