Zielgruppe Positionierung und Premiumprodukte mit Katharina Boersch – Folge 81

from Mission Bestseller - Self-Publishing Strategien & Tipps

Wie findest du als Coach die richtigen Kunden und Kundinnen und verdienst gut Geld damit? Antworten auf diese Fragen teilen diese Woche Katharina Boersch, Businesscoach und Bestsellerautorin und ich mit dir. Diese Punkte haben wir in unserer Unterhaltung besprochen: Lohnt es sich wirklich dich auf ganz spezielle Bereiche festzulegen? Wen ich mir eine konkrete Wunschkundin schaffe, schließe ich damit nicht irrsinnig viele mögliche Kundinnen aus? Warum es so wichtig ist, deine Dienstleistungen in klare Premiumprodukte zu packen. Wie oft es sinnvoll ist die eigene Positionierung zu überprüfen. Sind Zielgruppe und Positionierung statische Phänomen oder entwickeln sie sich weiter und können angepasst werden? Welche Fallen warten am Weg zum wirtschaftlichen Erfolg als Coach, Trainer, Beraterin? Warum es so entscheidend ist, deine Ideen und Vorstellungen in der Praxis zu testen. Wofür steht der Perspektivenwechsel mit System? Hier die Links, die wir im Podcast ansprechen und weiterführende zu Informationen, Tipps und Erfahrungsberichten rund um Bücher, eBooks und deinen Erfolg: Hier findest du Katharinas Bestseller „Perspektivenwechsel mit System – Als Coach gute Kunden finden und gutes Geld verdienen" als eBook und Taschenbuch auf Amazon: http://amzn.to/2ckNWb9 Hier kommst du zu Katharina Boerschs Internetseite und ihren Angeboten: www.katharinaboersch.com Hier findest du Toms aktuellen Bestseller „Mission Bestseller – Ratgeber und Sachbücher erfolgreich vermarkten und verkaufen. Eine Anleitung"? als eBook und Taschenbuch auf Amazon: http://be-wonderful.com/MBeBook Hier holst du dir deine gratis Anleitung »In 6 Schritten zu deinem Bestseller« 6-teiliger Videokurs +eBook: Jetzt gratis anfordern! www.be-wonderful.at/dein-buch Hier findest du »Toms Buch-TV« meinen YouTube-Kanal rund um Bücher und eBooks und Self Publishing für Ratgeber, Sachbücher und persönliche Erfolgsgeschichten: https://www.youtube.com/channel/UCKoD5d7_GoclDswdhP1w0qA

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This episode was published on September 8, 2016.

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