PODCAST · business
Analytics Neat
by Bill Bruno
Analytics Neat is a weekly podcast that delves into the world of media, marketing, and analytics. We'll cover hot topics in the industry and highlight why it matters and what you should do about it. A short-format podcast with new episodes every Monday.
Episodes
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GA4, Snowflake, CMO Survey
In this week's episode of Analytics Neat we discuss Google Analytics 4 drama and Snowflake chatter on the Undercard. For the Main Event, we start a review of the most recent CMO Survey that just came out. All this and more in this week's episode of Analytics Neat. Thanks for listening this week!...
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Groceries, Biometrics, CRM
In this week's episode of Analytics Neat we discuss online grocery eCommerce and Biometrics growth on the Undercard. For the Main Event, we review a recent SugarCRM study on customer data. All this and more in this week's episode of Analytics Neat. Thanks for listening this week! Continue the...
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Carbolytics, Adobe, Epsilon
In this week's episode of Analytics Neat we discuss the Carbolytics emission analysis of cookies and Adobe identity on the Undercard. For the Main Event, we review a recent Epsilon study on the death of third-party cookies. All this and more in this week's episode of Analytics Neat. Thanks for...
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PSA, IAB, FTC
In this week's episode of Analytics Neat we discuss a PSA on fundraising scams, IAB Tech Lab updates, and give out an "A Little Too Personal" Award on the Undercard. For the Main Event, we share some 2021 data about Fraud from the FTC. All this and more in this week's episode of Analytics Neat....
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CX, Stores, Privacy Sandbox
In this week's episode of Analytics Neat we discuss the ActionIQ CX Index, In-Store Retail, and give out an "A Little Too Personal" award on the Undercard. For the Main Event, we quickly review the Google Privacy Sandbox updates that resemble Apple's ATT. All this and more in this week's episode…
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Google Again, Meta, Consumer Trust
In this week's episode of Analytics Neat we discuss Google lawsuits, GA4, and Meta settlements on the Undercard. For the Main Event, we review a study from Acquia on Customer Experience. All this and more in this week's episode of Analytics Neat. Thanks for listening this week! Continue the...
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Europe, Privacy, Conversational AI
In this week's episode of Analytics Neat we discuss Europe privacy news and the privacy contradiction from consumers on the Undercard. For the Main Event, we review a study from eMarketer on Conversational AI. All this and more in this week's episode of Analytics Neat. Thanks for listening this...
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Apple Search, Video Ads, Google Topics
In this week's episode of Analytics Neat we discuss Apple's revenue growth and Video Ad spending on the Undercard. For the Main Event, we review Google Topics or FLoC 2.0. All this and more in this week's episode of Analytics Neat. Thanks for listening this week! Continue the conversation on...
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Location Lawsuit, DataRobot ,Watson
In this week's episode of Analytics Neat we discuss more Google lawsuits in the US and a DataRobot study on the Undercard. For the Main Event, we review a study by IBM Watson about bias in Advertising. All this and more in this week's episode of Analytics Neat. Thanks for listening this week!…
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Google, QR Codes, Tracking Rant
In this week's episode of Analytics Neat we discuss the Google Analytics GDPR issue and provide a PSA on new Fraud Scams on the Undercard. For the Main Event, we address a few posts in the industry about auto tracking of digital. All this and more in this week's episode of Analytics Neat. Thanks...
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Lytics, CNIL, Analysts
In this week's episode of Analytics Neat we discuss a survey by Lytics and the CNIL fine on the Undercard. For the Main Event, we review a couple of pieces of content from industry analysts. All this and more in this week's episode of Analytics Neat. Thanks for listening this week! Links from…
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Most Listened Episode 2021
In this week's episode of Analytics Neat we share with you the most listened to episode of 2021. People love hearing about cookieless futures. Happy New Year! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3...
