AFEM Industry Insider

Brazil is now the eighth-largest recorded music market in the world, with 14.1% year-on-year growth in 2025, and a significant and growing force within the global electronic music industry, which reached a record $15.1 billion in 2025. But what is actually happening on the ground?This edition of the AFEM Industry Insider brings together five leading voices from across the Brazilian electronic music ecosystem to take stock of where the market is, what is driving its momentum, and what structural challenges still need to be addressed.The session covers the state of the market and the independent sector, conference culture and international positioning, the artist and label landscape, distribution and streaming infrastructure, and gender representation. Speakers include Nazen Carneiro (NZPR), Rafael Nazareth (Hot Beats Music Conference), Marian Flow (Artist & Lady of the House Brazil Ambassador), and Fernanda Almeida (TuneCore Brazil).

Developing a live electronic music show is one of the most complex and rewarding steps an artist can take. But what does it actually involve, and how do the teams around an artist make it work? Join AFEM CEO Finlay Johnson with four industry practitioners who work at the sharp end of live electronic music production and touring:Tom Cane, Musical Director, A Work In Progress - https://aworkinprogress.uk/ Kelly Money, Little Empire Management - https://littleempiremusic.com/ Pete Jordan, Promoter, LWE - https://www.lwe.events/ Drawing on perspectives across musical direction, artist management, promotion, and production, the panel will explore how artists evolve their performance identity, what it takes to design and scale a live show, and the common pitfalls that catch teams out along the way.