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PODCAST · business

Behind the Brand®

by Neo Financial

Welcome to Behind the Brand® presented by Neo, hosted by Jeff Adamson, co-founder of Neo Financial and SkipTheDishes. On this podcast, we learn from leaders who are reimagining, innovating, and transforming the financial and retail industries across Canada.

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Episodes

  1. The Future of Global Banking with Miklós Dietz, Senior Partner, Managing Partner of Vancouver Office at McKinsey & Company

    S02:E08: The Future of Global Banking with Miklós Dietz, Senior Partner, Managing Partner of Vancouver Office at McKinsey & Company Miklós Dietz | Senior Partner, Managing Partner of Vancouver Office | The Future of Global Banking “Winning business models are not stuck in one sector.” — Miklós...

  2. Modernizing Payments Infrastructure with Ron Morrow, Executive Director at the Bank of Canada

    S02:E07: Modernizing Payments Infrastructure with Ron Morrow, Executive Director at the Bank of Canada Ron Morrow | Executive Director at the Bank of Canada | Modernizing Payments Infrastructure “You want a system that is stable and reliable, but not one that is so stable and reliable that it...

  3. The State of Entrepreneurship in Canada with Yves-Gabriel Leboeuf, Co-Founder and CEO at Flinks

    S02:E06, Yves-Gabriel Leboeuf, Co-Founder and CEO at Flinks Yves-Gabriel Leboeuf | Co-Founder and CEO at Flinks | State of Entrepreneurship in Canada “Having competitors is fine. It's actually good… It keeps you sharp... You gotta find ways to have the right product that fits in the market…

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  4. Bringing Real-Time Payments to Canada with Donna Kinoshita, Chief Payments Officer at Payments Canada

    S02:E05, Donna Kinoshita, Chief Payments Officer at Payments Canada Donna Kinoshita | Chief Payments Officer at Payments Canada | Bringing Real-Time Payments to Canada with Donna Kinoshita, Chief Payments Officer at Payments Canada “We call it… the three legged stool. You've got the Retail…

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  5. Delivering Frictionless Financial Experiences for Canadian Enterprises with Rob Khazzam, Co-Founder and CEO at Float

    S02:E04, Rob Khazzam, Co-Founder and CEO at Float Rob Khazzam | Co-Founder and CEO at Float | Delivering Frictionless Financial Experiences for Canadian Enterprises with Rob Khazzam, Co-Founder and CEO at Float "There's a million reasons for a company like Skip or Neo or Float or any business to...

  6. Designing a Banking System for New Entrants with William Keliehor, Former Chief Commercial Officer at Interac

    S02:E03, William Keliehor, Former CCO at Interac William Keliehor| Former CCO at Interac | Designing a Banking System for New Entrants with William Keliehor “My philosophy in life is very agile, in that, I'd rather get something to market, and listen, learn, and then tweak, pivot, and then move.”…

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  7. Unlocking the Potential of Small Businesses in Canada with Faye Pang, Country Manager at Xero

    "There is so much that technology can unlock in terms of giving small business owners back time... their most valuable resource in life. - Faye Pang We’re joined by Faye Pang, Country Manager at Xero, a new Zealand–based technology company that provides cloud-based accounting software for small...

  8. The Future of Open Banking in Canada with Abraham Tachjian, Canada's Open Banking Lead

    S02E01: Abraham Tachjian, Director of Digital Banking, PwC Episode Title: Abraham Tachjian | Former Open Banking Lead to the Government of Canada “Consumers don’t care about open banking… It's an industry term… They care about the capabilities that come with it.” — Abraham Tachjian We’re speaking...

  9. E43: Erin Barton | Chief Development Officer, JA Canada | Fostering Entrepreneurship among Young Canadians

    “Our teens today will find themselves in five or more really quite different careers over the course of their lifetime... how we equip youth with the skills to be able to transfer and adapt through their different career journeys and environments is really, really key to our work.” — Erin Barton...

