PODCAST · business
Australian Business Journal
by australianbusinessjournal
Conversations with the people running Australian businesses. Local operators on how they win customers, what is changing in their market, and what they would tell someone starting out.
Episodes
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Avoiding SEO Pitfalls: Key Steps Before Hiring Agencies
Many businesses waste budgets on SEO due to poor preparation. Learn why conducting a technical audit and understanding content ownership are crucial steps before hiring an agency, especially in Wanneroo. Typical SEO retainers can range from $1,200 to $4,500 per month. — — — Perth Digital Edge 17...
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The Hidden Costs of SEO Projects in Wanneroo
Unplanned complexities in SEO projects often lead to budget blowouts. At Perth Digital Edge, experts reveal how fixing past digital footprints can inflate costs and why flexible budgeting is essential for successful campaigns. Watch the video: https://www.youtube.com/watch?v=9-ZdFjq-LTk — — —…
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Questions to Ask Before Display Advertising Commitments
Banner ads can make or break a campaign, especially when not managed properly. Host A and local expert B discuss the importance of metrics like cost per conversion and the role of audience targeting in effective display advertising. Watch the video: https://www.youtube.com/watch?v=MmUVQgmcST8 — —…
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Why Spending More on Google Ads Doesn’t Always Win
Myths about Google Ads can sink local businesses before they start. Find out why a $4 bid can outperform a $7 one and how Perth Digital Edge tackles common misconceptions in Wanneroo's competitive market. Watch the video: https://www.youtube.com/watch?v=l-0P4x5BA0k — — — Perth Digital Edge 17...
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Why Do Website Quotes Differ by Thousands of Dollars?
Two businesses requested quotes for a website, resulting in one at $2,500 and another at $12,000. Perth Digital Edge helps clients understand that the pricing reflects the project scope, which varies significantly between proposals. Watch the video: https://www.youtube.com/watch?v=3p_NrbGZ8Gk — —…
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ABOUT THIS SHOW
Conversations with the people running Australian businesses. Local operators on how they win customers, what is changing in their market, and what they would tell someone starting out.
HOSTED BY
australianbusinessjournal
CATEGORIES
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