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BRAND BLOOMPRINT - By Ashley King

by BLOOM Virtual Co

For passionate entrepreneurs to find clarity in their purpose, establish their business strategy, talk branding, website design & build successful businesses that scale.

Publisher-supplied feed metadata · PodParley refreshed Dec 9, 2025 · Source feed

Episodes

  1. 056 - Unblock Your Business: MONEY MINDSET, PRICING & PROFIT Clarity for Women Entrepreneurs with Vanessa Bowen

    In this powerful conversation, Ashley sits down with Vanessa Bowen, CPA-turned-money-coach and founder of Mintworthy Co., to break down what every woman entrepreneur needs to know about money mindset, pricing with confidence, and building a profitable business that actually pays you. Vanessa…

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  2. 055 - The TOP BRANDING MISTAKES New Entrepreneurs Make (and What to Do Instead)

    If you’re building a brand (or rebranding one that no longer feels like you), this episode is your blueprint for doing it right. Ashley breaks down the most common branding mistakes new entrepreneurs make—from skipping strategy and obsessing over logos, to chasing trends and mistaking aesthetics...

  3. 054 - How Women Entrepreneurs Can NETWORK AUTHENTICALLY – with Christine Fernandes

    Episode Summary: In this episode of The Brand Bloomprint, Ashley King sits down with Christine Fernandes to unpack what real networking looks like for women entrepreneurs. If the idea of pitching yourself at awkward events makes you cringe, you’ll love this conversation. Christine shares how...

  4. 053 - Company COLLATERAL vs. BRANDING : 5 Essentials EVERY Business Needs to Show Up Like a PRO

    What exactly is company collateral—and how is it different from branding? In this episode of The Brand Bloomprint, Ashley breaks down the five foundational pieces of company collateral every modern business needs to grow with clarity, confidence, and consistency. From pitch decks and brand...

  5. 052 - How to RECONNECT with YOUR PURPOSE: Listening to Your Body, Soul & Higher Self with Holistic Coach & Author Louise Côté

    Welcome back to The Brand Bloomprint! Today’s episode is extra close to my heart because I’m sitting down with someone who’s shaped my life more than anyone else—my mom, Louise Côté. With Mother’s Day just behind us, I felt inspired to share a glimpse of her incredible journey—from her corporate...

  6. 051 - Is Your Brand HOLDING YOU BACK? Here’s How to Know It’s Time to REBRAND

    Have you outgrown the brand that helped you start? In this episode, Ashley King explores what it really means to let go of your “starter brand” and step into the next powerful version of yourself. We talk about the signs it’s time to rebrand, why it’s more than just a visual update, and how real...

  7. 050 - The BLOOM METHOD: A Holistic Branding FRAMEWORK for Purpose-Led Businesses

    In this episode, Ashley shares the BLOOM Method—her agency’s signature holistic branding framework designed to help purpose-led businesses grow with clarity, cohesion, and confidence. Whether you're rebranding, launching, or refining your presence, this approach blends strategy, soulful...

  8. 049 - From SOLOPRENEUR to CEO – How to SHIFT Your Mindset and SCALE Your Business

    Are you stuck doing everything in your business, from admin tasks to social media to client work? If so, it’s time to make the shift from solopreneur to CEO. In this episode of The Brand Bloomprint, I’m sharing my personal journey of overcoming perfectionism and learning to delegate effectively....

  9. 048 - The EMAIL GLOW-UP – How to Design & Write Emails That ACTUALLY GET OPENED

    Struggling with email marketing? You’re not alone! Most small business owners either have poorly designed emails that don’t reflect their brand OR they’re sending sales-heavy emails that make people hit "unsubscribe." In this episode of The Brand Bloomprint, we’re fixing both! I’ll walk you...

  10. 047 - REPOSITIONING and ELEVATING Your Brand: The Strategic Thinking Behind Our New Website

    BLOOM Virtual Co has evolved, and so has our brand. In this episode, I take you behind the scenes of our website redesign and brand repositioning—why we did it, the strategic thinking behind it, and how it’s helping us attract and support purpose-driven brands like yours. As a boutique design...

  11. 046 - How to turn OVERWHELM into OPPORTUNITY : The Power of Delegation

    Kicking Off 2025: The Power of Delegation and Building a Strong Team As we dive into a brand-new year, it’s time to set intentions, tackle overwhelm, and take your business to the next level. In this episode, I’m sharing how I’ve structured my January goals, the key lessons I’ve learned about the...

  12. 045 - Your 2025 Business VISION: Crafting a Year of PURPOSE & PROGRESS

    Ready to make 2025 your best year yet? In this episode of The Brand Bloomprint, we’re breaking down how to create a powerful 12-month plan to achieve your goals and stay focused throughout the year. You’ll learn how to: ✨ Reflect on 2024 to identify key lessons and wins ✨ Build a clear and...