  10. E42: Mike Murchison | CEO, Ada | The world of AI entrepreneurship: Navigating risks, embracing authenticity, and scaling up

    “And that's what that's what entrepreneurship gives you. It gives you access to problems that are really hard to solve that, in my case, at least, for the kind of problems I like to solve, I can't find anywhere else.” — Mike Murchison In this episode, Mike Murchison, the co-founder and CEO of…

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  11. E41: Brett Colvin | CEO & Co-Founder, Goodlawyer | Revolutionizing legal services: Navigating legal education, innovation, and AI in the Canadian landscape

    “There is so much unmet legal need within businesses of all sizes that I don't see AI as a threat, I see it as an opportunity to make legal more important and more valuable to the businesses that it's serving.” — Brett Colvin In this episode, Jeff delves into the vibrant realm of legal services...

  12. E40: Mark Harrison | Founder & Public Speaker, MH3 Collective | Pathways to entrepreneurial success: Relationships, risks, and data-driven decisions

    “I think entrepreneurship is the profession of the future, and I think ‘entrepreneurial’ is the trait of the future.” — Mark Harrison In this episode, Jeff sits down with Mark Harrison, Founder of MH3 Collective, who shares his approach to life and entrepreneurship, emphasizing the importance of...

  13. Dr. Mohamad Sawwaf | Founder & CEO, Manzil | Empowering financial inclusivity: Unleashing the potential of fintech in Canada

    “This is the element of humanity and compassion and empathy of banking that we don't have today that really needs to come in.” — Dr. Mohamad Sawwaf Join us on this episode of Behind the Brand as we sit down with Dr. Mohamad Sawwaf, a dynamic force in the world of finance, ethics, and innovation....

  14. Kirsten Gauthier | Founder & President, Public Office | Navigating creativity, entrepreneurship, and social impact

    “I think specialization is really important. Do what you're really, really good at, be really well known for it, and then they will start giving you other things to do because they know that they can depend on you.” — Kirsten Gauthier Join us in this episode of Behind the Brand as we sit down…

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  15. Connor Curran | Chief Laundry Officer, Local Laundry | Small business highlight: Building success through community, collaboration, and innovation

    “We want to showcase that just because we're a small business doesn't mean we can't have a big impact.” — Connor Curran Connor Curran started Local Laundry equipped with a Google search, 50 dollars, and a vision for a mission-driven clothing company. But starting was the easy part. Many lessons,...

  16. Colin Deacon | Independent Senator, Senate of Canada | Innovation, competition, and financial empowerment: A path to a better Canada

    “Problems are great things once they’re identified, and if there’s a willingness to address them. Because they alert you to a way to get better.” — Senator Colin Deacon In this episode, we sit down with ‌Senator Colin Deacon, a leading voice in Canada's financial landscape. With a keen eye for...

  17. Hanna Zaidi | Chief Compliance Officer, Wealthsimple | Banking on the future: Blending trust and innovation in the financial world

    “We're in this position and in this space where we can do things differently than what incumbents do, because we have the opportunity to reimagine it.” — Hanna Zaidi With her extensive regulatory compliance expertise and forward-thinking approach, Hanna Zaidi has been a driving force behind...

  18. Ilya Brotzky | Founder & CEO, VanHack | Reshaping tech talent acquisition and fostering global connections

    “Another thing the best companies are doing is just moving fast or being very clear in the interview process.” — Ilya Brotzky While working in Brazil, Ilya Brotzky joined a startup accelerator that aimed to connect American invcestors with Brazilian startups. Immersed in the startup culture, he...

  19. Karen Danudjaja | Co-Founder & CEO, Blume | Guiding your entrepreneurial path with a mindset of growth and resiliency

    “The opportunity for me is like to look at the challenges as part of the fun of it, right? … How do you overcome those challenges in a way that pushes the business forward?” — Karen Danudjaja Frustrated by the limited non-caffeinated options in cafes and a desire to move beyond commercial real...

  20. Joe Parenteau | Co-Founder & CEO, Fable | Founding to scaling: Assembling teams and embracing challenges in entrepreneurship

    “I loved being in the storm fighting fires and, and seeing the unbelievable potential that things have and, you know, trying to bring that to reality.” — Joe Parenteau When it came time to upgrade his dinnerware, Joe Parenteau looked to the usual suspects—EQ3, Pottery Barn, and West Elm. However,...

