PODCAST · business
Branding Made Simple with Mike Bigos
by Michael K. Bigos
Branding has become a pretty hot topic these days. But with so much recognition for its importance, its definition has gotten a little blurred. So, I'm taking the 'guess-work' out of branding and helping you get clear, focused and onto getting noticed in the marketplace and growing your business. I'll take take you behind the veil of creative services and clear things up with a bit of philosophy, a lot of industry experience, a little shop-talk with respectable marketers and industry specialist. I'll be giving you practical insights to implement into your business and apply to your brand.
Episodes
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Say What? Negotiating Creative Services
Qualifying questions don’t have to be difficult or complex. They do have to be sincere and purposeful. Get the 411 on when, how and what questions to ask and avoid so you can negotiate the best solution for your business.
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First You Brand, Then You Market & Sell
How do branding, marketing, and sales relate to each other? In a healthy business, this trifecta are connected and influence the actions of the other. More importantly, if done properly, can create an authentic, repeatable and scalable business that is successful year after year. In this episode,...
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Health is Wealth with Sophia Bigos, CPT, CES
Branding Made Simple is joined by Professional Trainer and Corrective Exercise Specialist, Sophia Bigos provides various insights and tips to help business owners get unstuck and thrive both in their physical and mental health as well as their business. There are several facets to being a...
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The Importance of On/Offboarding Clients
One way to foster a healthy brand-position in the marketplace is to ensure you’re conducting on-boarding and off-boarding interviews with your clients. Often times, these little-yet-significant conversations get left out of the process, however, it’s been proven to offer assurances to your client...
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Personal Brand-Authenticity
In the landscape of varying social and socioeconomic issues in our country, the issue of authenticity has continued to surface, especially as it pertains to one’s personal or professional brand. I’m joined by special guest, Flow Davis (Founder of Focused Vision Design Group) who sheds some light…
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How much should you pay for design services?
It’s one of the most asked questions for budding business owners. “How much do you charge for ….?” While this is indeed, a fair question, it’s often the most hardest question to answer by designers. So, I wanted to tackle this topic and provide as much insight as I can in under thirty minutes, to...
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Establishing Deep and Authentic Connections with Your Customers in Mind
Storytelling is an age-old method to connect, inspire and call people to action. Nowadays, entrepreneurs are starting their businesses at rapid paces yet, without insuring their story, their narrative, their “why” is clear to their customers. This episode, we explore this topic of...
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Brand Clarity: Storytelling for your business
In these uncertain times, businesses that have clarified their message and positioned their brands effectively are much more likely to survive. In this episode, Michael talks about how to communicate and position your business in the marketplace, draw people in when you explain what you do, and...
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Positioning Your Brand For Success
How do you make yourself irreplaceable? Positioning is how you turn ideas into competitive advantage. While undifferentiated brands compete on price, differentiated or charismatic brands are the ones which the customer feels there is no replacement for = Positioning. This episode dives into HOW…
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Help My Business (Common Branding Questions)
Common Branding Questions Branding. It’s a word that is vastly misunderstood. Some people think your brand is your logo. Others think it’s your company name. While both your logo and company name are elements of your brand, they aren’t your brand in its entirety. Not even close. Your brand is...
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Do's and Don'ts when Engaging with Creative Services
You're versed at what you/your business does, however, in all the professions out there, I never hear about business owners becoming versed in how to navigate their creative-ventures within their business. Time and money is wasted; frustrations set in; and sometime relationships suffer as a…
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4 Keys a Successful Brand Should Have
Im going to give you 4 keys of what a good brand consists of and what these 4 aspects themselves should entail to effectively measure the health and trajectory of your business’s brand-footprint.
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Branding Made Simple Podcast
Welcome to Branding Made Simple - Im your host, Mike Bigos - Brand Strategy and Identity Design Specialist. Branding has become a pretty hot topic these days. But with so much recognition for its importance, its definition has gotten a little blurred. This podcast will take take you behind the…
more
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ABOUT THIS SHOW
Branding has become a pretty hot topic these days. But with so much recognition for its importance, its definition has gotten a little blurred. So, I'm taking the 'guess-work' out of branding and helping you get clear, focused and onto getting noticed in the marketplace and growing your business. I'll take take you behind the veil of creative services and clear things up with a bit of philosophy, a lot of industry experience, a little shop-talk with respectable marketers and industry specialist. I'll be giving you practical insights to implement into your business and apply to your brand.
HOSTED BY
Michael K. Bigos
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Frequently Asked Questions
How many episodes does Branding Made Simple with Mike Bigos have?
Branding Made Simple with Mike Bigos currently has 13 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Branding Made Simple with Mike Bigos about?
Branding has become a pretty hot topic these days. But with so much recognition for its importance, its definition has gotten a little blurred. So, I'm taking the 'guess-work' out of branding and helping you get clear, focused and onto getting noticed in the marketplace and growing your business....
How often does Branding Made Simple with Mike Bigos release new episodes?
Branding Made Simple with Mike Bigos has 13 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Branding Made Simple with Mike Bigos?
You can listen to Branding Made Simple with Mike Bigos on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Branding Made Simple with Mike Bigos?
Branding Made Simple with Mike Bigos is created and hosted by Michael K. Bigos.
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