  13. 044 - Marketing AGENCY vs. Creative VIRTUAL ASSISTANT: Which Is Right for You?

    In this episode, we dive deep into the differences between hiring a marketing agency versus working with a creative virtual assistant (VA). If you're a small business owner or entrepreneur trying to decide which route to take for your marketing needs, this episode is for you! We’ll explore key...

  14. 043 - WORK SMARTER, Not Harder: Building a MONTHLY STRATEGY with REPURPOSED Content

    Feeling overwhelmed trying to create content for every platform? In this episode, I’ll show you how to turn one piece of long-form content—like a blog post, podcast episode, or webinar—into a month’s worth of engaging social media posts, newsletters, and short-form videos. But we’re not stopping...

  15. 042 - Staying True to Your NORTH STAR: How to Avoid SHINY OBJECT SYNDROME as an Entrepreneur

    "Shiny Object Syndrome & Staying True to Your North Star" In this solo episode of The Brand Bloomprint, host Ashley King dives into the all-too-common challenge of shiny object syndrome. Entrepreneurs are bombarded with new ideas, tools, and trends daily – but jumping from one to the next can…

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  16. 041 - The HeART of Branding – How to Build Authenticity with HOLISTIC BRAND DESIGN

    In this episode, we dive deep into the world of branding and explore the crucial difference between basic branding and holistic brand design. As an entrepreneur, it’s not enough to just have a logo or website. You need to build an emotional connection with your audience—something that sets you...

  17. 040 - The TOP 10 Reasons Why Your Website is NOT CONVERTING.

    Welcome back to another episode of The Brand Bloomprint! I'm your host, Ashley King, founder of BLOOM Virtual, a Toronto-based creative agency. In today’s episode, we’re tackling a critical topic for any business owner: the top 10 reasons why your website is not converting. Your website is often...

  18. 039 - How to Navigate the EMOTIONAL ROLLER COASTER of Entrepreneurship

    We know all too well that being an entrepreneur comes with a roller coaster ride of emotions, from exhilarating highs to nerve-wracking lows. To successfully navigate the unpredictable terrain of entrepreneurship, we think it’s essential to adopt a holistic approach that encompasses business...

  19. 038 - Is It Time For a REBRAND? Know When To REFRESH Your BRAND IDENTITY

    In this episode of THE BRAND BLOOMPRINT, we explore the critical question: "Is It Time for a Rebrand? Know When to Refresh Your Brand Identity." Discover the key signs that indicate when your business might need a brand refresh, from evolving business directions and outdated brand images to...

  20. 037 - Building a SOUL-LED Business: Embrace your INTUITION and Start Thriving

    In this episode of The Brand Bloomprint, we dive deep into the enchanting world of soul-led business. Join your host, Ashley King, as we explore how to embrace centered leadership and trust our intuition to create a business that not only thrives but also resonates deeply with our core values....

  21. 036 - BRAND DESIGN vs. BRAND STRATEGY: Why Your Business Needs Holistic Branding

    In the world of branding, terms like “brand design” and “brand strategy” are often tossed around. While they are related, they are not the same thing. Understanding the difference between these two concepts is crucial for any business looking to establish a strong brand presence. In this article,...

  22. 035 - How to Make a BRANDED FUNNEL: 5 Essential Steps For Entrepreneurs

    If you are looking to build a solid lead strategy that can help grow your business - establishing a branded funnel is likely what you should be focused on. A well-designed funnel not only attracts potential customers but also nurtures them through the purchasing process, fostering lasting...

  23. 034 - Scaling Up: Is Your Business TRULY SCALABLE?

    As a small business owner or entrepreneur, one of the key questions you should constantly ask yourself is, “Is my business scalable?” Scalability is crucial for long-term growth and success, allowing your business to expand operations efficiently and sustainably. In this article, we will explore...

  24. 033 - What I Would Do If I Were STARTING A BUSINESS from Scratch

    In this episode of The Brand Bloomprint, host Ashley King takes listeners on a thrilling journey into the world of entrepreneurship. With a blend of personal anecdotes and expert insights, Ashley shares a comprehensive playbook for aspiring business owners looking to start from scratch. From...

  25. 032 - Nurturing Your Business VISION : Building HOLISTIC BRAND

    In this empowering episode of The Brand Bloomprint, we dive deep into the journey of female entrepreneurship with a heartfelt conversation about nurturing your business vision for the long haul. Host Ashley King, invites you to join her as she shares personal anecdotes, practical tips, and...