  21. Michael Ryan | VP of Brand & Innovation, Kintec: Footwear + Orthotics | Embracing innovations to enhance life and performance

    “This is a fluid landscape, whether it's how we manage our people or how we identify different markets, we've just understood the world is always changing.” — Michael Ryan Michael Ryan's love for pushing boundaries ignited his extraordinary journey into the world of foot care, starting as a...

  22. Lesley-Anne Scorgie | Founder & Wealth Coach, MeVest | Revamping your money mindset: Cultivating financial confidence and self-love

    “Of course make your debt reduction a priority, but over here you also need to start learning to love yourself enough to put money aside for your future. And that is an act of self-love.” — Lesley-Anne Scorgie Lesley-Anne Scorgie’s passion for personal finance ignited at a young age. At just ten...

  23. Darby Sieben | Chief Product Officer, Unbounce | Decoding the power of focussed messaging, landing pages, and product love in the AI era

    “Brand trust is gonna be critical and it's always been critical, but in the age of AI, brand trust is gonna be critical.” — Darby Sieben In the late 1990s, Darby Sieben embarked on his journey as an internet early adopter, eventually founding his own digital marketing company. Over the years, he...

  24. Russell Reimer | Founder & President, Manifesto Sport Management | Crafting gold medal-worthy narratives and captivating audiences

    “Sport is a tool for social change that you can make [a] meaningful impact in communities, you can influence consumers.” — Russell Reimer Having produced for NBC during the 2000 and 2002 Olympics, Russell Reimer recognized the power of storytelling in captivating audiences and generating interest...

  25. Ian Burns | President & CEO, Servus Credit Union | Exploring credit unions, financial empowerment, and open banking in Canada

    “So there's been, I think this huge change in how Canadians sort of want and need to bank.” — Ian Burns Established in 1938, Servus Credit Union is a member-owned, community-based financial institution. With an impressive network of over 100 branches and a staggering 380,000 owners, Servus Credit...

  26. Michele Guimond | VP of Marketing, MEC | Developing strong teams and community-driven brands

    “I don't really view my own successes as my own. If I had one superpower, it's about hiring people that are smarter than me and let 'em fly, you know? Giving them the tools and the right environment for them to win because that's what everybody wants, ultimately.” — Michele Guimond As an avid...

  27. Peter Furnish | VP at Starbucks, Cineplex; Virgin, Labatt, & The Walt Disney Company | The power of learning, collaboration, and competition—insights for building a successful career

    “The other thing I would say too is it's important to celebrate decisions where you decided not to do something, that was maybe a great idea. So products you thought about launching that you decided not to launch and in hindsight that was a great decision.” — Peter Furnish Peter Furnish has had a...

  28. David Luba | Co-Founder & Partnerships, veritree | The power of people and technology in restoring the planet

    “So I think different employee engagement, consumer engagement, programs like that, there's value in that [it] makes people feel good and it also helps the planet.” — David Luba The UN predicts that in order to achieve our climate goals by 2050, more than 8.1 trillion dollars must be invested in...

  29. Kendra Scurfield | Brand & Communications Director, Sunshine Village Ski & Snowboard Resort | The impact of family-owned businesses in fostering community

    “And I think so much of my job is to be an advocate for winter sports, for winter, for snow business, and to encourage people in Alberta and elsewhere to get outside and explore this beautiful continent we have.” — Kendra Scurfield Growing up at Sunshine Village Ski & Snowboard Resort was…

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  30. Kristen Gale | Founder & CEO, THE TEN SPOT | Building a successful franchise model through consistency in brand and culture

    “That naivety, as you say, is a bit of a superpower because if you don't know the way that something is typically done and you're just left to figure it out, then there's so much more creativity that happens with it.” — Kristen Gale Kristen Gale was 24 when she was fired, for the second time....

  31. Ashley Graf | Head of North America Marketing, Squarespace | The future of entrepreneurship—how tech is empowering individuals to succeed

    “Entrepreneurism took off, but [also] really reframed how people thought about being an entrepreneur and having a side business or a side hustle.” — Ashley Graf With an impressive marketing career spanning various industries including sports and entertainment, airline, and now tech, Ashley Graf...

