Episodes
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Episode 005: Michael Gerber, Building The Vision And Setting The Foundation
Michael is the author of the E-Myth and the CEO of the Michael E. Gerber companies. For over forty years he’s been helping small business owners and entrepreneurs become more successful and transform their businesses into world-‐class operations. He’s the author or thirteen business-‐coaching...
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Episode 004: Peter Verlezza, Communicating To Your Market
In this episode Peter talks about the importance of communicating to your audience in ways that are “appropriate” to them. To this point, we’ve identified who is your target market. We’ve also gone out and started to position ourselves as experts in our field. Now that we’re seen as experts…
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Episode 003: Peter Verlezza, Becoming The Expert In Your Market
In this episode Peter talks about what it means to become the expert in your market. In order to succeed in business, you must understand that, first and foremost, you are in the people business. Now that you are aware of that fact, you will, obviously, want to get people to know you, to like…
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About this show
Know Connect Communicate