Asia Growth Forecast
by HubSpot
Join Asia’s top sales leaders for an unfiltered conversation on how to build a successful sales strategy and grow your business in Asia. Hear from sales leaders at Aspire, Databricks, Propseller, Shopify and more as we uncover the secret sauce behind their sales motion, lessons learnt from selling across diverse markets, and what it takes to win the hearts and minds of buyers in this region. Whether you’re a sales leader looking for new ways to grow your company’s revenue, a sales professional aspiring to crush your sales quota, or an entrepreneur looking to grow your business in Asia, you’ll discover actionable insights that can be applied right away.
Episodes
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Transforming Sales Productivity: Lessons from Johnny Fetalvero at YGC Cars
Are you ready to supercharge your sales productivity and master the art of customer relationships? Tune in to this enlightening episode as we delve into the transformative journey of Johnny Fetalvero, Senior Vice President of the Car Division at YGC Group, a leading conglomerate in the…
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Strategic Prospecting: Unlocking Success in Southeast Asian Markets
Are you eager to improve your prospecting skills and secure that competitive edge in the diverse Southeast Asian market? This episode reveals the secrets to successful prospecting, critical for building a robust sales pipeline. Join us as we explore innovative techniques and strategies tailored…
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Mastering the Monthly Sales Cadence: Tips for Consistency and Success
Are you a sales professional looking to sharpen your skills and enhance your sales performance with a consistent monthly cadence? This episode dives into the intricacies of structuring your sales activities to achieve success month after month. Join us as we explore proven strategies for…
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Navigating Revenue and Funnel Maths in Asian Markets: Insights from Bluesheets' Revenue Maestro
Struggling to set the right sales rep quotas? What about allocating quarterly budgets effectively among account executives, marketing, and SDRs? Discover how scaling companies can approach revenue math tailored for Asian markets and how strategies evolve with business growth stages. In this...
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SDR to CRO: Strategies from MongoDB's VP on Developing Sales Leadership Pathways
In a competitive landscape, creating internal promotion pathways and nurturing talent for leadership roles is crucial for employee retention and long-term business growth. But as a leader, how do you achieve this in practice while balancing the needs of the business? In this episode, we delve…
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How To Win The Enterprise Sales Game In Asia: Tips for Account Planning, Metrics, Mindset, and Career Development
In this episode, we sit down with Ramnath Bojeesh, the Area Director for Enterprise Growth in APAC & Japan at Meltwater, to show you how to ace the enterprise sales game in Asia. Learn how to craft a successful account plan for different types of enterprise clients in the region, from…
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From Outsider To Trusted Leader: How to Crush Your First 90 Days As A New Sales Manager
You just joined a new company to manage and grow a regional sales team. But starting as an external hire can be tough. How do you build trust with your team as an outsider? How do you set up the right sales processes, build a team charter, mission, and vision, set the team on a growth trajectory...
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Outbound Sales Mastery: Winning Strategies for Asian Markets
Are your outbound sales tactics still missing the mark? Tune in to this episode of Asia Growth Forecast as Arnaud Renoux from The Scalelab unveils the secret sauce to mastering an effective outbound sales engine in the vibrant Asian market. Learn about when is the right time for your company to...
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A New Playbook for Sales Leaders: Databricks' GM, Cecily Ng, On What It Takes To Succeed In Usage-Based Businesses
You built your career leading sales and GTM teams in SaaS companies. Then you saw the rise of usage based pricing models not only across the globe but also in Asia. You decide to take the leap and join a business with usage-based pricing, only to realise that you have a steep learning curve ahead...
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Climbing the Sales Ladder: How to Master BDR-AE Collaboration for Career Growth
Many Sales professionals kick off their careers as a BDR with the goal of eventually moving up to the role of an Account Executive (AE). To make this career progression a reality, BDRs need to master the art of collaboration with their AEs, work together to source and close deals, and continually...
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The New Playbook for B2B Sales Success in Asia with Madanjit Singh of Scaled Agile
Did you know that 96% of buyers have done their own research before speaking to any sales rep from a company? AI is set to accelerate this trend and fundamentally evolve the buyer-seller dynamic. In this episode, we dive into the dynamic world of B2B sales in Asia to uncover the evolution of…
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[Bonus] Outpacing Competitors: How Propseller Adopted a Modern Sales Process to Stand Out in a Traditional Industry
Step into the shoes of a sales leader who shook up the traditional real estate industry by embracing modern sales tactics. In this bonus episode, we show you how Jesslyn Yap led the team at Propseller to adopt a modern sales process, and revolutionized their GTM motion. Propseller today is ranked...
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Shopify's Fanshen Chan on how to grow your career in tech sales
Looking to chart your career path in tech sales? Unsure whether to dive into a startup or stick to a corporate role? Wondering whether people management is for you and how to make the transition? With nearly a decade of experience in brands like Shopify, Meituan-Dianping, HubSpot & Xero, our…
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Debunking myths: conventional sales wisdom that doesn’t work in Asia
Sales frameworks and best practices are all around us. But do these work in Asia? In this episode, we sit down with seasoned sales experts from Propseller and HubSpot to show you how to adapt conventional sales frameworks and techniques to succeed in different Asian markets. Learn how to qualify...