  32. Jake Karls | Co-Founder & Chief Rainmaker, Mid-Day Squares | Unlocking success through transparency, vulnerability, and strength

    “I realize that momentum is all based on direction. So you choose the way your direction and momentum will go.” — Jake Karls With his unique ability to create excitement and tell compelling stories, Jake Karls is a driving force behind Mid-Day Squares’ growth. Right from the beginning, Jake and…

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  33. Kathleen Polsinello | Managing Director & Partner, BCG | Preparing for the future with brand resilience, personalization, and cutting-edge strategies

    “Digital transformation and climate and sustainability. These are the two biggest thrusts that are going to impact businesses all over the world and certainly in Canada.” — Kathleen Polsinello Head of BCG’s Toronto office and a key member of its Consumer practice, Kathleen Polsinello is a leading...

  34. P.J. Worsfold | Director of Ecommerce, JD Sports Canada | Personalizing the retail experience and building customer relationships

    “Multi-brand retail should be in service to obviously, the customers, but [also] to the brands that they carry.” — P.J. Worsfold P.J. Worsfold is the driving force behind some of Canada’s most successful online shoe retailers. He’s a true trailblazer in digital media and e-commerce, and in 2020…

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  35. Mike Gettis | Co-Founder & CEO, Kilne | Finding your path to action and creating successful consumer brands from scratch

    “What I found in both is that you’ll be surprised who comes up with the next brilliant idea in the company. And letting that person [come] forward and allowing a little bit of a level playing field for everyone to be a part of that, makes a big difference.” — Mike Gettis Mike Gettis is no…

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  36. Oren Eizenman | Partner, McKinsey & Company | Exploring the evolution of customer loyalty in Canada

    “Loyalty is that perfect mix of art and science because it has to do with customer behavior, incentivizing people to behave in a different way, while also the extremely analytical component of, you know, we can offer this or we can offer that.” — Oren Eizenman An expert on designing, optimizing,...

  37. Ray Reddy | Co-Founder & CEO, Ritual | Strategies for product development, go-to-market, and acquisition in the era of digital transformation

    “Our perspective was, if you're solving an important problem and delivering convenience then how beautiful the pixels of the app are don't really matter.” — Ray Reddy Ray Reddy is a self-proclaimed technology optimist who has a strong belief in its purpose of improving lives. That’s why he…

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  38. Eva Wong | Co-Founder & COO, Borrowell | Breaking barriers in tech and advocating for inclusive financial services in Canada

    “If you want to accomplish things or make changes, you just have to do it in little steps and make it a regular habit.” — Eva Wong Eva Wong never imagined herself as a co-founder or working in tech but sometimes life surprises you. After several years working for private and not-for-profit...

  39. Bruce Sellery | CEO, Credit Canada | Transforming habits and planning for a financially free future

    “I think very much about an individual circle of control. And most of personal finance, not everything, most of personal finance is in your circle of control so make use of that.” — Bruce Sellery Having dedicated the last 15 years to educating Canadians on personal finance, you could say Bruce...

  40. Mary Graham | President, Fresh City | Discovering your superpowers and driving sustainable change

    “I think people’s superpower is the thing or things that is so innate to who you are, like it’s such a part of your fabric and you do it so naturally, that you don’t even know why other people don’t do it.” — Mary Graham With a track record of building some of the world’s most iconic brands and...

  41. Trinh Tham | Chief Marketing Officer, EVP Marketing & E-Commerce, Harry Rosen | Leading with authenticity in a changing world

    “I think that leadership, to me, is really more about you taking initiative to start something. To take control over something that is important to you.” — Trinh Tham Leading the growth of some of Canada’s most recognizable brands is no easy task. For Trinh Tham, it’s just a regular day. As a...

  42. Lyndon Cormack | Managing Director & Co-Founder, Herschel Supply Co. | Scaling your business for success through agile decision-making and cultivating an entrepreneurial mindset

    “I think that the beauty of understanding at a young age that you can make something from nothing is probably a really important thing. You’re not given every opportunity or tool or experience just laid in front of you, you [have to] go and make your own.” — Lyndon Cormack Growing up in the city...

