PODCAST · business
Alonso Chehade Now
by Alonso Chehade
Alonso Chehade is a Fractional CMO for B2B sales performance companies.This podcast is for founders and CEOs ($5M to $30M) who want to move beyond founder-led sales and build a real growth system.If your growth depends on you, your pipeline is inconsistent, or your marketing isn’t driving real revenue, this show is for you.No scripts. No fluff. Just real conversations and real strategy.Stop guessing. Build the system.
Episodes
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CRO Exchange Insider: How Enterprise Revenue Leaders Buy (and Why Events Beat the Noise) | Vinny Rama
Vinny Rama (Managing Director, CRO Exchange) breaks down how their 1:1 “SQL” event model actually works, what enterprise revenue leaders are worried about right now, what makes them say yes (or ignore you), and why the vendors who win focus less on demos—and more on trust, proof, and being present.
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049 | My Take on Marketing Leadership (An AI-Generated Episode)
I tried something new: I took all my LinkedIn posts on marketing leadership, curated them into a single page, and ran them through NotebookLM to create an AI-generated podcast. It’s an experiment in repurposing content with AI—bringing my thoughts on strategy, team alignment, and growth into a...
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048 | Overcoming gravity and training for first marathon
Why I cancelled my gym membership, how I got into calisthenics, and running a marathon for the first time.
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047 | Hard work, problem solving, working joyfully
An audio digest of my new publication called the Joyful Worker.
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046 | 21 day detox challenge
My experience going through ChefV 21 day detox challenge, and the lessons learned along the way.
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045 | One meal a day
I cut down feeding myself to one meal a day. In this episode, I share my experience with this new practice, who convinced me to do it, and why I decided to give it a test run.
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044 | On being less reactive
A reflection on what happens when reacting to strong emotions in difficult situations—and ideas to transcend these moments to make intelligent decisions.
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043 | Inside the mind of a picky eater, dad life
No kid is the same, and most of the “kids approved” recipes are not working. So this challenge calls for some qualitative research.
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042 | Headstand? Me? No way!
Lessons learned from trying to do my first headstand (sirsasana) for 23 days and the tips I used to get there.
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041 | Angry at unvaxed family and friends?
An episode about how to deal with our anger and unvaxed family and friends like a monk.
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040 | Personal revolution in 40 days?
My experience going through Baron Baptiste’s 40 days to personal revolution program.
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039 | My 5-year-old first podcast
Family first means my daughters are my most important projects. As such, interviewing them is an honor and essential in my life. Great episode to listen to with your kid(s) and join the conversation.
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038 | Jeremy Roos on solar industry and revenue generation
Jeremy Roos has been in the Solar industry since 2015, which energy experts say is expected to boom in the next 10 years, aiming to reach 20% of all U.S electricity generation by 2030. Jeremy is the Chief Revenue Officer of FreeVolt USA, a global leader in the renewable energy sector, and I…
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037 | Staying productive at work (from home) during COVID-19
Many people are working from home are feeling overwhelmed as we weather the storm of this pandemic. My guest is Ellia Harris, a productivity expert, trainer, and coach. In this episode, I ask Ellia about how to stay productive while we work from home during this crisis.
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036 | Creative problem solving with Éllia Harris
My guest is a productivity expert, trainer, and coach. Éllia Harris helps individuals and organizations increase productivity through creative problem-solving and innovation. In this episode, I ask Éllia to share how she got into the problem-solving training business, how to use her Light Bulb...
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035 | Overcoming addiction and self-doubt with Nick Elvery
My guest is a drug addict turned Peak Performance coach. His name is Nick Elvery, and to free himself from a decade of drugs and alcohol, he committed to learning about transformational, psychology, cognitive therapies, NLP, hypnotherapy, biohacking, and more. Following his personal…
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034 | Chris Walker on going all-in on LinkedIn to grow his new agency
Chris Walker is a former Director of Marketing turned Marketing agency owner and LinkedIn micro-influencer. As of the recording of this podcast, he's nine months in ramping up his business, and he's a prolific LinkedIn user. His daily posts and videos get over 4k views, over 130 reactions, and…
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033 | Jon Staenberg on becoming a VC and owning a wine business
He's one of the most experienced VCs in the Pacific Northwest with over $300M total in funds raised. Back in college, he hired a friend and me to help him with a moving job. Ten years later, I was able to spend an hour with him to learn more about his journey. His story is a case study on how to...
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032 | Becoming a profitable micro-influencer with Nelson Yong
Nelson Yong is a brand marketing strategist and lifestyle influencer. He has over 100k followers on Instagram and companies like Delta Airlines, Stella, Lexus, and many luxury hotels and restaurants, partner with Nelson to promote their brands. In this episode, I ask Nelson to take me behind the...
