AADA - Raw, direct and live chats about design and creativity

This is the last ever episode of AADA. Today I explain what's next, and how to find it. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Why this is the last ever episode What’s next Upper Limit Beliefs (The Big Leap book) I’m not just a designer The reason for a new name and new domain Different audience Different people will listen to it I want to talk about more stuff, but not delete this podcast Introducing GET DOING THINGS Mindset Marketing Design How all 3 connect together, and how 1 doesn’t work without the others I still haven’t recorded the first episode… Or made the website… Tomorrow is episode 1 of GET DOING THINGS You’ll have to resubscribe to a new podcast It’s called Get Doing Things New domain: getdoingthings.com Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Batching your social media is a great tactic...but you have to be careful. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Automating and batching your social media can be a useful way to save lots of time Mostly, I recommend it The problem comes when it’s too automated Has to still seem relevant Not repeat itself: Rise of people using Meet Edgar to repeat content It means you see people’s Twitter timelines and they just say the same things over and over Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I'm going to be negative today and tell you why you shouldn't start a podcast. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Back in #227 I spoke about starting a podcast Today, this is 7 reasons NOT to start a podcast I’m going to be negative 7 Reasons LOTS of people do podcasts. Rather too many do: it’s a crowded market People still don’t get podcasting If you’re not a natural speaker, it might harm you It isn’t the easiest way to build an audience - it takes lots of time It’s hard to work out the size of your audience - no real stats means no real insights I can’t make people take action: linking to stuff is hard They take a lot of time and you have to be passionate about it Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Yes, The Faceless Man is from Game of Thrones and it's nice to include it in my podcast title. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Lots of companies get content marketing wrong They get marketing wrong too They try to market their business And they try to get people to engage with their business The problem is: PEOPLE ENGAGE WITH PEOPLE Look at Apple: Steve Jobs, Jony Ive, Tim Cook Why do they put spokespeople out for a massive company? Because people don’t engage with brands, even ones as powerful as Apple I’m interested in Apple, but I don’t follow Apple on Twitter Stop trying to make your business into a thing people want to engage with Make your people the thing that people will engage with Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Yes you're making a podcast or a blog. But WHY are you doing it and what do you want to achieve? Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes I listened to a great episode of Cliff Ravencraft’s podcast the other day where he spoke about making a podcast He said a lot of people that come to him have got it the wrong way around They made a podcast, but didn’t do it for a reason There was nothing for a listener to then jump off to afterwards This is fine for for-fun podcasts, but what about the marketing ones? Why are you doing your content marketing? What are you ultimately trying to market?   My personal reasons for doing a podcast You all know: I started my podcast in January as a challenge and “marketing experiment” I didn’t have anything to sell though I enjoy it and that’s one of the most important things A new goal of mine is to freely share everything I learn It helps me build an audience - 1000 Fans by Kevin Kelly   Let’s flip the question around But let me turn the question to you: why are YOU doing these things? Or why are you NOT doing? A reason is important For years, I didn’t have a reason, so I didn’t do it Now I want to share, I have a reason Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I believe in self-development, and today I explain why. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes The Miracle Morning by Hal Elrod You're can only become as good as your level of self development If you're not self aware or capable of being a leader you can't be a leader If you're not capable of taking on the attitudes of successful people you can't be successful Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

What is it that successful people do differently that you can do too? Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes I read a lot of books about successful people Both traditional success and weirder success The common denominator between them all is a persistence in their attitude They'll work longer and harder than everybody else And they'll carry on when everybody else has quit Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I explain why evergreen content is important for your marketing. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Content that you can use for years that doesn't go out of date Focused on long standing topics  Doesn't focus on technologies Focused on mindset or something else Important to make sure your articles aren't too topical But topical can also be good at the same time Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I've been wanting to talk about this for a while: what would I do differently if I started again if I knew what I know now? Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes The easy answer - nothing The real answer 100 Fans Article I'd would've created a product I would've created a useful blog and kept it up to date I would have paid more attention to the importance of marketing straight away I would have read a book a week I would have started with a niche agency instead of one that appeals to everybody I would have focused on clients that already made a lot of money through their website as it's easier to see the direct benefit that way   Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I share how I used to feel about marketing, and how many people still feel about marketing. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes The British attitude to advertising and marketing Promoting yourself is important Most people want to see you doing well The people that don't don't matter Marketing is the only way to differentiate yourself in the marketplace Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