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Startup Special: Glints' Commercial Director on How to Evolve Your Sales Strategy and Scale Your Sales Motion From Series B to Series D and Beyond
You have made it to series B! You have a repeatable sales process that's working in your core market(s) and likely a small sales team who have mastered how to sell your product/service. But now you need to scale your business and your sales motion to the next stage. What got you here, won't get…
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Startup Special: Transitioning from Founder-led Sales and Levelling Up Your Sales Motion Post Product-Market-Fit with NextBillion.ai and Unravel Carbon
The journey from founder-led sales to building your first high-performing sales team post product-market-fit (PMF) is a necessary step towards startup growth. Yet, it's one that founders struggle with time and again. In this episode, Jeremy Au of Monk's Hill Ventures sits down with Ajay Bulusu…
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Startup Special: Antler's Managing Partner and Smilie's Co-founder Break Down How to Master Founder-led Sales
Whether you are a serial entrepreneur or a first time founder, in the early days of your startup's journey, you are not only the driving force behind your product but also your sales. Nailing founder-led sales is the difference between whether your company will go on to do great things or die a...
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Unconventional Paths to Sales Leadership: Insights from Kevin Fitzgerald of Employment Hero
Are you an aspiring sales superstar looking to level up your career? Want to learn what it takes to grow your career from a sales professional to a sales leader, and from there, to become the Managing Director for an entire region? In this must-listen episode, we sit down with Kevin Fitzgerald…
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HubSpot's Chief Sales Officer on How AI is Revolutionizing Sales
AI is taking the world by storm and everyone is scrambling to figure out how to make the best use of it. On one hand, AI is changing buyer behavior and leading prospects to expect more from sales teams. On the other hand, AI can give salespeople the upper hand by saving them hours of their day,...
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How to 10x Your Sales Team's Productivity with Jess O'Reilly of UiPath
During a market boom, businesses grow rapidly by adding headcount and resources to their sales team. But during a market downturn, the default sales playbook of "more is more" goes out the window - sales teams are forced to do "more with less" and sales leaders fight tooth and nail to maximise...
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How Top 1% Salespeople in Asia Run Discovery Calls: Frameworks and Lessons from Real Life Discovery Calls
From uncovering buyer's true pain points to building trust and rapport, discovery calls are the foundation of higher deal closure rates, accurate forecasting, and overall sales success. In this episode of Asia Growth Forecast, HubSpot's SEA Sales Director, Romka Walkowiak and HubSpot's Principal...
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CFO Holding Back Your Deal? Insider Secrets and Strategies to Win over Asian CFOs and Drive Sales Growth
With economic uncertainty on the rise, companies in Asia are taking a closer look at their spending decisions and involving more decision makers in the process. One of the key players in purchase decisions is the CFO. In 2023, CFOs hold more power than ever, managing costs, slashing budgets, and...
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The Path to President's Club - HubSpot's Top Sales Reps Share their Tips on Crushing Quota Year on Year
In this episode, we speak to HubSpot's top sales reps in Asia to divulge their secrets on consistently surpassing sales quotas and earning a spot in the prestigious President's Club. We also dive into a Sales Manager perspective on how to coach their team to success and maximise their chances to...
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Cracking the Code of SMB Sales in Asia with Sanjiv Razdan of Nium
SMBs are the heart of Asia's economy. They make up more than 96% of all Asian businesses, providing two out of three private-sector jobs in the region. Winning in Asia means cracking the code of how to sell to SMBs. But SMB is a tough segment to crack -- dispersed audience, lower budgets and ACV,...
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Mastering the Art of Scaling SaaS Sales Teams in Asia with Scott Pugh of Figma
Looking to take your SaaS business to the next level? Scaling your sales team is a non-negotiable step to keep smashing revenue and growth goals. But let's be real, it's easier said than done, especially in the multifaceted Asian market where fragmented markets and cultural nuances add an few…
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Sales Disrupted: Navigating Asia's Changing Landscape with Uma Thana Balasingham
The interaction between buyers and sellers have been evolving over decades. Brands evolved from opting for a cookie cutter approach to a hyper personalised approach to keep up with customer demands. Today, we live in a world where buyers will settle for nothing less than seamless hybrid...
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Ready for Expansion? Andrew Baisley of Asana Shows us How to Build an Effective Channel Sales Program in Asia
Some of the most successful and influential SaaS companies include channel sales in their go-to-market strategy. Partner programs can help you expand into new markets and rapidly scale your sales efforts by leveraging your partners’ existing connections and credibility. But building a channel…
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How to Sell During a Market Downturn
Sales is tough enough as it is but during a market downturn such as a looming recession, it's an even bumpier ride. Your potential customers are in budget cutting mode. They evaluate new purchases differently and with greater scrutiny. Your warm leads may have been laid off or moved to a safer...
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How to Sell Across Diverse Markets in Southeast Asia with Thomas Jeng of Aspire
Southeast Asia may be clubbed as one region in global reports but anyone who has stepped foot here knows that there is no “SEA”. Each market is unique in its cultural and socioeconomic nuances, offering plenty of opportunities for brands who understand how to communicate their value proposition…
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Trailer: Introducing Asia Growth Forecast
Welcome to Asia Growth Forecast by HubSpot. In this podcast, HubSpot’s Sales Directors invite Asia’s top sales leaders for an unfiltered conversation on how to build a successful sales strategy and grow your business in Asia. Hear from sales leaders at Aspire, VMWare, Asana, Nium and more as we...
About this show
Join Asia’s top sales leaders for an unfiltered conversation on how to build a successful sales strategy and grow your business in Asia. Hear from sales leaders at Aspire, Databricks, Propseller, Shopify and more as we uncover the secret sauce behind their sales motion, lessons learnt from selling across diverse markets, and what it takes to win the hearts and minds of buyers in this region. Whether you’re a sales leader looking for new ways to grow your company’s revenue, a sales professional aspiring to crush your sales quota, or an entrepreneur looking to grow your business in Asia, you’ll discover actionable insights that can be applied right away.
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