Behind the Bottle: Tequila Tales by Celia Maestri podcast artwork

PODCAST · business

Behind the Bottle: Tequila Tales by Celia Maestri

Behind every great tequila lies an unforgettable story.Behind the Bottle: Tequila Tales by Celia Maestri uncorks intimate conversations with the makers, visionaries, and storytellers shaping the world of agave. In each one-on-one episode, Celia Maestri—founder and CEO of Casa Maestri—sits down with passionate guests to explore their personal journeys, challenges, and triumphs in the tequila industry.This is more than a podcast—it’s a tribute to heritage, craftsmanship, and the magic behind every bottle. Join us as we celebrate the voices behind the spirit and raise a glass to the stories worth sharing.

  1. 20

    The Family Legacy That Sparked Her Passion for Spirits (with Tanya Sklar)

    Send us Fan MailIn this episode of Behind the Bottle, we sit down with Tanya Sklar, Export Director of Wine & Spirits International and a proud 6th generation member of her family’s spirits legacy.From learning the business at a young age to continuing the passion alongside her family today, Tanya shares a story rooted in heritage, dedication, and lifelong friendships that trace back to her grandfather and Doña Celia herself.A beautiful conversation about legacy, tradition, and the people behind every bottle. Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  2. 19

    How a Trip to Mexico Sparked His Journey into Tequila (with Martin Luca)

    Send us Fan MailIn this episode of Behind the Bottle, Martin Luca, founder of Casa Capistrano Tequila, shares how a visit to Mexico transformed his career and ignited a passion for tequila.Inspired by his father’s expertise in wine, Martin developed an early appreciation for fine spirits. But it was Mexico’s rich culture, traditions, and the artistry behind tequila that truly captured his heart. This life-changing experience led him to create a brand rooted not only in craftsmanship but also in a mission to give back and support the communities that inspired him.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  3. 18

    Her Mission Is to Share the Magic of Mexican Spirits with the World (with Selene Estrada)

    Send us Fan MailIn this episode, Celia Maestri talks with Selene Estrada, Director of Hispanic Portfolio at Mexcor, about her journey in the spirits industry and her mission to elevate Hispanic products worldwide.Rooted in culture and driven by passion, Selene is helping bring the magic of Mexican spirits to a global audience while creating opportunities for representation and growth.Don’t miss this inspiring conversation about purpose, culture, and building a movement.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  4. 17

    The Leap He Never Planned to Take, That Became a Dream Come True (with Saul Torres)

    Send us Fan MailIn this Behind the Bottle episode, Saul Torres shares how a first-generation Mexican-American with no industry experience trusted timing, belief, and purpose to build Satoma Tequila.A story rooted in faith, hard work, and the courage to say yes.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  5. 16

    An Unexpected Career Shift That Led Her Into the World of Tequila (with Adriana Arechiga)

    Send us Fan MailIn this episode of Behind the Bottle, Adriana Arechiga, Operations Manager at Casa Maestri Tequila, shares how a career shift she didn’t see coming led her into an industry she never imagined herself in. What began as curiosity quickly turned into a deep appreciation for the process, the people, and the magic behind every bottle.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  6. 15

    She Took Brands to Shark Tank Wins — Now She’s Growing Casa Maestri Tequila (with Melinda Finnegan)

    Send us Fan MailOn this episode of Behind the Bottle, meet Melinda Finnegan, SVP of Sales at Casa Maestri Tequila. From Shark Tank success stories to scaling multimillion-dollar brands, Melinda shares her journey, key lessons in brand growth, and the unexpected call from Mrs. Celia Maestri that led her to help shape the future of Casa Maestri.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  7. 14

    The Snake Bottle That Changed Everything: From Liquor Store Owner to Tequila Founder (with Dave Blagg)

    Send us Fan MailIn this episode of Behind the Bottle, we sit down with Dave Blagg to uncover the unexpected journey behind Serpentes Tequila. From owning a liquor store to stepping into the tequila industry, Dave shares how a chance meeting led to the right partnership — and how a bold, snake-shaped bottle he never expected to work became one of the brand’s most iconic and sought-after designs.A story of risk, timing, and trusting the journey, this is an inspiring conversation about following a dream you never planned — and building something truly unforgettable.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  8. 13

    La Historia del Venezolano Que Lleva la Música Mexicana y el Tequila en el Alma (Con Jay Navarro)

    Send us Fan MailDesde Venezuela hasta los escenarios en Estados Unidos, Jay Navarro "El Chamo Norteño" abre su corazón para contarnos cómo persiguió su sueño musical. Aquí descubrirás qué lo inspira a componer, cómo nació su amor por la música mexicana y por qué el tequila se ha vuelto parte de su historia.Un episodio lleno de emociones, anécdotas y magia.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  9. 12