It's a title that's a bit clickbaity today, but it's true. Let me explain. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes It's taken me a lot of years to realise this.  Before I took marketing seriously After I took marketing seriously Your level of marketing dictates your quality of clients No marketing: anybody Some marketing: some people you want Lots of marketing done properly: pick and choose the ones you want to work with Marketing is more important than your clients because eventually marketing becomes the way you choose your clients  Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I do a lot of stuff. Because I do a lot of stuff people always ask me "How do you find the time?".  Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Lots of people ask me this question. I usually just answer "I just do", or shrug my shoulders Today I decided to try and get to the bottom of it a bit more. Passion Having a plan and a vision Enjoying what a do Being the kind of person that wants to be the hardest worker in the room all the time Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Design inspiration isn't about copying other people, no matter what other designers do. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Design inspiration doesn't mean finding similar stuff and copying it Design inspiration means getting into the mood of a piece, looking st similar things to what you'd like to achieve Think about what you want to achieve first and come up with idea first Don't rush to looking for inspiration Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I get a bit serious today, and talk about why I think the creative industry needs a governing body. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes No standardisation No barrier to entry No expectation of professionalism No way of a new employee knowing what to expect No way for a client to know what to expect It makes us look like a bunch of con artists Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I'm talking about a topic I touch upon a lot: how to become a better designer. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Read Listen Read Do a LOT of design work Don’t just do work in work time, and don’t just do it for clients Do work that you hate The tools are the least important thing The ideas are the most important Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I talk about Quora, and share a recent case study where I managed to achieve 1000 views a day for 1 piece of content. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Today I’m rounding off my content series to talk about Quora What is Quora? Let’s talk about some real life stats of Quora  Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I talk about a thing a lot of people don't think about: how to design your content. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Designing your content isn’t something many people think about They think of content as writing, or blogs, or audio files. The design of your content is probably more important than your actual content If it’s boring, people won’t consume If it’s too long, people won’t consume If it doesn’t work or looks rubbish, people won’t consume it Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I talk about an interesting idea today: the idea that you might be able to sell your content. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes If your content is really special, or super helpful, you might be able to sell it There’s lots of ways to do that: Guest blog for other websites/publications Setup a subscription website Sell access to articles or research Do you know things that others don’t know? OR, do you know things that SOME people don’t know and would like to know? Everything is on the internet, but it’s hard to decipher which is good Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I'm not talking about sleazy tactics. I mean: why should you be giving away all your content for free? Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes I don’t like talking about making money on the internet, because it feels dirty to say it Some people will get the wrong impression, and think I’m talking about dodgy methods But that’s not what I’m talking about today I’m talking about creating content I’ve spoken about this this week a lot, as it’s what I’m focusing on this week The simplest and most effective tactic is this Give away all your secrets and content for free, and charge to implement it It works for nearly every business And if it doesn’t work for your business, a BIT of it will Give away SOME of your content and secrets Give away insane amounts of value Make people WANT to come back to your website for more free stuff Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Today I bang the content drum (again), and try to inspire you to write some. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Everybody has got an interest, a hobby or a passion. Sometimes they cross over and you get paid for them. Whatever your hobby is, they’ll be a website for it. If there’s not a website for it, you could create it. When you start producing content, people start to know you for that content. Creating regular content keeps you active in people’s minds.  They’ll remember you when they need the thing you’re promoting. You could make a job from your hobby! Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I don't think designers should have a style. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes The tweet I mention in this episode: https://twitter.com/CD_and_Co/status/895396505342705664 Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I'm talking about creativity, and exactly what it means. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Creativity is the act of creating something  It's not a superpower or something that special people have Anything is creative  Playing guitar, doodling, making stuff  It's all creative  Often designers are called "a creative" But we don't have the monopoly on the term.  Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

