PODCAST · technology
Behind the Craft
by Peter Yang
Expert interviews and guides to help you level up as a product leader and creator fast.
Episodes
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The 4-Step Agentic Engineering Workflow I Use to Ship Real Apps | Ras Mic
Micky is a full-stack engineer who has taught 100K+ people how to build with AI. In our episode, he walked me through his 4-step agentic engineering workflow to avoid pumping out slop: Isolate every task, build to a clear structure, prove via validation loops, and ship after agents review your…
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How to Use AI to Survive (and Even Enjoy) Meetings | Sam Stephenson
Sam is the co-founder of Granola, the AI meeting notes app now valued at $1.5B. Granola has helped me survive (and even enjoy) countless meetings, so I was excited to learn how Sam uses AI to show up prepared. We also talked about building an AI-native company without the 996 grind and what…
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We Built Grok Bot. Here Are Our 14 Best Bots | Peng Zheng & Lauren Tan
Copy my best AI workflows to save time and automate busywork: https://www.behindthecraft.com 🤝 Subscribe to my practical AI newsletter read by 150K+ professionals: https://creatoreconomy.so Peng and Lauren are the lead designer and engineer for Grok Bot at SpaceXAI. In our interview, they showed...
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How to Save Money Now with ChatGPT Finances (6 Real Use Cases) | Ethan Bloch
Ethan is the product lead for ChatGPT Finances at OpenAI. He previously co-founded Digit, which helped more than 10 million people save over $9 billion. In our interview, he shared six practical ways to use ChatGPT to find wasted spending, save money on taxes, maximize credit card rewards, and...
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Stop Building AI Agents. Build AI Employees Instead (Live Demo) | Pedro Franceschi
Pedro is widely respected as one of the most AI-pilled CEOs out there. His hot take is that “agents” is a terrible name. Instead, he showed me what you should build: AI employees that have a defined job, skills, manager, and budget. Pedro also did a live demo of how he still uses OpenClaw to stay...
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AI Makes Cheating Easy. Here’s How It Can Make Kids Smarter Instead | Sue Khim
📌 Copy the AI system I use to run a one-person $1M+ business: https://www.behindthecraft.com 🤝 Subscribe to my practical AI newsletter read by 150K+ professionals: https://creatoreconomy.so Sue is the co-founder and CEO of Brilliant, an interactive learning platform with 10M+ learners. I asked...
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How to Vibe Code Apps That Become Real Businesses | Amol Jain
📌 Copy the AI system I use to run a one-person $1M+ business: https://www.behindthecraft.com 🤝 Subscribe to my practical AI newsletter read by 150K+ professionals: https://creatoreconomy.so As head of product engineering at Replit, Amol has a firsthand look at which vibe-coded apps become real...
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How to Build Better AI Evals with Claude Code in 5 Steps | Shreya & Hamel
📌 Copy the AI system I use to run a one-person $1M+ business: https://www.behindthecraft.com 🤝 Subscribe to my practical AI newsletter read by 150K+ professionals: https://creatoreconomy.so Shreya and Hamel teach the industry standard course for AI evaluations taken by 4,500+ students from...
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How I Run My 1.5M+ Follower Content Business With Codex | Riley Brown
📌 Copy the AI system I use to run a one-person $1M+ business: https://www.behindthecraft.com 🤝 Subscribe to my practical AI newsletter read by 150K+ professionals: https://creatoreconomy.so Riley is a top AI creator and founder of Agent Native. In this episode, he showed me how he uses Codex to...
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5 Rules for Building AI Agents That Work in Production | Nan Yu & Jacob Shumway
📌 Copy the AI system I use to run a one-person $1M+ business: https://www.behindthecraft.com 🤝 Subscribe to my practical AI newsletter read by 150K+ professionals: https://creatoreconomy.so Nan and Jacob built Linear Agent, which has transformed how the $1.25B company gets work done. In this...
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Hermes Co-Founder on Building an AI Agent That Improves Itself | Karan Malhotra
📌 Copy my personal AI system to save time and build with AI: https://www.behindthecraft.com/ 🤝 Get my free AI newsletter read by 150K+ professionals: https://creatoreconomy.so/ Karan co-founded Nous Research, the company behind Hermes, the #1 personal agent and AI app overall on OpenRouter. I...
