PODCAST · business
Ask the Podcast Coach
by Dave Jackson, Jim Collison
Dave Jackson has been helping people launch podcasts since 2005 and every Saturday he is joined by Jim Collison to is runs the Average Guy Network. Together they have 20 years of podcasting experience and coaching.
Episodes
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Upon Further Review: Taking a Second Look at Your Past Episodes
Send us feedback/questions via Text This week Dave and Jim dig into the messy, human side of podcasting — Jim debuts a brand-new recurring segment where he calls out his own mistakes from past episodes (yes, really), a listener spirals over editing software and begs for a faster workflow, and the...
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Is Podcast Advertising Doomed?
Send us feedback/questions via Text Adam Curry asked an AI agent to download the latest episode of a popular podcast and remove the ads. Eight minutes later it was done, and it turned out half the file was ads. Dave and Jim react to the clip and ask whether this is the end of podcast advertising…
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Auphonic's New Studio Voice Beta
Send us feedback/questions via Text Dave is back from Podcast Movement in New York City with a full report on the new venue, the split business and indie days, and the $1.50 pizza. He and Jim cover a lot this week. Video Version (unedited) Randy Black plays a before-and-after demo of Auphonic's…
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Embedding Live Streams to Reinforce Your Brand
Send us feedback/questions via Text What do you do when YouTube dies mid-livestream, a fire alarm goes off in your office, and a guest sits frozen on screen for seven awkward minutes? Dave and Jim tackle real live-show disasters this week, plus how to embed your own live stream on your website...
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Hobbies Cost Money - Quit Wasting Your Time
Send us feedback/questions via Text It's Labor Day weekend, but Dave and Jim aren't taking one off from the AI rabbit hole — this episode covers everything from free (and not-so-free) transcription services to the moment ChatGPT started recommending third-party apps mid-workflow, plus a candid...
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Conferences and Communities: Why Go? How to Build?
Send us feedback/questions via Text Dave and Jim spent most of the show riffing on conferences and community, sparked by Dave's recent trip to the Empowered Podcasting Conference. He recapped the small-but-mighty vibe of the event, a "woo-woo" keynote that split the room (a good reminder that not...
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Zero to Sixty Podcast
Send us feedback/questions via Text Everyone wants the 10,000-download podcast, but almost nobody wants to talk about how you actually get there. In this episode of Ask the Podcast Coach, Dave Jackson and Jim Collison dig into a listener's question that stops most podcasters cold: can you really...
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How Do I Get People To Fill Out My Survey
Send us feedback/questions via Text One way to grow your show is to make sure people like your show. So you put out a survey, but nobody provided any feedback. How do you get people to fill out your survey? Video Version Sponsors: PodcastBranding.co - They see you before they hear you...
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From Recorded to Live: Should You Switch?
Send us feedback/questions via Text Today we help Ralph who does a daily show that he records, and is switching to a daily show recorded live. What are the pros and cons of doing a live show? Which leads us to talking about what makes a good co-host? Should I ask my best friend to join me? Video...
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Promotions May Need a Longer Runway
Send us feedback/questions via Text Today Dave and Jim talk about the examples movies are providing by releasing trailers months in advance. We also talk about the loss of John C. Dvorak from the No Agenda Show. Video Version Sponsors: PodcastBranding.co - They see you before they hear you...
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What's one piece of podcasting advice that turned out to be completely wrong for you?
Send us feedback/questions via Text Today I'm joined by Jennifer Longworth from Bourbon Barrel Podcasting (she's an editor who has been doing this for 10 years). We talk about advice that people give that may not work for you. We also talk podcast events, series and more. Video Version Sponsors:...
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Picking the Right Streaming Platform: Streamyard, Ecamm, EVMux, and OBS Compared
Send us feedback/questions via Text Dave and Jim share their thoughts and experiences with streaming platforms like Streamyard, Ecamm, EVMux, and OBS—breaking down the pros, cons, and learning curves for podcasters of all skill levels. The hosts dive into some great listener questions, from...
