Zomer on the Dazed Archive, LVMH Prize and Being an Independent Brand in Fashion | Fashion Forensics episode artwork

EPISODE · Apr 29, 2025 · 51 MIN

Zomer on the Dazed Archive, LVMH Prize and Being an Independent Brand in Fashion | Fashion Forensics

from Fashion Forensics · host Angel Nemov

What is it like to be an independent brand in fashion in 2025? For Paris-based Zomer, it is stability - inside and out. After starting their brand in 2023, Designer Danial Aitouganov and Dazed Magazine Fashion Director Imruh Asha have achieved many accolades that have propelled them into entering some of the most sought-after spaces in the industry such as becoming LVMH Prize finalists in this year's edition, as well as a prime spot on the official Paris Fashion Week schedule. Coming on Fashion Forensics, the design duo dive deeper into their references and history - Danial’s time as a designer at Burberry, Chloe and Louis Vuitton, and Imruh’s illustrious storytelling across some of the world’s best editorials, and how their child-like curiosity continues to be stronger than ever. Watch the full video episodes exclusively on YouTube every Tuesday. Subscribe to Fashion Forensics on Spotify, Apple Podcasts and wherever else you get your podcasts.    Join us for more on Instagram and TikTok. @FashionForensics

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What is it like to be an independent brand in fashion in 2025? For Paris-based Zomer, it is stability - inside and out. After starting their brand in 2023, Designer Danial Aitouganov and Dazed Magazine Fashion Director Imruh Asha have achieved many accolades that have propelled them into entering some of the most sought-after spaces in the industry such as becoming LVMH Prize finalists in this year's edition, as well as a prime spot on the official Paris Fashion Week schedule. Com...

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Zomer on the Dazed Archive, LVMH Prize and Being an Independent Brand in Fashion | Fashion Forensics

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