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ChatGPT Work + Codex Tutorial: My Complete System at OpenAI | Jason Liu
Jason is a DevEx engineer on the Codex team. In our episode, he showed me how he runs his entire workday using Codex, from his chief of staff thread to the way he builds skills that learn how he works. Jason wrote the official OpenAI guidebook on how to get the most out of Codex, so don’t miss…
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How I Plan, Build, and Run Loops with Claude Code in 40 Minutes | Thariq Shihipar
Thariq works on the Claude Code team, and I’ve wanted to see how he builds for a long time. In our episode, he showed how to use /goal to keep Claude working, how he plans with Claude to remove unknowns before building, and how he runs a team of agents in Slack. He also shared why his team cut...
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How to Build AI Agents That Check Their Own Work | Jared Zoneraich
Jared is a Builder in Residence at Cognition, the team behind Devin. He showed me why teams often overbuild their first agents, and how simple prompts, better tools, and self-testing work together instead. Then he demoed one manager agent breaking down a task, directing 10 cloud agents, and...
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OpenAI PM Reveals How He Uses Codex to Do Product Work | Rohan Varma
As a product manager for OpenAI Codex, Rohan has a firsthand look at how one of the most AI-native teams in the world operates. He showed me how he uses Codex to trigger work from Slack replies, prototype designs with image generation, replace stale PRDs with live project sites, and more. Watch...
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Inside Anthropic’s Bet on Claude Agents that Work While You Sleep | Jess Yan
As product lead at Anthropic, Jess has a first-hand look at how Anthropic teams are moving from prompting AI to building long-running agents that work overnight. In our episode, Jess showed me how to build a Claude analytics agent from scratch, then covered how Anthropic PMs use agents internally...
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Full Tutorial: Make Professional Launch Videos for Free with Hyperframes | Bin Liu & Jake Moran
Bin and Jake built HyperFrames, HeyGen’s free open-source tool that turns HTML into professional product launch videos. In this episode, they shared how you can one-shot a launch video for any website. Jake also walked through his personal playbook to make amazing videos with AI — from...
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Agentic Engineering, Clearly Explained in 50 Min | Matt Van Horn
Matt has no CS degree, doesn’t know how to code, and doesn’t even read the plans that AI writes. Despite this, he’s built an incredible open source track record with projects like last30days (#1 trending on GitHub with 40K+ stars) and Printing Press (a tool that lets agents use any website or…
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How This Ex-Meta L8 Engineer Ships 40 PRs a Day with AI Agents | Kun Chen
Kun is an ex-L8 principal engineer at Meta and Microsoft who now ships 40 PRs a day without manually reviewing code. In our episode, he walked through the free tools he built to make that possible: Lavish for visual planning in HTML artifacts, Treehouse for parallel agents, and No Mistakes for...
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The Exact AI Skills This Solo Founder Uses to Build 5 Apps at Once | Josh Pigford
Josh sold his last startup for $4M and is now building 5 products solo with agents. He showed me his exact AI skills stack, including a 4-step /build skill, an /adversarial-code-review skill where he pits Opus against GPT, a /but-for-real skill that makes the AI catch its own mistakes, and a...
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How This 5x Founder Runs His Startup Solo With AI Agents (OpenClaw, Codex, Devin) | Ryan Carson
Ryan is a serial founder who’s building his latest startup solo with only AI agents. It was fascinating to watch him demo the exact skills and routines he uses to get OpenClaw, Codex, and Devin to manage his inbox and calendar, do sales outreach, and build features while he sleeps. Ryan and I...
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Inside Anthropic: How Claude Actually Gets Built | Alex Albert
Alex is a research PM at Anthropic building the next Claude model. He gave me a rare inside look at how the research team operates — including how they turn user feedback into model training, how they decide which capabilities to prioritize, and how they improve Claude’s personality. If you’re...
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Build a Claude Code Personal OS Step by Step in 40 Minutes | Moritz Kremb
Moritz is an AI founder who built a personal OS in Claude Code to manage his emails, create content, and even buy groceries. In this episode, he walks through everything you need to set up your own: folder structure, tools, memory loops, skills, and routines. We also talked about the pros and…
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Everything You Need to Know About Context Engineering in 40 Minutes | Ravi Mehta
Ravi is a top AI instructor and former CPO of Tinder. In our episode, he did a live demo of using his 3-layer context engineering system (functional, visual, data) to build a beautiful music app instead of the usual AI slop. You’ll never build with AI the same way again after learning about…
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How This Solo AI Founder Bootstrapped 5 Products to 1M+ / Month | Tibo Louis-Lucas
Tibo is a solo founder making $1M+ a month (!) after bootstrapping 5 AI products. I got him to walk through his exact playbook for validating ideas fast, acquiring users, and pricing AI products. If you want to bootstrap an AI business from scratch, this interview is a must watch. Tibo and I…
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How to Build for AI Agents and a Claude Code Second Brain in 25 Min | Ryan Wiggins
Ryan is the VP of Product at Mercury, my favorite fintech product. We covered three things that’s on every AI builder’s mind — how to build a Claude Code second brain, how to make your product agent-ready with APIs and MCPs, and what Mercury’s data reveals about OpenAI and Anthropic’s race for…
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Figma CEO on How Anyone Can Get Good at Design in the AI Era | Dylan Field
Dylan is the co-founder and CEO of Figma. I asked him some tough questions on whether AI can learn taste, how he plans to compete with AI startups, and whether design systems constrain creativity. Two thirds of Figma users are now non-designers and it was also super interesting to hear Dylan talk...
