PODCAST · business
Break It. Run It. Use It. With Bruhith Indiresh
by Bruhith Indiresh
I’ve worked behind the scenes with business owners, marketers, and growing teams — launching campaigns, fixing what’s broken, and figuring out what actually drives results. Over time, I realised the real value wasn’t in the tactics, but in the thinking behind them."Break It. Run It. Use It." is where I unpack that. The bold decisions, the hard calls, the mindset shifts — the stuff people rarely talk about. I’m not here to preach. I’m here to figure it out with you, one honest conversation at a time.If this hits you where you are, hit follow. That’s how we keep it going.
Episodes
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Black Friday 2025 . Name Your Offer Technique . Technique 9
The Name Your Offer Technique turns your Black Friday 2025 promotion into something memorable. Instead of calling it a generic discount or sale, you name your offer in a way that clearly explains the value and outcome. A strong name makes people stop scrolling and pay attention. This technique is...
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Black Friday 2025 . Magic Wrapper Technique . Technique 8
The Magic Wrapper Technique helps you package your entire Black Friday offer in a way that instantly makes sense to customers. The technique is simple. You wrap your offer with a clear reason why, a specific audience, the outcome they want, the time they’ll get it, and the container you deliver…
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Black Friday 2025 . Fund Your Launch Technique . Technique 7
The Fund Your Launch Technique is perfect for new businesses or new product lines launching during the holiday season. Instead of spending money upfront, you pre-sell a limited number of high value packages during Black Friday 2025 to generate the cash you need to launch. Customers love being…
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Black Friday 2025 . Prepay Bonus Technique . Technique 6
The Prepay Bonus Technique helps you generate upfront cash during Black Friday 2025 by rewarding customers who commit early. Instead of running random discounts, you create a simple rule. Prepay for X and get Y free. This works because people love getting more value, especially during Black…
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Black Friday 2025 . Limited Premium Spot Technique . Technique 5
The Limited Premium Spot Technique focuses on scarcity. Not fake scarcity, but real limited availability. You take a premium, high-touch version of your service and make it available to only a small percentage of your customers during Black Friday 2025. People act fast when they know something is...
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Black Friday 2025 . Gift Card Play Technique . Technique 4
The Gift Card Play Technique is one of the most profitable Black Friday 2025 strategies because it brings in new customers while generating cash upfront. The idea is simple. You discount the value of a gift card, but it can only be used by someone other than the buyer. This instantly turns your...
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Black Friday 2025 . Splinter Offer Technique . Technique 3
The Splinter Offer Technique is one of the simplest ways to create a high converting Black Friday 2025 offer without discounting your entire product or service. Instead of lowering prices on everything, you take one small part of your full offer and turn it into an easy entry point. This works...
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Black Friday 2025 . Pick the Right Product Technique . Technique 2
The Pick the Right Product Technique is one of the most misunderstood Black Friday 2025 strategies. Many Australian businesses choose the wrong product as their hero offer and end up getting little to no traction. The problem is not the discount. It is the product selection. To make Black Friday...
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Black Friday 2025 . Loss Leader Technique . Technique 1
The Loss Leader Technique is one of the most reliable Black Friday 2025 strategies for small businesses in Australia. It works by choosing one well known product and reducing the price more than people expect. This single offer becomes the entry point that brings people through the door. Once…
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9 Black Friday Techniques Every Business Should Use in 2025
Black Friday and Cyber Monday are getting louder every year. More ads, more discounts, more competition. Most businesses try to beat the noise by cutting prices. The smart ones use better structure. In this video I break down nine simple techniques you can use to plan a cleaner, stronger Black...
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Asset Studio K: Google Ads Just Became a Full Creative Suite
In this episode, Canberra-based digital marketing specialist Bruhith Indiresh explores how Google’s new Asset Studio K is turning Google Ads into a full-blown creative powerhouse. From one product image, you can now generate lifestyle visuals, short-form videos, ad variations in different sizes —...
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Agentic Ads Are Here – Google Just Let AI Handle Checkout
What if your ads didn’t just attract attention… but actually completed the sale? That’s exactly what Google’s new agentic ad experience is built for — and in this episode, Canberra-based digital marketing specialist Bruhith Indiresh breaks it all down. Your customer clicks “Buy for me” — and the…
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Smart Bidding Just Got Smarter – Google Finds Winning Keywords For You
In this episode, Canberra-based digital marketing specialist Bruhith Indiresh unpacks Google’s most underrated update of 2025 — Smart Bidding Exploration. You no longer need to chase keywords or guess what might convert. Google’s AI now explores on your behalf — finding high-performing queries...
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Google’s Power Pack Is Here – The New AI Ad System You Need
Google just introduced the Power Pack — and it's a total game-changer for digital advertisers. In this episode, Canberra-based digital marketing specialist Bruhith Indiresh breaks down how PMax, AI Max for Search, and Demand Gen now work together under one smart system. This trio gives you full...