    How Casa Maestri’s 90% Women, Family-Run Distillery Is Revolutionizing Tequila (with Mario Villanueva)

    Send us Fan MailIn this inspiring Behind the Bottle episode, Celia Maestri sits down with Mario Villanueva, Director of the Casa Maestri Distillery — one of the top tequila distilleries in Mexico, proudly run by 90% women.Mario shares his passion for continuing the Maestri family legacy, the challenges and rewards of leading such a dynamic team, and how every bottle embodies tradition, innovation, and heart.Discover how Casa Maestri’s distillery stands out in the tequila industry — not just for its award-winning craftsmanship, but for its people, family spirit, and dedication to excellence. Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  10. 11

    They Made Their Own Tequila...and Let the People Vote! (with Jorge and Daniel from Tequila de la Gente)

    Send us Fan MailThey didn’t like any tequila on the market… so they made their own — and let the people vote! Join us on this episode of Behind the Bottle as Jorge Rodriguez and Daniel Vasquez share the journey behind Tequila de la Gente, the innovative brand literally chosen by the fans. From bold ideas to community-powered creation, discover how this crowd-picked tequila came to life.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  11. 10

    How a Family Dream Became Houston’s Favorite Taco Spot (with Rafael Rodriguez)

    Send us Fan MailIn this episode of Behind the Bottle Tequila Tales, discover the story of Rafael Rodriguez, owner of Memorial Tacos — Houston’s favorite taco spot — and how he found the perfect recipe that combines his mother’s secret sazón, his love for live music, and a passion for good times. What started as a family dream grew into a thriving restaurant where everyone feels at home.Dive into entrepreneurship, the journey of starting a dream, and the value of meaningful partnerships, like the one Memorial Tacos has with Casa Maestri — proving it’s not just another tequila experience. Grab a glass, tune in, and get inspired by the recipe for success and unforgettable memories! Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  12. 9

    From TV Host to Changemaker, Spreading Hope and Smiles Across Latin America (with Demi Cruz)

    Send us Fan MailIn this inspiring conversation, Celia Maestri and Demi Cruz — TV host, actress, and founder of Everything for a Smile — talk about purpose, passion, and the power of giving back. Demi shares how her organization is changing children’s lives across Latin America, one smile at a time. 💛They also reflect on the spirit of Casa Maestri, a woman-powered distillery in Jalisco that continues to uplift its people. From favorite tequila sips to lessons learned along the way, this episode is filled with stories worth sharing. 🥂Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  13. 8

    Shocking Untold Stories from Traveling the World with Tequila (with Leandro Gonzalez)

    Send us Fan MailJoin Celia Maestri and special guest Leandro Gonzalez on an unforgettable journey around the world with tequila. Leandro shares shocking, untold stories from his travels, from wild adventures abroad to life-changing lessons that will make you laugh, gasp, and feel inspired. 🥂Discover the magic behind Casa Maestri and hear the tales that will change the way you see tequila — and travel — forever. Don’t miss this episode of Behind the Bottle!Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  14. 7

    The Unexpected Opportunity That Began Her Tequila Journey (Episode #7 with Samantha Muñoz)

    Send us Fan MailIn this emotional episode of Behind the Bottle: Tequila Tales, Samantha Muñoz opens up about the moment that forever changed her path. What began as a chance—when Casa Maestri founder Celia Maestri recognized her potential and invited her to join the distillery—grew into a journey defined by mentorship, trust, and purpose.Now, years later, Samantha reflects with Mrs. Celia on the memories of those early days, the challenges and triumphs of working together, and the values that continue to shape Casa Maestri into one of the most awarded tequila distilleries in Mexico.It’s a full-circle story—about vision, opportunity, and how the right person believing in you can change everything.If you’re passionate about tequila culture, the power of mentorship, Mexican heritage, or inspiring journeys of destiny and perseverance, this episode is for you.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  15. 6

    The Journey of Sharing Tequila’s Magic Around the World (Episode #6 with Evelyn Vela)

    Send us Fan MailFrom the agave fields of Mexico to celebrations across the globe, Evelyn Vela has seen firsthand how tequila’s magic transcends borders. 🌎 In this episode of Behind the Bottle, Celia Maestri sits down with Evelyn to uncover her incredible journey traveling the world, sharing the story of Casa Maestri, and helping others build their dream tequila brands from the ground up. Discover how tequila is more than just a spirit—it’s a connection that unites hearts, cultures, and moments everywhere! 🥂Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  16. 5

    He Tried the Right Tequila—And Everything Changed (Episode #5 with Joel de la Cruz)