2 episodes in the same day! I played with an Oculus Rift. This is what I thought of it. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I played with an Oculus Rift. This is what I expected it to be. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I'm talking directly to young designers today: these are the things you need to know. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Use a sketchbook! Use a sketchbook! Create WAY more work than your teachers or lecturers actually do Seek out criticism. Learn what’s wrong with your work. Do work for clients and let them tell you how bad it is. Nothing beats hard work. Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I rant a little bit about people who are afraid of their website. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes So many people aren’t technical, and I get that. So many people are scared of their website, rather than seeing the potential for having an online presence anybody around the globe can see instantly Start learning how to blog Start learning how to update your website Start learning the basics of SEO YOU ARE THE BEST PERSON TO DO ALL OF THIS. NOT A MARKETING COMPANY. Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I've just finished reading Oversubscribed. This is what I learned. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Buy the awesome book: Oversubscribed by Daniel Priestley In the fantastic book Oversubscribed by Daniel Priestley, Daniel talks about how to become oversubscribed. I’m not talking about how to become oversubscribed, but he does suggest a very good way of running your design and marketing in your business. Become a Campaign Driven Enterprise. Stop thinking about individual marketing activities A single blog A single email A brochure Think about a theme What are we doing in December?  What campaign are doing for Valentine's Day? What is the ultimate thing we're promoting? Start with 1 campaign What things can we tie into? Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Today I get a bit ranty about the regular design mistakes I see made. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes No logo. At all. The Noun Project is good for cheap logos if you're stuck. A generic name for a business, or an acronym name. Horrible colour choices. Find out what colours clash and don’t use them. Overcomplicating the design of a website/business card/leaflet/anything. Poorly written text. Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Today I talk about feeling uninspired and wanting to give up. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Throughout my 211 episodes, I’ve talked sporadically about inspiration and motivation In episode 95 I discussed the idea of inspiration, or at least how designers understand the phrase. I’ve spoken variously in other episodes about the idea of motivation, and how we shouldn’t wait for it or seek it before we do something. Discipline wins out every time when motivation isn’t there, and that’s something I ranted about in episode 183. Feeling uninspired happens. A couple of weeks ago I went through a period of not wanting to make my podcast. I’d got bored of the format, the things I was talking about, and how it was progressing. One week later, I was happy again. Feeling uninspired is like any other feeling: it’s fleeting. Just ride it out with a bit of discipline and just get to work. Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Today I look at the difference between Trump and Obama. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Now Trump is a bit of a way into his presidency, I thought it’d be fun to compare him to Obama in terms of his design and marketing strategy It’s fair to say Trump’s strategy has been mostly a car crash, but there’s some interesting comparisons when compared to Obama The two different markets: the “right” market, and the “left” market One uses words like “change we can believe in”, “belief”, “truth”, “change" The other uses things like “fake news”, “the swamp”, ‘things need to change” Obama’s design strategy https://www.obama.org/ Trump’s design strategy  https://www.donaldjtrump.com/ Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Let's talk about how design careers usually go. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Nearly all design careers follow a predictable trajectory  Young plucky arrogant designer working for somebody else Young plucky arrogant designer takes up freelance work A bit wiser young designer loses the arrogance and decides to try an in house designer role for a bit  Then you go back to a design agency because it's more rewarding work Then you make a choice, you either go into management or you hone your craft  I know a lot of designers that baulk against management and that's good Because a good designer doesn't make a good manager  Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Today I discuss why being a jack-of-all-trades isn't a bad thing. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes I covered this a bit way back in #111 - Be Good At Lots Of Things Today I want to talk about me, or at least my approach to design The specialist designer The jack-of-all-trades designer The “designer" - The all round good designer  Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I talk about my favourite kind of design again, for the third time. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes I’ve done this kind of episode twice before: #142 - Old Design and Alan Fletcher #122 - Graphic Design Today I’m back for part 3. I love talking about my favourite kind of design Wit in design Design with Easter Eggs Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I talk about my first design job. Awww. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes I wrote an answer on Quora recently that I thought would also make a good podcast episode. I answered the question: What was your first graphic designer job like? I randomly decided to apply for this job and never expected to get it. I struggled to deal with criticism and I used to get too attached I wasn’t capable of understanding how to improve things I wasn’t a very good designer I was the only designer in the company I had to learn everything and do everything myself It was hard. Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

