PODCAST
Better Way 2.0
Content lessons from Better Way 2.0 so you can learn on-the-go!
Episodes
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Module 8: Relaunching
Ready, set, RELAUCH!!! Jen is going to talk thought all the things to think about as you prepare to do it all again!
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Module 8: Fulfillment and Serving Mode
Let's switch gears from selling to serving and fulfillment mode. Jen is going to help get prepared to serve your clients well and get them big wins so you can grow your coaching business!
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Module 8: Tech and Social Wrap-up
Now that your launch is over, let's wrap up some tech and social media stuff! Just like there is a lot to do to open the doors to your offer, you also need to close those doors.
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Module 8: Customer Care & Refunds
Today, we're discussing setting yourself up for success when it comes to after launch tasks like customer care and refunds.
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Module 8: Debrief Your Launch
Jen discusses why debriefing after your launch is such a powerful tool. Make sure to utilize the debrief tab in your Launch Calendar and Checklist document.
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Module 8: Separating Numbers From Emotions
There are a lot of numbers to look at in a launch and you need to look at them, but we need to talk about separating our numbers from our emotions so you stay in the right mindset.
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Module 7: Sell, Sell, Sell
A launch pep-talk from Jen! You may need to watch this one more than once!!!
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Module 7: Customer Service Expectations During Open Cart
In this video, Jen covers what to expect when it comes to providing the best customer service you can while your cart of open.
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Module 7: Social Media for Cart Open
Learn the tips and tricks of posting during your launch period because doing all this work is for nothing if you don't tell anyone about your offer!
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Module 7: Things Will Go Wrong. Do Not Be Shocked.
Jen shares some encouragement when things inevitably go wrong during your launch...it wil happen so be prepared.
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Module 7: Making Pivots
When the cart is open, it's important to be able to shift and adjust as needed. Let's talk about what happens when things don't go quite as planned.
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Module 7: Fear of No Sales
The doors are now open, what is normal??? Let Jen talk you through all the feelings of actually selling your new coaching offer!
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Module 6: Complete the steps in the Checklist and Calendar
There are a lot of steps in the launch process so make sure you are using the Launch Calendar & Checklist. Nell has a few reminders you don't want to miss.
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Module 6: When and How to Use Ads
While we don't teach in-depth about ads, in this video, Nell gives you some ideas about when to use ads and how they can be helpful.
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Module 6: Writing Promo Emails
With over 75% of our sales traced back to specific emails, we know they are a super important part of launching. In this video, Nell dives into all you need to know for sending promo emails. Check out the download for this lesson to get some swipe copy to help you get started on your emails.…
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Module 6: Test It All Out
Once you have all the pieces, this is a step that can not be missed!!!
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Module 6: Finalize Sales Page
You've got your copy written for your sales page, now let's put it all together. Check out the Sales Page How-to Video for a screen share with more details if you are DIYing your sales page.
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Module 6: Layout Sales Process
Nell helps you lay out the sales process from the original purchase to the welcome email. There are several pieces you need to have ready to go as you prepare for all your new clients!
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Module 6: Intro from Jen
As we dive deeper into the sales process, Jen has a few words before we get started.
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Module 5: Downsells
In this video, you'll learn about options to offer those who weren't ready to purchase your main offer.
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Module 5: Sales Page Outline and Copy
Jen teaches section by section what you need for an awesome sales page. The goal here is just to start thinking through the copy and what you will need. (In the next module, we will actually start building the sales page.) Check out this sample sales page to see all the parts in action.
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Module 5: Bonuses
Bonuses really add value to your offer. Jen is going to explain why you need them and talk you through a lot of options and how to decide on the content for your bonuses.
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Module 5: Options for Launch Runway/Launch Mechanism
Jen covers different launch mechanisms and how to excite your audience for your launch.
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Module 5: Launch Timeline
Today, Jen answers the most asked questions about launch timelines.
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Module 5: Launching Options
In this video, we'll talk about the types of cart models and the pros and cons of each.
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Module 4: Things to Help You Solidify Your Offer
Jen is going to give you some more tangible things to think through as you solidify your offer in this module. There are also 3 checklists for you to use based on which coaching revenue stream you decide to start with so you are ready to move on to launching!