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Comscore, Scams, IDC Predictions
In this week's episode of Analytics Neat we discuss a Comscore acquisition and the rise of gift card scams on the Undercard. For the Main Event, we review predictions from the the IDC. All this and more in this week's episode of Analytics Neat. Thanks for listening this week! iTunes:...
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Apple Bypass, Transparency Report
In this week's episode of Analytics Neat we discuss the Amazon outage root cause, companies working around Apple's App Tracking Transparency, and an amusing Adobe study on the Undercard. For the Main Event, we review the ID Comms Global Transparency Report 2021. All this and more in this week's...
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Robots, Welcome, AWS
In this week's episode of Analytics Neat we discuss robots becoming aware and an Optimizely acquisition on the Undercard. For the Main Event, we review 4 new storage services from AWS announced at re:Invent. All this and more in this week's episode of Analytics Neat. Thanks for listening this…
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Shopping, Media Spend, Fraud
In this week's episode of Analytics Neat we discuss Black Friday results and Digital Retail Media Spend on the Undercard. For the Main Event, we provide some insights into the fraud challenges this holiday season as a bit of a PSA. All this and more in this week's episode of Analytics Neat.…
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Tesla, APP Scams, Location Data
In this week's episode of Analytics Neat we discuss the Tesla outage, Skynet, APP Scams, and a PS5 security breach on the Undercard. For the Main Event, we analyze a recent article from the WSJ about location data from Mobilewalla being shared with the government. All this and more in this week's...
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Microsoft, Acquia, Clean Rooms
In this week's episode of Analytics Neat we discuss the launch of the Microsoft Customer Experience Platform and a crazy stat from a recent Acquia survey. For the Main Event, we review the concept of "data clean rooms" and some of the things to think about. All this and more in this week's…
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Facebook, Apple, Google
In this week's episode of Analytics Neat we discuss the Facebook name change, the revenue impacts on Social Media from ATT, and a Zendesk acquisition. For the Main Event, we review the latest Antitrust lawsuit filing in the US against Google. All this and more in this week's episode of Analytics...
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Engage, Snowflake, Trends
In this week's episode of Analytics Neat we discuss the launch of Twilio Engage and the new partnership between Lacework and Snowflake. For the Main Event, we review some trend predictions in the data and data silo categories for the next 12 to 18 months. All this and more in this week's episode…
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Getir, Fear Mongering, Apple Ads
In this week's episode of Analytics Neat we discuss an OOH Advertising lawsuit and a poorly written article about Apple tracking. For the Main Event, we take a look at the real reasons behind Apple's privacy stance. All this and more in this week's episode of Analytics Neat. Thanks for listening...
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Twitch, Netflix, Digital IQ
In this week's episode of Analytics Neat we discuss the Twitch data breach, Netflix selling merch, and email privacy on the Undercard. For the Main Event, we discuss the Gartner for Marketers Digital IQ: Advertising Benchmarks for 2021. All this and more in this week's episode of Analytics Neat....
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Facebook, Google Attribution, Chatbots
In this week's episode of Analytics Neat we discuss the Facebook outage, Google Attribution for ads, and Conversational Intelligence on the Undercard. For the Main Event, we look at Chatbots and the effectiveness of them. All this and more in this week's episode of Analytics Neat. Thanks for...
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WPP, SaaS, Marketing Tools
In this week's episode of Analytics Neat we discuss a large WPP fine, a Salesforce partnership with FedEx, and the utilization of SaaS technology on the Undercard. For the Main Event, we look at what marketing tools have been replaced over the past year. All this and more in this week's episode…
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GDPR, Bots, Yahoo, Merkle
In this week's episode of Analytics Neat we discuss a GDPR fine for WhatsApp, bot traffic on the web, and a Yahoo partnership on the Undercard. For the Main Event, we dig into a study from Merkle one the CDP market. All this and more in this week's episode of Analytics Neat. Thanks for listening!...