What does it mean to design a website for the coffee queue? Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes In episode 204, I touched on the importance of mobile I said a phrase that really caught my thinking, and I wanted to consider it more in-depth The coffee queue is just an analogy really to help you consider how people use websites in reality. People use their phones whilst: Killing time waiting for a friend Stood waiting for the traffic lights to change (in cars and outside of cars)  Waking up on a morning Going to bed on a night Waiting for an appointment  Bored at the dinner table Generally we use it as an all encompassing time waster  The idea of designing a website for the coffee queue The user isn’t fully engaged They want the content as quick as possible They’ll be on a mobile phone They’ll likely have a poor internet connection They want to find something out They want to be engaged, intrigued, interested, surprised They won’t do anything complicated, and likely will forget to complete anything that is It’s a powerful way of thinking about the next website you’re involved in. Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Why mobile is SO important when you're designing things, or commissioning new design work. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes What I mean by mobile  The Consumption age The mobile brain and Short attention spans  Is somebody viewing your thing with intent or are they stood in a queue waiting for a coffee?  Chunking content  How to design for mobile and the mobile brain  Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I talk about scheduling and batching things to make things more efficient. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes I've fallen out of love with schedules recently, as I discussed in episode 186 about planning my podcast  I wanted my podcast to feel more spontaneous, but I'd estimate it's making my podcast twice as difficult  Wherever possible, you should separate the ideas and thinking tasks from the production tasks.  If you plan upfront then produce later, you'll be faster at both tasks  Using trello to plan my personal content schedule All this stuff can be applied to anybody needs to write regular content  Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Today I'm talking about design feedback. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes It's not about you and what shade of pink you like Design is hard, and don't forget that fact Be diplomatic with your opinions But also, be honest with your opinions If the designs match the brief, the job is a success You don't need to see multiple options of everything, trust your designer Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Here's the final lessons I've learned from getting up early for two weeks. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Yesterday, I got the episode numbers wrong. Tomorrow, I’ll talk about design. I promise. My last year of late mornings. There’s no such thing as a morning person or a night owl (sort of). You can force yourself to get up at any time you choose. Listen to your body. Getting up early does feel more productive, but is it? Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

It's stupidly easy to set up an online business. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes P.S. I semi-scripted today's episode: here's the script. When you’re stuck in a rut It’s easier to look and see that the grass is greener on the other side Today, I’m here to tell you that it is And I’m here to show you how easy How unbelievably, ridiculously easy it is To set up an online business Today, right now. Seriously, you’re not going to believe how easy this is. BREAK I don’t care how much you know right now Even if the only thing you can do is open your email Within a couple of hours, you could make a website If I look back 15 years ago to when I started this website stuff You used to have to make them yourself Well, sort of. I made my first website in something called Dreamweaver Which was really just an upgraded FrontPage And if you remember that, you’re an old sad geek like me. Back then, websites would take a couple of hours just to make something basic Now, you can go to something like WordPress.com Or squarespace Or Wix, or a million other things like that, and have a website online in 20 minutes No kidding, no exergerating. I could teach my dad to do this stuff. I could teach my dad to make a website in 20 minutes. And with a website, comes a business. Or at least, a potential business. There’s loads of ways to setup on online business. You’ve got the obvious ones like e-commerce Selling a product online, then shipping it and stuff like that Then you’ve got less obvious ones Like being an online personal assistant for people Which are sometimes called virtual assistants And then there’s things like SEO consultants Business coaching Social media And stuff like I do, selling websites We started Genius Division with nothing more than a couple of computers and desks And a website, obviously From that website we sold our services But we never really directly sold from the internet as such We sold through contacts we already knew and the network we’d built up But we did, and still do, sell websites And in some way, ours is an online business As I’ve been banging on all week, it pains me so much to see people not realising this Not realising the potential of the internet, and all the crazy different businesses you can setup on it SO EASILY If there’s any takeaway from this week of the power of the internet episodes its simply this The internet is massive And you could be making money from it as well If you’re stuck in a job you hate or you want to change I’ve got thousands of people who I could show you who make money purely through the internet At all levels, from making a couple of quid a month through to making millions The internet is really damn powerful And I hope you...