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A Podcast Launch Doesn't Start Until You Tell Someone
Send us feedback/questions via Text Today we talk about how your show can be in all the directories, but until you start telling everyone you know, your show isn't launched. Sponsors: PodcastBranding.co - They see you before they hear you Basedonastruestorypodcast.com - Comparing Hollywood with...
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Are You Confusing Your Audience with Split Tests?
Send us feedback/questions via Text Dave Jackson and Jim Collison are back with another lively Saturday morning, ready to answer all your podcasting questions live. In this episode, the hosts dig into a range of hot topics from the evolving landscape of YouTube podcast uploads and title changes…
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Pressure Free Podcasting
Send us feedback/questions via Text So we are still playing with EVMux (which locked up on me 4 minutes into the show) and we explored why validation matters, the importance of understanding your tech platforms, and how to balance podcasting as a hobby versus a business. Whether you’re starting...
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Experimenting with EvMux
Send us feedback/questions via Text I like Ecamm. When I bought it, I was will to pay for a tool that helped me make lessons for the School of Podcasting and it did live streaming with TONS of options. I now use Tella to make screenshare videos for the School of Podcasting, and I don't really…
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AMP Measurement: Does Anyone Care?
Send us feedback/questions via Text Today we start of talking about the new AMP measurements that were unveiled. Do we care? Will anyone implement this? We also talk podcast monetization, and Jim has a new Coffee Pot (exciting!). Sponsors: PodcastBranding.co - They see you before they hear you...
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Is Video a Fad?
Send us feedback/questions via Text Today Dave is join by guest co-host Marc Ronick from iRonick Media, and the founder of the Empowered Podcasting Conference. They talk about a post from Hall of Fame Podcaster and Head of Community at Captivate Elise Escobar stating that the gold rush to video…
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What Exactly is AI Slop?
Send us feedback/questions via Text Today we got a question from Kenny from the CuzWilson Show (not a typo). "I'm Kenny Wilson and my new podcast is The Cuz Wilson Show and I talk about people, places, and things named Wilson. I created a YouTube show to supplement the podcast with topic visuals...
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Best Practices for Podcast Co-Hosts, Cloud Storage, and Avoiding Website Fiascos
Send us feedback/questions via Text Today we start with the basics (quit saying "New Episode Out" and for Pete's sake, have a domain for your website even if you don't have one). Sponsors: PodcastBranding.co - They see you before they hear you Basedonastruestorypodcast.com - Comparing Hollywood...
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Are You Ready for the Shift from RSS to API in Podcasting?
Send us feedback/questions via Text In this episode we talk about the following: sharing stories about our moms for Mother’s Day, discussing the latest changes with Spotify’s video podcast distribution and the shift from RSS to API models, reflecting on how these changes could impact podcasting’s...
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Why All In One Podcast Platforms Usually Disappoint
Send us feedback/questions via Text All-in-one podcast platforms are everywhere again, and they’re selling the same dream: one login, one bill, one magical dashboard that handles hosting, editing, video, email, websites, and growth. We slow down and ask the uncomfortable question: if a tool does...
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Hobbies are Not Free and That Includes Podcasting
Send us feedback/questions via Text The fastest way to burn out in podcasting is believing you can build a professional show on “free” forever. We get honest about the real cost of remote interviews, why Zoom at $20 a month is not the villain, and how the market always moves from free to paid…
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Are You Building A Podcast Or Just Adding Work
Send us feedback/questions via Text Today we talk about artwork for Dave's new show, and look at why people aren't using clubhouse like they use to? Sponsors: PodcastBranding.co - They see you before they hear you Basedonastruestorypodcast.com - Comparing Hollywood with History? Video Version...
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Apple Video Podcasts Reality Check
Send us feedback/questions via Text We dig into Apple’s upcoming video podcast changes and why pulling audio straight from a video file can wreck a careful audio-first edit. Then we shift to what actually helps creators right now: show notes that serve listeners and search, plus AI workflows that...
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OpenClaw Isn’t Magic
Send us feedback/questions via Text Let an AI agent loose on your computer and you may learn a lesson the hard way: “automation” isn’t the same thing as “safe.” We dig into OpenClaw and the sudden shift from AI that only chats to AI that can act, locally, with access to your files, your scripts,...