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Marketing Tip 21 – High-Ticket Doesn’t Mean High-Effort
Selling high-ticket? You don’t need a 90-minute webinar. You need trust — and you need it fast. In this 30-second tip, Bruhith Indiresh, a digital marketing specialist based in Canberra, breaks down one of the most important digital marketing tips for 2025: how to convert high-ticket clients...
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Marketing Tip 20 – Lead Magnets Aren’t Dead. Boring Ones Are.
Remember when a free eBook used to pull leads into your funnel like clockwork? Yeah, those days are over. In this 30-second tip, Bruhith Indiresh, a digital marketing specialist based in Canberra, shares one of the most relevant digital marketing tips for 2025: why long-form lead magnets stopped...
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Marketing Tip 19 – Don’t Scale What You Can’t Explain
Your ad worked? Great. But can your team explain why? If not, you’re scaling on luck — not strategy. In this 30-second tip, Bruhith Indiresh, a digital marketing specialist based in Canberra, shares one of the most essential digital marketing tips for 2025: don’t just track results — understand...
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Marketing Tip 18 – Don’t Start With Budget. Start With This.
“What's our budget?” is the wrong question to start your paid ad campaign with. Because paid ads don’t fix bad messaging — they just expose it faster. In this 30-second tip, Bruhith Indiresh, a digital marketing specialist based in Canberra, shares one of the sharpest digital marketing tips for...
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Marketing Tip 17 – When Less Offers, Sells More
Trying to sell everything to everyone? That’s not strategy — that’s confusion. In this 30-second tip, Bruhith Indiresh, a digital marketing specialist based in Canberra, explains one of the most eye-opening digital marketing tips for 2025: how simplifying your offer can actually increase...
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Marketing Tip 16 – Stop Sounding Like a Marketer
If your ad sounds like an ad, it’s already getting ignored. People scroll past “marketing talk” faster than spam. In this 30-second tip, Bruhith Indiresh, a digital marketing specialist based in Canberra, shares one of the most relatable digital marketing tips for 2025 — how to write like a…
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Marketing Tip 15 – No Tracking, No Strategy
Running ads without conversion tracking is like driving with your eyes closed. You see the spend. You see the clicks. But you have no idea what’s working. In this 30-second tip, Bruhith Indiresh, a digital marketing specialist based in Canberra, shares one of the most practical digital marketing...
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Marketing Tip 14 – Clarity Converts. Clever Doesn’t.
Still writing ads like you're pitching at a TED Talk? Big words don’t drive action. Clear ones do. In this 30-second tip, Bruhith Indiresh, a Canberra-based digital marketing specialist, shares one of the most underrated digital marketing tips for 2025 — how simplifying your copy and speaking...
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Marketing Tip 13 – Gimmicks Don’t Scale. Systems Do.
That one viral ad you ran? It was luck, not a system. And luck doesn’t scale. In this 30-second tip, Bruhith Indiresh, a Canberra-based digital marketing specialist, shares one of the most overlooked digital marketing tips for 2025 — why relying on one-hit-wonder creatives is killing your...
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Marketing Tip 12: What to Fix First When Leads Are Slow
Leads feeling slow this month? Before you panic or blame the algorithm, fix this in order. In this 30-second tip, Bruhith Indiresh, a Canberra-based digital marketing specialist, shares one of the most practical digital marketing tips for 2025 on how to troubleshoot your funnel without wasting...
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GML 2025 - Google Just Killed Keywords – AI Max for Search Explained
In this short and powerful episode, Canberra-based digital marketing specialist Bruhith Indiresh breaks down one of Google’s boldest updates from the Google Marketing Live 2025 event — AI Max for Search. No more keyword lists. No more guessing. With one click, Google now reads your website…
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Marketing Tip 11: Why Better Ad Angles Beat Bigger Budgets
If you’re spending more on ads but seeing the same flat results, your budget isn’t the issue—your message is. In this 30-second episode, Bruhith Indiresh, a Canberra-based digital marketing specialist, explains why the best digital marketing tips aren’t about scaling spend. They’re about scaling...
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Marketing Tip 10: Doing Everything “Right” but Still No Results?
Your team’s posting, running ads, and checking all the boxes, but leads are slow, and sales aren’t moving. If that sounds familiar, it’s not the market. It’s your marketing. In this 30-second tip, Bruhith Indiresh, a Canberra-based digital marketing specialist, shares one of the most overlooked...
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Marketing Tip 9: Hired a Marketing Agency but Still Doing It All Yourself?
If you’re paying for a marketing agency but still writing your own copy, fixing landing pages, and checking reports yourself, you don’t have a partner, you’ve got a monthly headache. In this 30-second tip, Bruhith Indiresh, a Canberra-based digital marketing specialist, shares one of the most...
