PODCAST · business
Brand Wars
by Lloyd Williams, Chris Harvey
Welcome to Brand Wars. Part debate, part therapy session. Each week, we bring you the stories shaking up the world of branding, marketing, and culture and legendary brand stories. Plus, once a month, we bring in a guest who actually knows what they’re talking about to join the war room. If you love brands but can’t afford to subscribe to Campaign - hit follow and join our squad.
Episodes
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24 | Brand Wars with Beth Thomas from Deliveroo
Deliveroo needs no introduction! We chat to the brilliant Beth Thomas who has been their Social Media Manager for the past two years. We cover Topshop (RIP), brands getting involved in trending topics, feeding sushi to penguins and our problem with helicopters! WARNING: This was recorded at 4pm…
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23 | Brand Wars with John McManus from Minor Figures
The rise in popularity of dairy alternatives has sparked a true brand war among a category of feisty, quirky challenger brands and one that we've covered before on the podcast (Nespresso vs. Oatly) but a new challenger has entered: Minor Figures. Minor Figures describes itself as an unlikely mob…
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22 | Brand Wars feat. Steve Dool from Depop
This week we are lucky to have Steve Dool, who is Head of Brand Partnerships at Depop. Now, if you're over 30 like me, you may be wondering what is Depop and I can tell you it's a marketplace to buy and sell, or mostly re-sell fashion items. It has upwards of 30 million users, most of which are...
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21 | Brand Wars feat. Alex Latham from Chip
Welcome to Season 3 of Brand Wars - we're back with bigger interviews with some amazing guests lined up from some amazing brands. The main focus of this season is to learn about brands from many businesses who are, ultimately, still trying to build theirs, the start-ups and fast growing…
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20 | Luxury Special with Grace Fung from Coty
Welcome to a belated edition of Brand Wars and sadly, the last one for a little while. We recorded this one back in the summer but it's taken a LONG time to get approved and uploaded... This episode's guest is the brilliant Grace Fung. Grace has been working at the global beauty titan Coty for 12...
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19 | Gaming Special with Techland's Sheri Kryeziu
Welcome to this edition of Brand Wars - a gaming special! This weeks guest is the Sheri Kryeziu. Sheri has recently moved from London to Warsaw in Poland to become the Influencer Marketing Lead for Techland - a video game developer and publisher - most well known for Dead Island and Dying Light…
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18 | Peer-to-peer Shopping Special with Yoann Pavy
This weeks guest is the king of peer-to-peer shopping having made his name as the Head of Digital Marketing at Depop before moving on to sneaker marketplace 'Laced' and now in his newest role as VP of Marketing at Twig. Twig is a neo bank that allows you to upload items, get a valuation and…
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17 | Pasta Evangelists Special with Finn Lagun
Benvenuto! This week we are very lucky to welcome the brilliant Finn Lagun - Co-Founder and CMO of Pasta Evangelists. Since Pasta Evangelists was born in a basement in Notting Hill in 2016, it's appeared on Dragons' Den, launched it's first retail concession in Harrods, devloped it's e-commerce...
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16 | Monzo Bank Special with Richard Cook
This week we're delighted to welcome Richard Cook, Social Media Manager at Monzo for a good old chit-chat. If you didn't already know, Monzo Bank launched in 2015 as one of the first neo or digital-only banks, offering a mobile-first experience and coral-coloured debit cards. It became the…
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15 | Budweiser Special with George Crewe
We're back after a few weeks off and we're kicking off an exciting little run of guest episodes with a man that combines two of our first loves: Football and Beer. Joining us this week is George Crewe, Global Content & Community Manager at Budweiser UK. Prior to that he was Social Campaigns…
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14 | Ultimate Ears Special with Daniel Clayton
It's time for another special guest special and this week we're turning it up to eleven with Daniel Clayton from Ultimate Ears. Ultimate Ears is an American custom in-ear monitor (IEM), speaker, and earphone manufacturer based in California, acquired by Logitech in 2008. Daniel has had an…
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13 | Levi's vs. Burberry
Unlucky number 13, notably for WiFi strength in this episode... This is our ye olde fashion special. Levi's and Burberry - two brands founded in the mid 19th Century back when Sir Martin Sorrell was just a boy. We discuss the American Gold Rush, the Great British Weather, Daniella Westbrook,...