  43. Andre Charoo | General Partner, Maple VC | Leaping into entrepreneurship and embracing disruptive thinking in tech

    “I love [the] exercise of capturing one’s imagination and then finding creative ways to make that a reality. That’s exciting to me.” — Andre Charoo As one of the first 25 employees at both Uber and Hired, Andre Charoo knows what it takes to build and scale a startup. At Uber, he was responsible…

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  44. Laura Manes | SVP Innovation, Cadillac Fairview | Navigating the future of retail—exploring the Metaverse and embracing innovation

    “We are spending time thinking about it right now: In what way would the virtual world create incremental value to people?" — Laura Manes Passionate about continually pushing the boundaries of what is possible, Laura Manes is reimagining the shopping experience and finding new ways to bring the...

  45. Manoj Jasra | Chief Marketing & Digital Officer, Northland Properties Group | Championing change and driving digital transformation in hospitality

    “I think having change agents and catalysts within the organization who drive that behavior and shift in mindset [is] critical." — Manoj Jasra Manoj Jasra is a master of digital marketing and transformation. With over 20 years of experience across several sectors, he has implemented successful...

  46. Derrick Emsley | Co-Founder & CEO, tentree | Having a purpose beyond retail—prioritizing people and the planet

    The fashion industry is responsible for producing 10% of the world’s carbon emissions and 20% of global wastewater, using more energy annually than the aviation and shipping industries combined. In addition to this, production of wood pulp-based fabrics, like rayon and viscose, result in...

  47. Arlene Dickinson | CEO, Venturepark | Finding your purpose, investing in yourself, and striving for balance in the evolving landscape of Canadian entrepreneurship

    Looking for more? Discover more about Venturepark's business growth ecosystem here. Follow them on Facebook, Instagram, and Twitter. Also make sure to check out Venture Play, Venturepark Labs, Venturepark Voice, District Ventures Plus, and District Ventures Capital. You can learn more about Neo...

  48. Iain Nairn | President & CEO, The Bay | The journey of digitally transforming a 350-year-old brand

    In the late 19th century, the Canadian retail landscape changed drastically with the introduction of the department store. With locations in most major cities, department stores were unlike anything Canadians had ever experienced - large architectural feats that introduced new technology to the...

  49. Kevin Edwards | CEO, SkipTheDishes | Establishing customer loyalty in a hyper-competitive industry

    Remember the days of pulling a paper menu out of the drawer on a Friday night? Deciding with your family what to order: Pepperoni or deluxe? Ginger beef or sweet and sour pork? In the last decade, with the introduction of tech, the food delivery landscape has grown exponentially. The menu is now…

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  50. Kristin Vekteris | Chief Brand Officer, Earls | Building brand love while staying true to your vision

    With a fun atmosphere, on-trend menu items, and parrots hanging from the ceiling, Earls was immediately setting the standard for upscale casual dining. Opening in Edmonton in 1982, guests flocked to enjoy a burger and beer in an environment that was unlike anything they were used to - unfussy and...

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ABOUT THIS SHOW

Welcome to Behind the Brand® presented by Neo, hosted by Jeff Adamson, co-founder of Neo Financial and SkipTheDishes. On this podcast, we learn from leaders who are reimagining, innovating, and transforming the financial and retail industries across Canada.

HOSTED BY

Neo Financial

Frequently Asked Questions

How many episodes does Behind the Brand® have?

Behind the Brand® currently has 52 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Behind the Brand® about?

Welcome to Behind the Brand® presented by Neo, hosted by Jeff Adamson, co-founder of Neo Financial and SkipTheDishes. On this podcast, we learn from leaders who are reimagining, innovating, and transforming the financial and retail industries across Canada.

How often does Behind the Brand® release new episodes?

Behind the Brand® has 52 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Behind the Brand®?

You can listen to Behind the Brand® on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Behind the Brand®?

Behind the Brand® is created and hosted by Neo Financial.
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