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031 | Five years in, meditation insights and best practices
In this episode, I share all the lessons learned from five years into my meditation practice. I talk about what led me to meditation, how I got started, the benefits I’ve experienced, and the best practices and insights I’ve learned along the way. Full show notes: http://bit.ly/btsep031
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030 | Digital decluttering and organization with Debbie Rosemont
Debbie Rosemont is a Certified Professional Organizer and Productivity Consultant and founder of Simply Placed—a professional organizing company whose clients include Microsoft, Comcast, Verizon, Wells Fargo, and Cosco. In this episode, we talk about how to take control of your digital life to...
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029 | Being & Keeping Others Engaged at Work with Dr. Laura Hamill
Dr. Laura Hamill is an expert on employee engagement. She's been featured in Fast Company, Forbes, SELF, Seattle Magazine, and top HR publications. Laura is the Chief People Officer & Science Officer of the Limeade Institute. Her research team includes organizational psychologists, business...
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028 | From A Mid-Career Crisis to $1M in Funding with Nick Martin
Nick Martin, is a Marketing Vet turned Entrepreneur. He is the Co-Founder of the Joe Coffee App--a mobile ordering app for independent coffee shops. Nick started Joe with his brother Brenden a couple of years ago. As with every startup, they had their fair share of ups and downs to get the…
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027 | Digital Minimalism: A Journey from Procrastination to Meditation
During my early childhood, I was diagnosed with ADHD. A condition I was able to overcome until my 20s. But after the proliferation of social media sites, mobile apps, and advanced content recommendation algorithms, my ADHD symptoms started to make a comeback. In this short solo round, I talk…
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026 | Vision, Mission, Purpose, and Values with Laura Espriu
Laura Espriu, is an executive coach, consultant, and speaker who helps women find clarity and confidence by connecting with their strengths. In the past, Laura has led women’s initiatives at a coaching firm in New York called Beck Global Consulting, she’s served as a Mexican delegate on issues of...
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025 | Rand Fishkin on Becoming an Influencer and Startup Founder
My guest Rand Fishkin has been called the Pope of SEO. He’s is the founder of a new startup called SparkToro, and co-founder and former CEO of Moz, a startup he grew into a $47m per year profitable marketing software company. In his new book Lost & Founder, Rand shares a painfully honest memoir…
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024 | Becoming a Marketing Executive Under 30 with Jennifer Wong
Jennifer Wong is one of the recipients of Forbes 2018 30 under 30 in Marketing & Advertising Jennifer Wong. She recently became VP of Marketing at a fast growing trucking startup called Convoy, and she’s also a digital marketing adjunct professor at the University of Washington. Before Convoy,...
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023 | Steven Clough on Launching His Own Boutique Marketing Firm
Steven Clough is a behavioral economist, author, speaker. He's the founder of AVO—a Seattle-based consulting firm—and his clients consider him the experts’ expert when it comes to Marketing. Steven is an emerging voice in behavioral economics and business, and he has published multiple research…
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022 | Tips to Prevent Procrastination, Learn Better, & Achieve Goals
This episode is my first solo round. A series I’ll be experimenting with once in a while in between interviews with guests. Alongside this podcast, I run a blog. In this episode, I share a couple of ideas I've written about before on productivity and performance. You'll learn how to deal with...
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021 | The Why Behind ADHD, Anxiety, and Depression with Dr. Merry
Dr. Merry Harris is a Chiropractic Clinical Neurologist with over two decades of experience. She has a private practice in Woodinville, WA; and she’s the only active woman doctor of her kind in the state. Dr. Merry’s mission is to help others live to their fullest by helping their bodies function...
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020 | From Employee to CEO with Manny Medina
My guest Manny Medina is the CEO of Outreach.io, a sales automation firm that has grown from six employees to over 230 in its first three years. Born in Ecuador, Manny moved to the US for college which led him to work at two of the most prominent tech giants Amazon and Microsoft before becoming a...
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019 | Getting Ahead at Work with Margo Myers
My guest Margo Myers is a former award-winning TV news anchor. She has spent more than 20 years doing TV news at KOMO and KIRO TV in Seattle. Now she manages her own PR firm and is a communications expert, keynote speaker, and an executive coach. In this episode, we talk about her journey to...
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018 | Traveling & Doing What You Love with Beth Whitman
My guest Beth Whitman is women’s travel expert and host of the Be Bold Podcast. She’s travel around the World mostly solo and has almost 30 years of traveling under her belt. Her mission is to inspire other women to pursue their travel dreams while becoming a better version of themselves. Beth’s...