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How OpenAI's Codex Team Builds with Codex (43 Min) | Alex & Romain
Alex is the product lead for Codex and Romain runs developer experience. They gave me a rare inside look at how the Codex team operates, including how they build products with Codex and how they ship without traditional specs and roadmaps. Alex also has some spicy takes on the future of PM and…
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Claude's Head of Design: Full Claude Cowork Tutorial in 40 Min | Jenny Wen
Jenny is the head of design for Claude. She gave me a rare inside look at how Anthropic operates — including how she uses Cowork to design and build products and the real story behind how Cowork was built. Anthropic is shipping new features almost everyday and it was fascinating to see how they…
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Master Claude Code + Figma MCP for Design in 50 Min | Felix Lee
Felix is an expert at using Claude Code and Figma MCP to design and build apps. Watch as he demos how you can build apps that look exactly like their Figma designs, build a game from a FigJam flow cart, and convert code back to Figma components that you can tweak. Felix and I talked about…
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Inside Ramp, the $32B Company Where AI Agents Run Everything | Geoff Charles
Geoff is the CPO of Ramp and runs one of the most AI-native orgs I’ve seen. He showed me an amazing Claude Code PM skill that his team uses to go from idea to product and shared live demos of Ramp’s internal AI agents for customer research, data analysis, and more. Geoff also shared 5 specific...
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I Watched 6 AI Agents Design an App In Real Time And It Blew My Mind | Tom Krcha
Tom is the CEO of Pencil, one of the coolest AI design tools that I’ve ever tried. Watching 6 AI agents design a beautiful app in real-time will genuinely blow your mind. Tom showed me how it all works under the hood (a simple JSON file?!) and how you can use Pencil to design right where you code...
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Full Tutorial: Connect Claude Code to Google, Slack, and Reddit in 40 Min (Skills + MCPs)
Carl has gone deeper on Claude Code than any product leader that I know. He showed me exactly how to connect Claude Code to Google Workspace, Slack, Reddit, and Linear to get work done without opening any of these other apps. Watch as he demos how to prep for meetings, update tickets, and post...
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Full Tutorial: Use OpenClaw to Build a Business That Runs Itself in 35 Min | Nat Eliason
Nat gave his OpenClaw bot, Felix, $1,000 to build its own business 3 weeks ago. Since then, it’s made $14,718 by launching its own website, info product, and X account. Nat walked through exactly how he set up his OpenClaw bot to run its own business — from the 3-layer memory system, to...
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Full Tutorial: Use AI Agents for Coding AND Product Management | Eno Reyes (Factory)
Eno is the co-founder of Factory and the most AI-native founder I know. He gave me a live demo of how he builds apps with AI agents, but what really blew my mind was his product management skill that writes PRDs, prioritizes features, and much more. We also had some real talk about competing in…
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How to Make Claude Code Better Every Time You Use It | Kieran Klaassen
Kieran my favorite Claude Code power user and teacher. In our interview, he walked through his Compound Engineering system that makes Claude Code better every time you use it. This same system has been embraced by the Claude Code team and others. Kieran is like Morpheus introducing me to the...
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How OpenClaw's Creator Uses AI to Run His Life in 40 Minutes | Peter Steinberger
Peter is the creator of OpenClaw (formerly Molt - the name keeps changing 😅), the hottest AI right now with 2M visitors in a week. In our interview, Peter shared is personal favorite use cases including using Claw to check in to flights, control his home, and more. We also talked about his hot...
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Master Google AI Studio in 40 Minutes | Logan Kilpatrick
Logan is the Product Lead for Google AI Studio. I got him to give us an inside look at how he uses AI Studio to build AI Studio (very meta) and how his team ships at startup speed inside Google. AI Studio is the feature that I rely on the most to do my product job better, so don't miss this...