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Neustar, AI, Cost of Tagging
In this week's episode of Analytics Neat we discuss the potential purchase of Neustar, a couple of Racist Robot segments, and an Apple lawsuit judgement on the Undercard. For the Main Event, we dig into some conversations from the Twitterverse about data capture. All this and more in this week's...
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CDS, Ad Data, UK Privacy
In this week's episode of Analytics Neat we discuss gaps in the stories about Citizen Data Scientists and review the reality behind Facebook and Google's upcoming changes on the Undercard. For the Main Event, we dig into updates out of the UK about data sharing. All this and more in this week's...
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T-Mobile, Online Shopping, CMO-CIO
In this week's episode of Analytics Neat we discuss a T-Mobile data breach and online shopping preferences on the Undercard. For the Main Event, we look at a survey from the CMO Council that digs into the value generated by a positive relationship between Marketing and IT. All this and more in…
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SMS, Banking, Campaign Management
In this week's episode of Analytics Neat we discuss SMS messaging, mobile Banking, and a Firefox privacy update on the Undercard. For the Main Event, we go over the high-level results of a recent Forrester Wave on Independent Campaign Management systems. All this and more in this week's episode…
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Amazon, ATO, Real Story Group
In this week's episode of Analytics Neat we discuss the cost of a free solution, give out an "A little too personal" award, and review some recent Account Takeover Fraud on the Undercard. For the Main Event, we chat through a recent infographic from the Real Story Group. All this and more in this...
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CDO, Snowflake, Nielsen
In this week's episode of Analytics Neat we discuss Amazon's GDPR fine and the Chief Data Officer role on the Undercard. For the Main Event, we chat through Snowflake partnering with The Trade Desk and Nielsen's new identity approach. All this and more in this week's episode of Analytics Neat....
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Salesforce, MPP, Google Timeline
In this week's episode of Analytics Neat we discuss Salesforce and AT&T sunsetting their ad businesses and a deeper dive into Apple's Mail Privacy Protection (MPP) on the Undercard. For the Main Event, we review the newly updated timelines from Google regarding the deprecation of third party...
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Watson, Opt Out, CMO Spend
In this week's episode of Analytics Neat we discuss the evolution of IBM Watson, more data on Apple Opt Outs, and give out a "Blast from the Past" award on the Undercard. For the Main Event, we review marketing spend updates from a Gartner CMO Survey. All this and more in this week's episode of...
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NYC, Trade Desk, Commerce
In this week's episode of Analytics Neat we discuss NYC Biometric laws, give out an "A Little Too Personal" award, and review a new product from The Trade Desk on the Undercard. For the Main Event, we dig into some interest eCommerce data and mobile challenges. All this and more in this week's...
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CNAME Security, CDP, FTC
In this week's episode of Analytics Neat we discuss CNAME security issues, CDP confusion, and NextDoor on the Undercard. For the Main Event, we issue a potential warning about a recent FTC change to passing policies. All this and more in this week's episode of Analytics Neat. All this and more in...
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Biometrics, Google, CX Challenges
In this week's episode of Analytics Neat we discuss some developments in the Biometrics industry and Google's updated stance on third party cookies on the Undercard. For the Main Event, we review a CX challenges study from Forrester Consulting. All this and more in this week's episode of…
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ANA, Media Reviews, Privacy
In this week's episode of Analytics Neat we give out an "A Little Too Personal" award, chat about 5 years after the release of the ANA Transparency Study, and look at Media reviews on the Undercard. For the Main Event, we cover the Colorado Privacy Act and lawsuits in the EU. All this and more in...
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FDP, Glassbox, iOS 15
In this week's episode of Analytics Neat we discuss the Celebrus FDP, Nextdoor, a Glassbox IPO, and a Google settlement in France on the Undercard. For the Main Event, we review the announced privacy features from Apple last week. All this and more in this week's episode of Analytics Neat. Thanks...