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017 | Harnessing the Power of Yoga and Meditation with Carina Terra
My guest is one of Seattle’s favorite yoga teachers and one of my friends, Carina Terra. She has been practicing yoga since she was 13 and has studied with some of the world’s most respected yoga experts. She moved from Brazil to the U.S on her late 20’s, and owned and managed a yoga studio for…
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016 | Jorge Barón on Ditching Hollywood to Defend Immigrants' Rights
My guest Jorge Barón is a national figure in the immigration debate. He was born in Bogota, Colombia and moved to the U.S. when he was 13. As the son of a TV legend in Colombia, it seemed like Jorge's destiny was to be in the entertainment business. But instead, his career took a different path....
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015 | An Interview with Seattle TV Legend Enrique Cerna
A local media legend stops by. My guest has spent four decades as a broadcast journalist where he’s interviewed newsmakers and celebrities—from former presidents to music icons. He’s the recipient of nine Northwest Emmy Awards. In 2003 The Seattle Weekly featured him as Best TV Host and in 2006...
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014 | Niveen Heaton: From Childhood Dream to Fashion Business
Niveen Heaton was born in Pittsburgh, Pennsylvania, but grew up in Caracas, Venezuela. A mixed background that has given her a unique perspective that she brought to fruition by building a 7-figure swimwear company called Adicora, which she started in 2009. Niveen is also the fashion creative...
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012 | Discovering and Living Your Purpose with Justine Joslyn
Have you ever struggle with the question, “What’s my purpose?” For many of us, narrowing down on “the one thing” we’re supposed to be, is a never-ending challenge. That’s why I’m excited about my guest Justine Joslyn. She's a skilled therapist and life coach, and founder of the Self Empowerment...
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011 | Former Homeless Mark Bennett on Turning His Life Around
I had the opportunity to attend a fundraising breakfast event organized by The Washington State Opportunity Scholarship on October last year. And even though I was looking forward to the keynote speaker, Best-Selling author Angela Duckworth, the speaker that followed, former homeless turned UW...
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010 | Failing Fast to Learn and Succeed Sooner with Andy Karuza
Seattle serial entrepreneur shares how he built a seven-figure consulting business under 30, the highs and lows of venturing into the world of startups, and more.
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009 | Stop Living Paycheck to Paycheck with Jeff Lehman
Award-winning author and investor Jeff Lehman shares advice on buying or renting a house, saving and investing priorities, robo-advisors, and more.
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008 | The Coming End of DACA with Shannon Underwood (Special)
A special episode in response to Trump's pledge to cancel DACA. Award-winning immigration attorney discusses risks involved, fighting deportation, and more.
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007 | Ross Reynolds on Life in Radio & Having Great Conversations
A conversation with award-winning radio host Ross Reynolds. We discuss the future of radio, asking great questions, how to get people to open up, and more.
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006 | Luis Ortega on Overcoming Adversity and Becoming a Leader
An undocumented student turned social entrepreneur shares life lessons on overcoming adversity, becoming a leader, the power of possibility, and more.
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005 | Importance of Grit for Sales Success with Ray Makela
In this interview, sales training expert Ray Makela talks about sales grit, top characteristics of gritty salespeople—and how to hire for them!
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004 | Real Estate Career & Professional Networking with Lloyd Ball
Lloyd Ball is one of Seattle's top networkers. In this interview, we talk about networking, throwing $40k+ events for free, his morning habits, and more!
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003 | Keegan Hall on Launching His Art Career While Giving Back
Keegan Hall is fast becoming a well-known artist. In this episode, we explore through his story, how passion is not something you "follow" but "cultivate" instead.
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002 | Learning How to Learn with Ilana Guttmann
Learning and development expert Ilana Guttmann discusses how adults learn best, turning knowledge into new skills and behaviors, and measuring learning effectiveness.
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001 | Public Speaking & Storytelling with Omar Rivas
In this episode of Beyond the Surface, I talk with keynote speaker and coach Omar Rivas to learn about the art of storytelling and how to develop this essential tool to becoming a powerful communicator.
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ABOUT THIS SHOW
Alonso Chehade is a Fractional CMO for B2B sales performance companies.This podcast is for founders and CEOs ($5M to $30M) who want to move beyond founder-led sales and build a real growth system.If your growth depends on you, your pipeline is inconsistent, or your marketing isn’t driving real revenue, this show is for you.No scripts. No fluff. Just real conversations and real strategy.Stop guessing. Build the system.
HOSTED BY
Alonso Chehade
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