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Module 4: Solidify Your Offer
Now that you know all the ins and outs of the 3 major coaching offers, it is time to get really clear on where you will start! In this video, Jen walks you through some of the mindset issues you will com across as you make this decision.
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Module 3: Retention
In this video, Jen talks about retention and what happens if people leave your membership group. Click HERE to make a copy of the Retention/Attrition Calculator.
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Module 3: Onboarding and Fulfillment
You've got people flooding into your membership group, now what? Jen goes over some best practices for the onboarding process.
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Module 3: Deciding on the Price
Sometimes pricing your product can feel like a super hard decision! It doesn't have to be super complicated, watch this video for a few tips!
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Module 3: Choosing a Name
Choosing a name for your group can seem intimidating, but it doesn't HAVE to be. Today we'll discuss tips and tricks on naming your membership.
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Module 3: Deciding on Details
Now let's talk about HOW you're going to deliver your content!
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Module 3: Deciding Monthly Schedule/Deliverables
In this video, we're going to be talking about your content and what kind of deliverables you will be giving to people in your membership program.
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Module 3:Why and Who
Memberships can be a great way to add consistent, recurring revenue into your business but there are definitely some things you'll want to know before you dive into this revenue stream. Is a membership site right for you? Let's find out!
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Module 2: Onboarding and Fulfillment
In this video, Jen shows you how to set the stage for a successful course by having a great onboarding process, prework, and course experience.
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Module 2: Deciding on the Price
We know that pricing is one of the things that trips up a lot of our business owners, so watch this video for some tips from me on how to choose a price for your course. When you're ready to really work through the pricing, use the attached worksheet to help!
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Module 2: Choosing a Name
Today, Jen shows you the ropes on how to name your course.
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Module 2: Deciding the Structure and Logistics
In this video, we dig a little deeper into some decisions and logistics that go into creating your course before you launch. To access the course-building tool, click here.
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Module 2: Laying out Content
You have your content down on paper- here are some pointers on getting it shaped into your course. You can get started nailing things down in this course-building document.
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Module 2: Post It Note Exercise
Join Jen as she leads you through an exercise to help you brain-dump your potential content! Give yourself at least 15 minutes to think through things. Be sure to get rid of distractions while you are doing this. This is how I planned out the chapters of my book. I wrote down all the ideas that...
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Module 2: Why and Who
Thinking about adding a course to your coaching business? Courses can be great to add an influx of cash in a short amount of time, but they do take a lot of work leading up to the launch. Watch this video to find out if a course might be good for you!
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Module 1: Down the Road
Let's talk about options after coaching/consulting!
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Module 1: How to Follow-Up
In today's video, we'll chat about good follow-up procedures and how to ask for testimonials.
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Module 1: Onboarding and Fulfillment
Let's dive into what the client can expect during the intake process.
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Module 1: Deciding on the Price
Are you struggling to decide what you should be charging? You are not alone! Learn how to navigate the tricky process of pricing your service in this video.
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Module 1: Choosing Your Title
Let Jen encourage you to pick your title, and learn how the right title can benefit your business.
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Module 1: Structure and Logistics
Join Jen as she walks you through how to structure your coaching or consulting business to best serve you and your client.
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Module 1: Why and Who
In this video, learn the difference between coaching and consulting and who is best suited for 1-on-1 coaching or consulting.
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Prework- What Do You Want to Help Them With?
Now that you have your ideal avatar, it's time to decide what it REALLY is that you want to help them with. After watching, go to the Facebook group and share your transformation with the group!!!
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Prework- Who Do You Want to Help?
Let's identify your Avatar! It's time to nail down your perfect audience. Don't forget to download the avatar worksheet under downloads.
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Content lessons from Better Way 2.0 so you can learn on-the-go!
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Frequently Asked Questions
How many episodes does Better Way 2.0 have?
Better Way 2.0 currently has 56 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Better Way 2.0 about?
Content lessons from Better Way 2.0 so you can learn on-the-go!
How often does Better Way 2.0 release new episodes?
Better Way 2.0 has 56 episodes. Check the episode list to see recent publication dates and frequency.
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