  26. 031 - Streamlining CONTENT PRODUCTION: Leveraging Virtual Assistants to Drive Consistent Engagement and Growth

    Join us on the BRAND BLOOMPRINT Podcast as we delve into the world of content creation for small businesses and entrepreneurs. Discover practical tips and strategies for building a content calendar, creating purposeful content, and leveraging virtual assistants to streamline your efforts. From...

  27. 030 - Nailing Your BRAND Game: Why Your Small Biz Needs a Rock-Solid BRAND STRATEGY

    In this episode of The Brand Bloomprint, we're diving deep into the world of small businesses and entrepreneurship. Host Ashley King takes you on a journey through the importance of a rock-solid brand strategy for your small business. Discover the key steps to crafting your unique brand identity,...

  28. 029 - Our 5 Steps to Prepare your BUSINESS FOR SUCCESS this New Year.

    As we kick off the New Year, it’s the perfect time for small business owners to reflect on the past year’s achievements and challenges while preparing for a successful year ahead. Whether you’re a seasoned entrepreneur or just starting out, taking the right steps to get your business ready for…

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  29. 028 - Navigating Common CHALLENGES with VIRTUAL ASSISTANTS : A Guide for Entrepreneurs

    It's almost 2024 and by now many business-owners are happily embracing the dynamic world of virtual collaboration, where entrepreneurs and virtual assistants (VAs) join forces to conquer tasks and elevate businesses. As more entrepreneurs turn to virtual assistant agencies like Bloom Virtual Co…

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  30. 027 - Why finding a VIRTUAL ASSISTANT is one of the BEST HIRES you’ll make

    Discover why NOW is the perfect time to hire your first Virtual Assistant as host Ashley King explores the myriad benefits, from strategic delegation and time optimization to finding the perfect VA for your specific business needs. Learn how virtual assistants can elevate your social media game,...

  31. 026 - Entrepreneurs! Is it time to RAISE YOUR PRICES?

    Mastering the Art of Pricing: A Guide for Entrepreneurs in a Shifting Economy. In this episode of "The BRAND BLOOMPRINT," we explore the strategies and considerations entrepreneurs need to keep in mind when it comes to increasing their prices. Hosted by Ashley King, we dive into the challenges of...

  32. 025 - Entrepreneur vs. Self-Employed vs. Intrapreneur : The Skills Needed for Business SUCCESS

    In this episode of "The Brand Bloomprint Podcast" we delve into the question that plagues many aspiring entrepreneurs: Is starting a business the right path for me? Join us as we navigate the complexities and uncertainties surrounding entrepreneurship, self-employment, and intrapreneurship.…

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  33. 024 - Unleashing ABUNDANCE: Manifesting More in Business and Life Through the Power of GRATITUDE

    Welcome to a transformative episode of The Brand Bloomprint Podcast!! Join Ashley King, a seasoned female entrepreneur and branding expert, as she explores the immense power of gratitude and how it can elevate success and fulfillment in business and life. Discover the essence of gratitude, its...

  34. 023 - How to create paradise-worthy WORKSPACES - with Cheryl Torrenueva - Increase PRODUCTIVITY & CREATIVITY!

    In this episode of The Brand Bloomprint, we dive into the captivating realm of office design, exploring the art of creating workspaces that transcend the mundane and ignite productivity and inspiration in entrepreneurs. Join us as we unlock the secrets to crafting paradise-worthy work…

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  35. 022 - Supermom CEO: Growing a SUCCESSFUL Business as a (Single) PARENT - My Story

    In this empowering solo episode of "BRAND BLOOMPRINT" we explore my journey as a single mom who years ago took on the challenge of running successful businesses while raising my children single-handedly. Join me as we dive deep into some strategies, mindset shifts, and practical tips that have...

  36. 021 - Mastering the “KNOW, LIKE, and TRUST” Process: Unlocking the Power of Branding

    Hey there, small business owners! No matter what type of business you do, having a strong brand is essential for success. But building a brand that really connects with your audience goes beyond just a pretty logo and catchy slogan. It’s all about mastering the “Know, Like, and Trust” process to...

  37. 020 - 8 Proven LEAD GENERATION Strategies for Small Business SUCCESS

    In this episode of The Brand Bloomprint PODCAST, we delve into the world of lead generation strategies for small businesses. Hosted by Ashley King, this episode provides valuable insights and actionable tips for small business owners looking to attract and convert more leads. Discover the eight...

  38. 019 - 8 STEPS To Craft a CAPTIVATING NAME For Your Service or Program - HOLISTIC Branding

    Welcome to "The BRAND BLOOMPRINT" podcast, where we explore the art of crafting captivating names that resonate with your audience and ignite the entrepreneurial spark within you! If you're a dedicated entrepreneur seeking to create an inspiring service or program, this is the show for you. In…

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  39. 018 - Mastering the Art of Writing ENGAGING SALES COPY: 7 Step Guide for Entrepreneurs

    How to Boost your Sales with Engaging Copy In today's competitive business environment, entrepreneurs need a diverse set of skills to promote their products or services effectively. One essential skill is writing engaging sales copy that grabs customers' attention and compels them to take action....

