PODCAST · business
AIA Digital Marketing
by Billy Polson
Australian Internet Advertising (AIAD.COM.AU) and its team offer valuable insight in to the world of digital marketing and business growth solutions. This podcast covers a range of topics including:Business Growth, SEO, Google Ads, Jamstack Websites, eCommerce, Social Media, Sales, and much, much more!
Episodes
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Google Ads: Everything You Need To Know [Video Podcast] | The Business Basics #EP5
Join Billy Polson and Gary Devine in this video podcast episode of "The Business Basics," where we unravel the complexities of Google Ads to empower your business. In this video, we break down the basics of Google Ads, providing you with a clear understanding of how to harness the power of paid...
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How To Get Traffic To Your Website. Video | The Business Basics #EP4
Welcome back to "Online Business Basics" with your dynamic duo, Billy Polson and Gary Devine! In this invaluable episode of our video podcast, we’re zeroing in on the critical topic of website traffic - exploring a myriad of effective strategies to attract visitors and turn them into potential...
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Website Buying Guide, Video | The Business Basics #EP3
Join Billy Polson and Gary Devine for another insightful episode of "The Business Basics," as we continue our deep dive into the crucial world of competitor analysis in the modern digital landscape. In this video podcast, part two of our competitor analysis series, we build on the foundations…
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Competitor Analysis For Business, Video | The Business Basics #EP2
Welcome back to "The Business Basics" with Billy Polson and Gary Devine, bringing you another engaging episode of our video podcast. This time, we're diving deep into the world of competitor analysis for business, providing you with actionable strategies and examples on how to conduct an…
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How to Start a Business in 2023? Video. Business Basics #EP1
Welcome to "Online Business Basics" with your hosts, Billy Polson and Gary Devine! In this video podcast, we talk about the essential steps of starting your own business. From choosing a captivating name that resonates with your brand to turning your unique skills into a profitable business...
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ChatGPT, SEO Predictions 2023, & MORE | EP#26
Episode #26 is about the things that are changing due to the rise of AI content and ChatGPT. How is the SEO industry going to change in 2023? Does ChatGPT content ranks on Google? & if the answer is yes; does that mean the copywriters are going to lose their jobs? Explore everything about ChatGPT...
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AIA Digital Marketing Episode #22 Olivia Clark
Episode #22 features Olivia Clarke as we explore the impact of video on digital marketing. Breaking down the various formats, styles and platforms as well as how video ads can impact the success of your business this episode cannot be missed. (guest cameo by Elisa Kilic)
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AIA Digital Marketing Episode #21 Zaf Hyder
Episode #21 features a new guest Zaf Hyder, he brings us new insights into Local SEO & Google Business Profile and how they can used as resources to increase your leads with a few simple steps.
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AIA Digital Marketing Episode #20 David Mayman From Jetpack Aviation
In this Episode we have the founder of Jetpack Aviation and inventor of the world's first Jetpack! Having made his first public flight around the Statue of Liberty in 2015 David has taken JPA from strength to strength. A huge inspiration David shares his story about his business experience that...
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AIA Digital Marketing Episode #19 Saul Edwards From GoodReviews.io
In this episode, we have a great guest Saul Edwards. Saul has a wealth of experience in online marketing and has recently kicked off his new start-up venture Goodreviews.io In this episode we discuss the importance of social proof and reviews for businesses online. Plus some ways you can enhance...
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AIA Digital Marketing Episode #18 How to grow your sales.
In this episode Wade, Joe and Billy discuss their experience and share their tips on getting more sales. We cover everything from EQ vs IQ, to Closing Techniques, Objection Handling Techniques and everything in between. For more info go to https://aiad.com.au/
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AIA Digital Marketing Episode #17 Our Guest Jenny William Shares her wealth of knowledge.
In this episode, we have an amazing guest Jenny Williams who currently sits on the board of LIttle Colossus and has held roles like CMO for Fupay, ADMA, and Comparethemarket. In this episode, we have an amazing guest Jenny Williams who currently sits on the board of LIttle Colossus and has held...