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12 | NFL Special with Jamie King
This week is a HUGE one for us as we have mentioned a few times how we are big NFL fans and we have had the pleasure of chatting with Jamie King at NFL UK as we talk everything from how Twitter has helped shape and connect the American Football community, the difference watching the Super Bowl…
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11 | Nespresso vs. Oatly
With its image of an AmEx-wielding, Hilton minibar-raiding elite global lifestyle repped by Gorgeous George, Nespresso (along with Starbucks) helped change the coffee world by bringing espresso-quality coffee into the home. But has that world moved on? A world now shaped by brands like Oatly…
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10 | Brand News - Weetabix & Baked Beans
Brand Wars presents Brand News: The biggest news that unless you work in Social Media is not big news in any way. On this week's show... We review The Internet's reaction to a worse combination than gale force winds on bin day, Twitter experiments with new revenue models, Facebook plans to copy...
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9 | The North Face vs. New Balance
"10 years ago if you wore a North Face jacket with Reebok trainers you were a geography teacher. Nowadays you're going to see Skepta." A staple of middle-England Dads, the utilitarian brands equally loved by hikers, adventurers, elite athletes as they are rappers, grime MCs, Supreme aficionados…
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8 | Brand News - Memes take Precedence
Bernie Sanders wins Biden inauguration as the memes take precedence. Are Spotify's new podcast ads taking the mic? We also discuss Oatly's shaming of Dads who drink cow’s milk, Adidas' blockbuster esports sponsorship, Bandsintown is the new kid in Streamingtown and we check on the wellness of The...
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7 | Brand News - David Bowie lands on TikTok, Primark Under Pressure and All the Young Dudes head to Dubai!
What's happening in our World this week? David Bowie lands on TikTok, Influencers scramble to justify exotic Dubai getaways in pandemic, Pokémon is celebrating its 25th anniversary with Katy Perry, Fortnite streamer TheGrefg breaks Twitch records with more than 2 million concurrent viewers…
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6 | Special - Brands to Watch in 2021
Special because we've cast aside the regular versus format and special because we've managed to keep it under an hour! Featuring NIO, Rivian, goPuff, Future Farm, Peloton, Clubhouse and we find out about Chris' million dollar toy collection. Follow us on Instagram @brandwarspod
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5 | IKEA vs. Volvo
The battle of the Swedes... Ulrika Jonsson vs. Sven-Göran Eriksson you ask? No not that one, the other one: IKEA vs. Volvo! We discuss the birthplace of flat-pack furniture, how IKEA products get their names and the IKEA wedding plus how did Volvo get their reputation for safety and does Zlatan...
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4 | Ray-Ban vs. Ben & Jerry’s
It's been a long time coming thanks to, chiefly, Chris' technical broadband issues but this week features two of our personal favourite brands - Everyone's go-to duty free sunglasses: Ray-Ban vs. a brand that's particularly close to Chris' heart: Ben & Jerry's ice cream. Enjoy!
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3 | Corona vs Lynx (or Axe)
On this week’s show... The smell of your youth and your Dad’s least favourite Christmas present: Lynx Deodorant vs. USA’s top-selling imported beverage: Corona Beer - we won’t mention the virus…
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2 | Peloton vs Twitch
This week it's Wall Street Hipsters favourite - cult spin bike brand Peloton vs Twitch - Amazon’s billion dollar streaming platform. Vote for your favourite on Instagram at @brandwarspod.
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1 | Spotify vs Under Armour
Jumping on the recent success of the World Cup of Flags and the World Cup of Animals, this is Brand Wars, a weekly podcast where two of the most talked about brands fight for victory. We will unearth the history, philosophy, secrets and weirdest facts...
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ABOUT THIS SHOW
Welcome to Brand Wars. Part debate, part therapy session. Each week, we bring you the stories shaking up the world of branding, marketing, and culture and legendary brand stories. Plus, once a month, we bring in a guest who actually knows what they’re talking about to join the war room. If you love brands but can’t afford to subscribe to Campaign - hit follow and join our squad.
HOSTED BY
Lloyd Williams, Chris Harvey
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Frequently Asked Questions
How many episodes does Brand Wars have?
Brand Wars currently has 24 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Brand Wars about?
Welcome to Brand Wars. Part debate, part therapy session. Each week, we bring you the stories shaking up the world of branding, marketing, and culture and legendary brand stories. Plus, once a month, we bring in a guest who actually knows what they’re talking about to join the war room. If you love...
How often does Brand Wars release new episodes?
Brand Wars has 24 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Brand Wars?
You can listen to Brand Wars on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Brand Wars?
Brand Wars is created and hosted by Lloyd Williams, Chris Harvey.
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