  40. 017 - SUMMER BUSINESS MOTIVATION: Staying Productive and Inspired in the Heat

    As summer is in full swing, it's common for entrepreneurs and business owners to experience a dip in motivation. In today's episode, we'll discuss some effective ways to stay motivated in business during the summer months. You will learn the following ways to maintain your summer business...

  41. 016 - The Key to BUSINESS SUCCESS - How a Strong BRAND IDENTITY Can Set Your Business Apart

    Let's discuss the importance of brand identity in business! In today's competitive business landscape, establishing a strong brand identity is more important than ever. A well-designed brand identity can help businesses differentiate themselves from their competitors, build trust and credibility...

  42. 015 - Our 5 Tips to Market your business on PINTEREST now!

    Did you know that Pinterest is actually NOT at all a social media platform? Nope! It’s a Search Engine…similar to Google, but Pinterest is more visual and helps users find answers to their search queries in the form of visual content. Since it is a search engine, the content you are pinning stays...

  43. 014 - 5 SIMPLE Ways to Make Your Website SEO-FRIENDLY & Rank Higher On Google!

    One of the first things clients ask us about when designing a website or doing a site refresh, is how to make their website appear in search results and dare I say - get on the 1st page of Google! Although the answer isn’t quite that simple at all - the truth is that most businesses are leaving...

  44. 013 - How to Create an EVERGREEN Content Marketing Strategy that Actually WORKS!

    Are you exhausted creating content for instagram and not seeing much results? As much as we believe in growing your social media views and engagement, we also believe that a healthy content marketing strategy doesn’t focus solely on short-form content. When you think of instagram and tik tok…

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  45. 012 - 3 Ways to INCREASE YOUR WEBSITE CONVERSIONS Right Away

    Do you want to know why your website isn’t translating into new clients? There may be a variety of factors that are influencing your visitor’s decision not to proceed with a sale, but one of the most common reasons is they don’t understand the transformation. What I mean by Transformation, is…

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  46. 011 - How to Hire a VIRTUAL ASSISTANT to Manage your Content + SOCIAL MEDIA

    If you are at a point in your business where you can use some help to create and manage content for your social media - you might be ready to hire your first virtual assistant! Actually, one of the very first things our clients delegate to us as a VA agency, is their social media management! So…

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  47. 010 - 5 Things your MUST DO BEFORE Hiring a Branding Agency for your Business

    Today we want to talk to you about the holistic branding process, how to get started on this for your own company, and also what to look for in a design agency. So whether you're looking to create or revamp a personal or business brand, we want to help you get clear on the essential steps that…

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  48. 09 - How to create a RECURRING REVENUE MODEL for your business

    Let’s be real, going into business can be a bit scary - and one of the main reasons we see companies fail is that they haven't succeeded at creating a recurring revenue model for their business. Think about it, part of the reason why people love the security of being an employee - is the…

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  49. 08 - 4 Steps to LAUNCH & PROGRESS with your new BUSINESS IDEA

    Do you feel like you are sitting on a “goldmine” of a business idea but have no clue how to get started? Or maybe you’re feeling some impostor syndrome or letting procrastination get the best of you? Maybe you are launching a completely new business idea OR you have an established business and…

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  50. 07 - Are You Ready To Hire A VIRTUAL ASSISTANT? - 5 Ways to Know for Sure

    Are you Ready to Hire a Virtual Assistant and grow your team? There comes a time in every entrepreneur’s life when they realize they just don't have enough time in the day to get it all done, and they are spending too much time doing things that are very important, but are not moving the needle...

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ABOUT THIS SHOW

For passionate entrepreneurs to find clarity in their purpose, establish their business strategy, talk branding, website design & build successful businesses that scale.

HOSTED BY

BLOOM Virtual Co

Frequently Asked Questions

How many episodes does BRAND BLOOMPRINT - By Ashley King have?

BRAND BLOOMPRINT - By Ashley King currently has 56 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is BRAND BLOOMPRINT - By Ashley King about?

For passionate entrepreneurs to find clarity in their purpose, establish their business strategy, talk branding, website design & build successful businesses that scale.

How often does BRAND BLOOMPRINT - By Ashley King release new episodes?

BRAND BLOOMPRINT - By Ashley King has 56 episodes. Check the episode list to see recent publication dates and frequency.

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Who hosts BRAND BLOOMPRINT - By Ashley King?

BRAND BLOOMPRINT - By Ashley King is created and hosted by BLOOM Virtual Co.
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