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Marketing Tip 8: One Landing Page Fix Dropped Our CPL by 43%
Think it’s your design holding back conversions? It’s probably your headline. In this 30-second episode, Bruhith Indiresh, a Canberra-based digital marketing specialist, shares how one headline change—just the first 10 words—cut their cost per lead by 43%. No design tweaks. No extra sections.…
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Marketing Tip 7: 100 Leads Sounds Great—Until You Realize 96 Were Junk
Your report says 100 leads, but your sales team is stuck chasing people who thought you were a pizza shop. That’s not lead generation. That’s noise. In this 30-second tip, Bruhith Indiresh, a Canberra-based digital marketing specialist, shares one of the most important digital marketing tips...
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Marketing Tip 6: A No-Fluff 3-Step Strategy to Get Leads This Week
Tired of complex funnels and marketing buzzwords that don’t mean anything? In this 30-second tip, Bruhith Indiresh, a Canberra-based digital marketing specialist, gives you a no-fluff, 3-step lead gen strategy you can actually use this week. This is one of the best digital marketing tips for...
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Marketing Tip 5: The First 7 Words on Your Site Could Be the Problem
Before you tweak your ads or change your funnel, check your website headline. It might be the reason you're missing the right leads. In this 30-second tip, Bruhith Indiresh, a Canberra-based digital marketing specialist, shares one of the best digital marketing tips for small businesses and…
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Marketing Tip 4: If Your Reports Have No Insights, You’re Just Stuck
If your agency sends weekly reports with no real insights, no recommendations, and no clear next steps, you don’t have a marketing partner — you’ve got a PDF printer. In this 30-second tip, Bruhith Indiresh, a Canberra-based digital marketing specialist, shares one of the best digital marketing...
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Marketing Tip 3: Spending on Ads but Don’t Know What’s Working?
If you’re spending $1,000+ a month on ads and can’t name your top 3 performers, we need to talk. In this 30-second episode, Bruhith Indiresh, a Canberra-based digital marketing specialist, explains why your ad results have less to do with budget and everything to do with visibility. This isn’t...
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Marketing Tip 2: How We Tripled Lead Quality Without More Ad Spend
More ad spend doesn’t always mean more growth. In this 30-second episode, Bruhith Indiresh, a Canberra-based digital marketing specialist, shares how one simple change tripled lead quality using the exact same campaign, audience, and budget. This is one of the best digital marketing tips for…
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Marketing Tip 1: Stop Tracking Metrics Your Customer Doesn’t Care About
You’re celebrating impressions and reach, but your sales pipeline still feels empty. In this 30-second episode, Bruhith Indiresh, a Canberra-based digital marketing specialist, breaks down the difference between metrics that look good in reports and the ones that actually grow your business.…
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How I Quickly Check If a Website Actually Works”
You’ve got a website—but is it actually doing its job, or just taking up space online? In this episode, we walk through a quick checklist that reveals if your website is built to convert—or if it’s quietly losing business. No fluff. No fancy talk. Just five things you can spot in under a minute.…
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Is Your Website Actually Doing Its Job?
You’ve spent time and money on your website—but is it really bringing in leads, or just sitting there looking pretty? In this episode, we break down a simple test to find out if your site is doing what it’s supposed to: guiding visitors to take action. No tech talk. No fluff. Just one clear fix…
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ABOUT THIS SHOW
I’ve worked behind the scenes with business owners, marketers, and growing teams — launching campaigns, fixing what’s broken, and figuring out what actually drives results. Over time, I realised the real value wasn’t in the tactics, but in the thinking behind them."Break It. Run It. Use It." is where I unpack that. The bold decisions, the hard calls, the mindset shifts — the stuff people rarely talk about. I’m not here to preach. I’m here to figure it out with you, one honest conversation at a time.If this hits you where you are, hit follow. That’s how we keep it going.
HOSTED BY
Bruhith Indiresh
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Frequently Asked Questions
How many episodes does Break It. Run It. Use It. With Bruhith Indiresh have?
Break It. Run It. Use It. With Bruhith Indiresh currently has 38 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Break It. Run It. Use It. With Bruhith Indiresh about?
I’ve worked behind the scenes with business owners, marketers, and growing teams — launching campaigns, fixing what’s broken, and figuring out what actually drives results. Over time, I realised the real value wasn’t in the tactics, but in the thinking behind them."Break It. Run It. Use It." is...
How often does Break It. Run It. Use It. With Bruhith Indiresh release new episodes?
Break It. Run It. Use It. With Bruhith Indiresh is no longer actively publishing new episodes, but the existing catalog remains available.
Where can I listen to Break It. Run It. Use It. With Bruhith Indiresh?
You can listen to Break It. Run It. Use It. With Bruhith Indiresh on PodParley by clicking any episode. We provide an embedded audio player for direct listening.
Who hosts Break It. Run It. Use It. With Bruhith Indiresh?
Break It. Run It. Use It. With Bruhith Indiresh is created and hosted by Bruhith Indiresh.
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