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Sync Is Not Backup: Saving Your Podcast Files (and Your Sanity)
Send us feedback/questions via Text In this episode of Ask the Podcast Coach, Dave and Jim dive deep into one of the least sexy—but most critical—parts of podcasting: how you store, sync, and back up your files without losing your mind (or your episodes). They talk through practical strategies…
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From Podcaster to Seller: The School of Podcasting Acquisition Story
Send us feedback/questions via Text In this episode of "Ask the Podcast Coach," Dave Jackson and Jim Collison kick off a jam-packed Saturday morning with some major news—the School of Podcasting has been acquired by Podpage! They dive into what this means for members, reminisce about the journey...
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The Real Time Cost of Podcasting: Editing, Publishing, and Promotion Breakdown
Send us feedback/questions via Text In today’s jam-packed episode, we break down what really goes into producing a podcast—spoiler alert, it’s way more than just hitting record for an hour! I share and reflect on a listener’s detailed time-tracking for their weekly show, and Jim Collison and I...
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Why Your Podcast Chair Matters More Than Your Microphone
Send us feedback/questions via Text This episode spent a good chunk of time exploring the importance of having a supportive, comfortable chair for podcasters, with both Dave Jackson and Jim Collison sharing their experiences with back pain, various chair types, and why investing in quality…
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From Airwaves to RSS: Is Podcasting the New Radio?
Send us feedback/questions via Text Hey there, Dave Jackson here! In this episode, Jim Collison and I dove deep into some hot topics in podcasting and audio media. We kicked things off with a look at the latest Edison Research findings showing that, for the first time, more time is spent…
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The Truth About Podcast Ads: Creativity, CPMs, and Audience Impact
Send us feedback/questions via Text Hey friends, welcome to another episode of Ask the Podcast Coach! I’m Dave Jackson from School of Podcasting, joined by my buddy Jim Collison from Home Gadget Geeks. This week’s show was packed with tons of insights from my trip to Nashville for the NRB…
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Monetize Your Audience, Not Your Podcast
Send us feedback/questions via Text Jim is back and he and dave talk about Rob and Elsie going to work for Captivate, Jim's new Samson Q2U microphone, and monetization when you fist start podcasting Sponsors: PodcastBranding.co - They see you before they hear you Basedonastruestorypodcast.com -...
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Don’t Be Boring: Performance, Coaching, and Community in Podcasting
Send us feedback/questions via Text Send us feedback/questions via Text Dave gets to hang with Glenn "The Geek" Hebert from the Horse Radio Network and talk about using your voice, building communities, Networks, and more Sponsors: PodcastBranding.co - They see you before they hear you...
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Should You Join a Podcast Network: The $300 Question
Send us feedback/questions via Text Dave is back from Podfest with some insights and stories and Ralph has a question about joining a network. Sponsors: PodcastBranding.co - They see you before they hear you Basedonastruestorypodcast.com - Comparing Hollywood with History? Video Version…
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Is Organic Growth Dead? Is RSS losing it's Power?
Send us feedback/questions via Text To we talk about the power of RSS (and is it diminishing)? Is Organic search (word of mouth) dead? and the importance of backing things up. Send us feedback/questions via Text Sponsors: PodcastBranding.co - They see you before they hear you...
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Computer Gear Talk, Plugins, and 13 Years of ATPC
Send us feedback/questions via Text To we talk about Dave needing another montitor (and no Jim doesn't have a problem using 11 monitors) along with plugins to make things sound better, using switchy for link shortening, and some plugins to clean up audio. Send us feedback/questions via Text Today...
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Getting Real About Podcast Improvement: Audio, AI, and Authenticity
Send us feedback/questions via Text Today Jim is back and we are looking at 2026 and what podcasters may be considering to improve their show. Sponsors: PodcastBranding.co - They see you before they hear you Basedonastruestorypodcast.com - Comparing Hollywood with History? Video Version…
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Is It a Podcast Without an RSS Feed? The Great Debate
Send us feedback/questions via Text Welcome to another episode of Ask the Podcast Coach! I’m Dave Jackson from School of Podcasting, joined by podcasting legend Rob Greenlee from the New Media Show. In today’s episode, we dive into a ton of topics ranging from the definition of a podcast to...