    Send us Fan MailIn this episode of Behind the Bottle, bartender Joel de la Cruz, with over 15 years of experience, sits down with Celia Maestri to share his stories, insights, and how the Casa Maestri sensory kit tasting experience completely changed his perspective on tequila. This is the only tequila that comes with a sensory kit designed to transform how you taste and appreciate every note, aroma, and nuance—truly a game changer for tequila lovers eager to discover the art behind every sip. If you’re drawn to tequila culture, family-owned businesses, or meaningful stories of legacy and leadership, this episode is for you.✨ Subscribe to our podcast for more powerful stories from the world of Tequila!Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  17. 4

    From a Father’s Dream to a Tequila Legacy — and One Shocking Untold Story with Chris Quintanilla (Episode #4)

    Send us Fan MailIn this episode, Celia Maestri sits down with Chris Quintanilla, CEO of Azul Imports and second-generation entrepreneur carrying on a powerful legacy in the tequila industry.Chris opens up about growing up surrounded by tequila culture, the lessons he learned from his father, the founder of Azulejos Tequila, and how he’s honoring that dream by keeping things fun, bold, and full of purpose.Together, Celia and Chris explore the real behind-the-scenes of building a family business — from the importance of creativity in entrepreneurship to one shocking untold story that left everyone speechless.If you’re drawn to tequila culture, family-owned businesses, or meaningful stories of legacy and leadership, this episode is for you.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  18. 3

    He Chose Tequila Over Fame — And It Changed His Life Forever with Jose Coira (Episode #3)

    Send us Fan MailIn this powerful episode of Behind the Bottle: Tequila Tales, Jose Coira shares the pivotal life decision that led him to embrace the family tequila business. Sitting down with his mother, Celia Maestri — founder of Casa Maestri, one of the most awarded tequila distilleries in Mexico — they reflect on the journey of building a tequila legacy rooted in family, sacrifice, and innovation.Together, they open up about the challenges of working with family, the passion that fuels their craft, and how staying true to their values helped them expand Casa Maestri into an internationally recognized brand.If you’re interested in tequila culture, family-owned businesses, Mexican heritage, or inspiring stories of purpose and entrepreneurship, this episode is for you.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  19. 2

    How One Woman Built a Tequila Empire: Celia Maestri’s Story (Episode #2)

    Send us Fan MailIn this powerful episode of Behind the Bottle, Eduardo Morales sits down with his mother, Celia Maestri, the visionary founder behind Casa Maestri. From humble beginnings to building one of the world’s most awarded tequila brands, Celia opens up about the obstacles she overcame, the values that guided her, and the dream that started it all.Through heartfelt memories and bold reflections, she shares how a single vision and a mother’s spirit became the foundation of a tequila empire.Discover the story behind the legacy. Meet the woman who built it.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

  20. 1

    The Heart and Hustle of Family Legacy with Eduardo Morales (Episode #1)

    Send us Fan MailIn this first episode of Behind the Bottle: Tequila Tales, Celia Maestri and her son Eduardo Morales share their inspiring journey of family, business, and dreams. From arriving to the United States to becoming pioneers and leaders in the tequila industry, they open up about the challenges, hard work, and passion that fuel their legacy. They also share advice for entrepreneurs on how creativity and innovation help a brand thrive. Join them as they explore what it means to chase dreams while growing stronger as a family.Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

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ABOUT THIS SHOW

Behind every great tequila lies an unforgettable story.Behind the Bottle: Tequila Tales by Celia Maestri uncorks intimate conversations with the makers, visionaries, and storytellers shaping the world of agave. In each one-on-one episode, Celia Maestri—founder and CEO of Casa Maestri—sits down with passionate guests to explore their personal journeys, challenges, and triumphs in the tequila industry.This is more than a podcast—it’s a tribute to heritage, craftsmanship, and the magic behind every bottle. Join us as we celebrate the voices behind the spirit and raise a glass to the stories worth sharing.

HOSTED BY

Celia Maestri

Frequently Asked Questions

How many episodes does Behind the Bottle: Tequila Tales by Celia Maestri have?

Behind the Bottle: Tequila Tales by Celia Maestri currently has 20 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Behind the Bottle: Tequila Tales by Celia Maestri about?

Behind every great tequila lies an unforgettable story.Behind the Bottle: Tequila Tales by Celia Maestri uncorks intimate conversations with the makers, visionaries, and storytellers shaping the world of agave. In each one-on-one episode, Celia Maestri—founder and CEO of Casa Maestri—sits down with...

How often does Behind the Bottle: Tequila Tales by Celia Maestri release new episodes?

Behind the Bottle: Tequila Tales by Celia Maestri has 20 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Behind the Bottle: Tequila Tales by Celia Maestri?

You can listen to Behind the Bottle: Tequila Tales by Celia Maestri on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Behind the Bottle: Tequila Tales by Celia Maestri?

Behind the Bottle: Tequila Tales by Celia Maestri is created and hosted by Celia Maestri.
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