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AIA Digital Marketing Episode #16 Our Guest Crom Salvatera Interrupts our Digital Marketing Podcast
In this Podcast we were all set to talk business sales with Joe Phillimore but were interrupted by a facetime with Crom from Marketing Samurais and ended up talking about: Email marketing IOS Updates ... And general business marketing fundamentals. For more info go to https://aiad.com.au/
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Episode #15 Harry James makes a guest appearance to talk SEO
In this episode, we have a guest Harry James from Technical Content Links. Harry is an authority when it comes to SEO and ranking at the top of Google Search. Go to https://aiad.com.au/services/seo-sydney/ for more info To see this podcast on Youtube go to...
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Episode #14 How to create a superior offer for your business
In this episode Joe, Wade and Billy offer tips on how to create a superior offer and smash your conversions, return on ad spends and sales! We cover everything from Social Proof, Differentiating your offer, Premium Offers, Credibility, Cognitive load and much much more! https://aiad.com.au
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Episode #13 Billy, Joe and Wade discuss quick Google Ads Tips
We cover a range of topics related to Google Ads including: Relevancy Intent Conversion tracking Landing Pages Competitor Analysis Impression Share Auction Insights Check out https://aiad.com.au/services/google-adwords/ for more info
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Episode #12 Billy, Joe, Ilan and Wade discuss tip on growing your business through digital marketing
We cover everything here from basic eCommerce tips, to videography, how to best use your data and stay in touch with your marketplace to ensure you get the best possible results from your digital marketing efforts. https://aiad.com.au/
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Episode #11 How to set your business up for success during Covid Reopening
Billy and Joe go through some tips to help your business make the most out of the covid restrictions being reduced and moving into the future post-covid. https://aiad.com.au/
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Episode #10 Joe and Billy Chew the fat on Google Ads vs SEO
As a business owner, it's hard to know whether to invest your digital marketing budget in SEO or Google Ads. In this podcast, Joe and Billy discuss some of the pros and cons for both. https://aiad.com.au
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Episode #9 Conversion Rate Optimisation with Ilan Hurwitz
Ilan has a wealth of knowledge when it comes to taking e-commerce websites to the next level. Billy and Ilan get to the bottom of what it takes to get your e-commerce website sales through the glass ceiling and achieve a much higher return on ad spend.
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Episode #8 - Selling Ecommerce On Facebook
In this Episode Olivia Clark, Swati Ojha and Billy Polson talk about the do's and don'ts when it comes to pushing your e-commerce products sales through Facebook ads. https://aiad.com.au/services/facebook-advertising/
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Episode #7 - Expectations Vs Reality (How to choose the right Digital Marketing Agency)
Rossi Alexander, Joe Phillimore, Olivia Clark, and Billy Polson talk about what to look out for when choosing a digital marketing agency for your business. https://aiad.com.au
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Episode #6 - Google Ads - Clicks That Count
Joe Phillimore, Swati Ojha, Olivia Clarke and Billy Polson talk Google Ads. https://aiad.com.au/services/google-adwords/
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Episode #5 - Facebook Ads With Olivia Clark
In this episode, we talk Facebook ads with Olivia. Olivia has been running Facebook Ads day in day out for years now and has heaps of useful insights for business owners and Facebook marketers.
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Episode #4 - SEO with Rossi and Joe
How do you get a website to rank higher on Google? Rossi has been optimising websites full-time for 6 years. In this episode, we discuss what it is that get s a website to rank higher on search engines like Google. https://aiad.com.au/services/seo-sydney/
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Episode #3 - Rossi Alexander and Joe Phillimore
Is google going to leave Australia? Billy Polson, Rossi Alexander, and Joe Phillimore shoot the breeze on this topic and attempt to get to the bottom of it all in the Australian Internet Advertising Sydney office.
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Episode #2 - Joe Phillimore
Billy Polson Founder and Manager of Australian Internet Advertising speaks with one of his Digital Marketing Experts about travel, Sales, and Digital Marketing.
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Episode 1 - David Mayman
**Audio improves at 2 minutes. Due to David being in France and on a tight schedule we switched lines as soon as possible. An action-packed episode with Fire Alarms going off and dogs barking in the background. David Mayman is the founder of Jetpack Aviation. He has invented the world's only true...
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ABOUT THIS SHOW
Australian Internet Advertising (AIAD.COM.AU) and its team offer valuable insight in to the world of digital marketing and business growth solutions. This podcast covers a range of topics including:Business Growth, SEO, Google Ads, Jamstack Websites, eCommerce, Social Media, Sales, and much, much more!
HOSTED BY
Billy Polson
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