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New Tip Legislation May save you Big in taxes
Send us feedback/questions via Text On this episode, I was joined as always by Jim Collison, and we had the pleasure of welcoming Ralph Estep from AskRalph.com—the Content Creators' Accountant—to dive into recent changes in how the IRS handles tips for content creators. Ralph walked us through…
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The Truth About Podcast Guesting in 2025 (And AI Pitch Slaps)
Send us feedback/questions via Text Welcome to this holiday edition of Ask the Podcast Coach! I’m Dave Jackson, flying solo with special guest Chris Stone from Castahead.net. In this lively episode, we kick things off debating the most overplayed Christmas songs (sorry, Mariah Carey!), slide into...
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Rechargeable vs. Alkaline: Best Batteries for Podcasting Gear
Send us feedback/questions via Text Welcome to this week’s episode of Ask the Podcast Coach! I’m Dave Jackson, and I’m excited to be joined by my good friend Jim Collison as we kick back after Thanksgiving and dig into everything from surviving power outages as a podcaster to getting serious…
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Has Podcasting Become Just Like Radio? Surviving the Age of Ads and Consolidation
Send us feedback/questions via Text In this episode of Ask the Podcast Coach, Dave Jackson and Jim Collison dive into the evolving world of podcasting where authenticity wrestles against the growing pressures of monetization and consolidation. Are podcasts losing their unique spirit and turning...
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Getting More From Your Podcast Guests: Sharing, Branding, and Engagement
Send us feedback/questions via Text First up, I share some behind-the-scenes updates, including my recent move from a lifetime video hosting deal that went south to Voomly, and how AI tools like ChatGPT are helping me generate show notes and summaries more efficiently. We also discuss the...
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No Engagement? Maybe You Should Check Your Website
Send us feedback/questions via Text Ever wonder if daily podcasting helps or hurts? We break down how to use November-style challenges to build reps without burning yourself out, and why the best consistency is consistently delivering value. From there, we get real about “reality” podcasts:...
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Three Years Till We're All Replaced?
Send us feedback/questions via Text What happens when your listener’s device can generate a personalized podcast on command—your voice, their preferences, zero friction? We dig into a bold forecast from Joe Pulizzi and use it as a springboard to map what creators must do now to stay essential.…
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From Doomscrolling To Downloads: What Social Feeds Really Do To Podcasts
Send us feedback/questions via Text The feed isn’t “social” anymore—it’s an endless parade of AI-recommended video. So why are we still hoping a 30-second short will magically convert strangers into hour-long listeners? We pull back the curtain on what the platforms actually reward, why shorts…
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AI, Co‑Hosts, and Keeping It Human
Send us feedback/questions via Text What happens when AI gets good enough to sit in the co-host chair—but not good enough to replace a heartbeat? We dig into the real trade-offs behind AI in podcasting, from research assistants and auto-summaries to voice cloning, live translation, and whether...
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From Swear Words to Show Growth: What Podcasters Can Learn the Hard Way
Send us feedback/questions via Text Ever feel like your show is stuck at 30 downloads and your guests won’t share your episode? We’ve been there, and we’re putting it all on the table—how language choices affect your brand and reach, why “big name” guests almost never translate to listener…
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What Happens When Spotify Deletes Everything?
Send us feedback/questions via Text Dave Jackson flies solo this week (with special guest appearances from Randy Black and Ralph Estep Jr.) to tackle this challenging question and more. Randy shares a heart-wrenching story about losing his podcast co-host and friend, reminding us of the human...
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ABOUT THIS SHOW
Dave Jackson has been helping people launch podcasts since 2005 and every Saturday he is joined by Jim Collison to is runs the Average Guy Network. Together they have 20 years of podcasting experience and coaching.
HOSTED BY
Dave Jackson, Jim Collison
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