Today I talk about our period of making things, to now. The consumption age. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes From about 1760 onwards, lots of people discovered the power of machinery. People realised that hand production wasn’t as effective as machines doing the work. The textiles industry realised this the most. This was a huge turning point in our modern history, especially in Britain. Financial growth beyond all expectations began. Standards of living continued to grow The period of Industrialisation began Then, something similar happened in the 90s. The internet came along, and it started to get more commercialised. Savvy people realised the power of the internet, the dotcom crash came and went, and now we’ve settled in. Now, the internet is here to stay And it’s brought about an age of consumption YouTube, Netflix, Podcasts, Websites, Blogs, Training courses Everything is done on the internet But nobody is making enough on the internet Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Sometimes, you just have to do what you want. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes No shownotes today. Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Everything is on the internet, and you can use it to your advantage too. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes This episode was originally going to be negative about becoming how you need to be wary of internet experts Today though instead, I want to talk about the potential of the internet. This week is all about the power of the internet. And today I want to look at the power of becoming an expert. Anybody can setup a website, start publishing powerful articles, and become an expert over some years, or even months This isn’t an episode about the negatives, it's about the positives. Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

The social media like can be a powerful business tool, and not just the bane of existence. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Although I hit pretty hard on social media likes yesterday, I don’t believe they’re inherently wrong Like anything, in moderation this is all fine If you can separate the meaning and understand it properly, it’s all good. And also, it’s a powerful business tool. Seeing the amount of likes and shares your business, products and content get can be free ways of seeing how good your stuff is. Content that gets more traction on social media is a good indication that it’s more appropriate for your audience Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Today I rant a little bit about social media. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Social media can be an amazing tool for bringing people together, but it has a darker side Our constant obsession with more likes for more recognition from strangers is changing our brains Social media affects our brains in the same way a hug does.  Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

It's unbelievable how much money some people are making with the internet. Let me introduce you to some. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes The internet isn’t just a consumption machine. It's not just a place to find funny cat pictures, youtube videos and blogs. The internet is the business playground for some many businesses that get it. asos.com - $1.4 billion airbnb.com - $1.7 billion TripAdvisor - $1.5 billion Amazon - $135 billion Facebook - $27 billion Google/Alphabet - $90 billion You aren’t going to start by making billions, but you have to sit up and take notice of these numbers. By comparison, Apple made $215 billion last year The biggest internet companies aren’t far off these numbers. What can you do online differently? Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

This week I've got a theme! Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes This week, I’m talking all about the power of the internet. I’ve decided to look more in-depth at a huge topic—the internet—and talk about my thoughts and feelings to do with lots of things. I won’t just be looking at the positive power of the internet, I’ll be looking at the negative side too. Here’s what I’ll be covering in the next 7 days: 194 - Internet-based businesses are making are killing and you should be paying attention 195 - The Social Media Like Is Ruining Our Lives... 196 - …But The Social Media Like Is A Powerful Business Tool 197 - Anybody can be an expert on the internet 198 - From The Industrial Revolution to The Consumption Regression 199 - How easy it can be to set up an online business with the right product 200 - How savvy businesses are using the internet to make their marketing easier Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED It's vital to your business that you find a good designer that you can trust. Scribbled Shownotes Good design is vital to any business IIt'sused to instil trust and credibility  It's used to command higher prices and make your look more professional  Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

How do you go about proving you're an expert designer? Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes Paul Boag does this stuff REALLY WELL. Why should somebody trust you that you're good at your job?  In the age of the Internet anybody can pretend they're good at anything  Oversubscribed talks about the idea of selling or giving away very small products Give away everything for free and charge for implementation  Show how good you are  Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes

I try to explain why I'm constantly pushing myself to do new things. Subscribe: ITUNES | ANDROID | STITCHER | RSS FEED Scribbled Shownotes I do lots of random challenges. I’m doing a podcast a day right now, as you know. Yesterday, I decided to see how long I could wake up at 4.30am on a morning for. And I get asked: why? Why do you do these things to yourself? Let me explain. Support Ask a Designer Anything Ask a Designer Anything Website Twitter (@craigburgess) Ask a Designer Anything on Facebook Leave me a review on iTunes