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Identity Data, Cost of Cloud
In this week's episode of Analytics Neat we give a preview of iOS 15 and discuss some concerns about Identity partnerships on the Undercard. For the Main Event, we review a great article published about the true cost of Cloud over time. All this and more in this week's episode of Analytics Neat....
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Contentsquare, Digital Fraud, Media KPIs
In this week's episode of Analytics Neat we give out a couple "A Little Too Personal" awards, discuss Digital Fraud, and review the latest funding round for Contentsquare on the Undercard. For the Main Event, we review a recent survey from the Association of National Advertisers (ANA) regarding...
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Twilio, FLoC, Apple ATT
In this week's episode of Analytics Neat we cover another Twilio acquisition and some of the Anti-FLoC stances on the Undercard. For the Main Event, we explore what you really have to stop doing if someone asks you not to track them as part of the iOS 14.5 App Tracking Transparency changes. All...
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Identity, Cloud, Unified Data
In this week's episode of Analytics Neat we cover Identity challenges, 3rd party cookies, and Cloud data management on the Undercard. For the Main Event, we look at unified data projects and why Identity is core to the success of those. All this and more in this week's episode of Analytics Neat....
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App Tracking, Verizon, IAB NewFronts
In this week's episode of Analytics Neat we cover quite a bit including Social Media usage, Apple Privacy, Verizon, and Google Cloud on the Undercard. For the Main Event, we dig into some of the themes and announcements from the IAB NewFronts. All this and more in this week's episode of Analytics...
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NFT, Apple, Adobe Summit Thoughts
In this week's episode of Analytics Neat we highlight my lack of understanding of NFTs and review the first week of Apple Privacy and ATT on the Undercard. For the Main Event, we dig into some of my thoughts coming out of the Adobe Summit. All this and more in this week's episode of Analytics…
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Acxiom, ACCC Google, Pega Decisioning
In this week's episode of Analytics Neat we discuss a solution coming from Acxiom and MullenLowe and an update on the Google lawsuit in Australia on the Undercard. For the Main Event, we review a new paper from Pega on real-time decisioning and what that looks like within organizations. All this...
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NETSCOUT, Cardlytics, Design Thinking
In this week's episode of Analytics Neat we discuss the NETSCOUT "Threat Intelligence Report" and the Cardlytics acquisition of Bridg on the Undercard. For the Main Event, we review customer centricity and how design thinking can be applied correctly in analytics. All this and more in this week's...
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Amazon Ads, FB Leak Update, Cookie Maneuvers
In this week's episode of Analytics Neat we discuss the growth and implication of the Amazon Ad business and revisit a Facebook data issue from early 2020 on the Undercard. For the Main Event, we cover off on some moves being made with regards to the "cookieless" future of Advertising. All this…
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OneTrust, Trust in Tech, Data Culture
In this week's episode of Analytics Neat we discuss a OneTrust acquisition and the dwindling trust in technology around the globe on the Undercard. For the Main Event, we review the Alation "State of Data Culture" report. All this and more in this week's episode of Analytics Neat. Thanks for...
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Optimizely, ActionIQ, Microsoft Study
In this week's episode of Analytics Neat we discuss an Optimizely acquisition and a Series C raise for ActionIQ on the Undercard. For the Main Event, we review a recent study from Microsoft on digital interactions and the impact of that on us as we re-enter the world post-pandemic. All this and...
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Talend, Amazon, Google, Marketing AI
In this week's episode of Analytics Neat we discuss the Talend acquisition, amusing Amazon AI stories, and a Google lawsuit update on the Undercard. For the Main Event, we dig into how Artificial Intelligence and Machine Learning might help fill the gap left by the removal of 3rd party cookies.…
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ABOUT THIS SHOW
Analytics Neat is a weekly podcast that delves into the world of media, marketing, and analytics. We'll cover hot topics in the industry and highlight why it matters and what you should do about it. A short-format podcast with new episodes every Monday.
HOSTED BY
Bill Bruno
CATEGORIES
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