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Build an AI Analyst with Claude Code in 50 Min | Sumeet Marwaha
Sumeet is the Head of Data at Brex and came personally recommended by the Claude Code team. In our episode, he showed me how to use Claude Code to build a data explorer that lets anyone ask questions and get insights without writing a single SQL query. If you’re tired of analyzing data manually,...
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Full Course: The AI Stack We Actually Use for Prototyping, Strategy, and Personal OS (2026)
Tal and Aman are experienced AI PMs so I made us all share our favorite AI product workflows — from writing strategy docs to prototyping with Google AI Studio to building a personal task system with Claude Code. Watch this episode if you want to see 5 real no-BS AI product workflows in 50…
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Full Tutorial: Build Your Personal Operating System with Claude Code | Teresa Torres
Teresa is a well-known product coach and author who runs her entire life and business using two Claude Code terminals and a note taking app. It was genuinely mind blowing to watch her use Claude Code to manage her to do list, delegate her research, and write content. Teresa and I talked about:...
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A Founder's Playbook for Shipping 10x Faster with AI | Yana Welinder
Yana is Head of AI at Amplitude and a good friend. We had some real talk about how to stay scrappy inside a big company, including how to avoid decision by committee and endless internal debates. Yana also demoed her favorite AI workflows to triage her emails and aggregate customer feedback. I...
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An Inside Look at What Alexa Can Now Do with AI (December 2025) | Daniel Rausch
As VP of Alexa, Daniel builds product for 600M Alexa devices. He had a great answer to my tough question: “Why has it taken so long to add AI to Alexa?” and then gave a live demo of what an AI-powered Alexa looks like. We also had a great chat about how to apply Amazon’s working backwards process...
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A Proven 5-Step System to Prototype Apps with AI | Xinran Ma
Xinran is a top AI instructor who has taught 100s of product teams how to design and prototype with AI. He shared 5 practical techniques to avoid generating AI slop — from side-by-side exploration to reverse prompting to component libraries — that you can start trying today. If you want to level…
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Full Tutorial: How to Use Voice AI to Work and Code 10x Faster | Tanay Kothari
Tanay is the CEO and co-founder of Wispr Flow, my favorite app to dictate to AI 10x faster than typing. I asked him to do a live tutorial on how to get the most out of AI voice dictation, how his brain-to-text device reads your thoughts without speaking, and how he built an AI product that has…
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Full Tutorial: Design to Code in 45 Min with Cursor's Head of Design | Ryo Lu
As the head of design at Cursor, Ryo is at the cutting edge of designers who ship code instead of mocks. He showed me how he built a retro OS with AI and did a live demo of adding a new feature using Cursor’s new agent mode. We also covered how to avoid AI design slop and how the Cursor team...
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7 Counterintuitive Product Lessons from WhatsApp's Former Head of Product | Ami Vora
Ami is the one of my favorite product leaders, period. In my new episode, she breaks down why shipping fast beats the best strategy, how to build simple products that win, how to ask AI for brutally honest feedback, and more. Ami led product at Faire and WhatsApp, but above all she just has…
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Full Tutorial: From Prototype to a Real SaaS App in 40 Minutes | Colin Matthews
Colin has taught 1000s of students how to build SaaS apps with AI. In this episode, he showed me exactly why my vibe coded prototype was insecure and how to convert it into a real SaaS app with auth, payments, and more. If you want to learn to build SaaS apps in 40 minutes with Cursor and Claude...
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AI Agents, Clearly Explained in 40 Minutes | Wade Foster (Zapier)
Wade is the co-founder and CEO of Zapier. We’re both sick of everyone calling everything an “AI agent” so we had some real talk about what actually works instead. Wade gave me a practical demo of his AI workflow that triages 100+ emails to 10 and shared exactly how to find automation…
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Notion's New AI Agents for Work Blew Me Away (Full Tutorial) | Akshay & Ryan
Everyone calls their AI product an “agent” but Notion’s actually live up to the hype. It took Akshay (Notion’s co-founder) and Ryan (AI lead) 2 years of failure to build agents that can create databases, respond to Slack, and more. We had a great chat about their most surprising lessons from...
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ABOUT THIS SHOW
Expert interviews and guides to help you level up as a product leader and creator fast.
HOSTED BY
Peter Yang
CATEGORIES
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How many episodes does Behind the Craft have?
Behind the Craft currently has 127 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
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Expert interviews and guides to help you level up as a product leader and creator fast.
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Behind the Craft publishes regularly with 127 episodes available. Check the episode list for the typical release schedule.
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Who hosts Behind the Craft?
Behind the Craft is created and hosted by Peter Yang.
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