PODCAST · business
Bredemarket
by John E. Bredehoft
The podcast for Bredemarket marketing and writing services.
Episodes
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Are You Afraid?
My latest Bredemarket reel is for tech marketers. It injects emotion. https://bredemarket.com/2025/07/28/are-you-afraid/
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MailChimp
Subscribe to the Bredemarket mailing list, hosted by MailChimp, at https://bredemarket.com/mailing-list/
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Make an Impact
“Impact” is my new word that I’m still fleshing out. I still have to answer the ways in which Bredemarket can help your business make an impact. But for now there’s a video on the Bredemarket blog: https://bredemarket.com/2025/03/25/make-an-impact/
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Metal Injection Attack
A video version of a prior Bredemarket post about “an expert lock picker in 2019 (who broke into) a biometric gun safe.” Metal Injection Attack: The Ozzy Version https://bredemarket.com/2025/02/15/metal-injection-attack-the-ozzy-version/
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The Wildebeest Speaks All Over The Place
Why a business should post or not post on multiple social channels. https://www.linkedin.com/pulse/wildebeest-speaks-all-over-place-bredemarket-wg9wc
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Telangana Police Time and Attendance
Faulty biometric implementation, or faulty biometric hardware? https://www.deccanchronicle.com/southern-states/telangana/telangana-cops-scrap-biometric-attendance-1857065
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Should I resume?
Just a test to see if I can record audio without Anchor’s deprecated tools.
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Spotify for Podcasters Removing Recording and Editing Features
More details at https://bredemarket.com/2024/02/12/spotify-for-podcasters-removing-recording-and-editing-features/
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Overly Social Media
Where Bredemarket is on the socials, and what Bredemarket’s been doing.
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Why Should I Care That General Electric Uses AI?
“GE Vernova Announces New AI-Powered Carbon Emissions Management Software.” So what? See the Bredemarket blog post “Your Prospects Don’t Care About Your Technology.” https://bredemarket.com/2023/10/08/your-prospects-dont-care-about-your-technology/
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Repurposing Blogging Statistics
I found some statistics on the benefits of blogging and used them to create four blog posts for four different audiences. Yes, I blogged about blogging.
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How Bredemarket Helps Identity and Technology Firms, the mid-August 2023 Edition
Too much has been going on. Here are links to three items I discuss in this episode: (1) Blog About Your Identity Firm’s Benefits Now. Why Wait? https://bredemarket.com/2023/08/11/blog-about-your-identity-firms-benefits-now-why-wait/ (2) When Writers Talk: Hanging on the Telephone...
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The Bredemarket Mailing List subscription shortlink
The shortlink http://eepurl.com/hdHIaT is a lot easier than the old link.
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The Difference Between Identity Assurance Levels 2 and 3
https://bredemarket.com/2023/07/19/ial2-vs-ial3/
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247 reasons to recommit to video
My recent decision to recommit to video is timely.
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Recommitting to video
Recommitting to my YouTube channel https://youtube.com/@johnbredehoftatbredemarket2225 and Bredemarket’s other video outlets.
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The Temperamental Writer’s Two Suggestions and One Rule for Using Generative AI
Read my suggestions at https://bredemarket.com/2023/06/05/the-temperamental-writers-two-suggestions-and-one-rule-for-using-generative-ai/
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Think About Privacy
Privacy doesn’t just affect big companies. Even if you don’t know GDPR from CRPA from BIPA, a privacy focus is important.
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Four Mini-Case Studies
Bredemarket’s second e-book is available at https://bredemarket.com/2023/04/16/four-mini-case-studies-for-one-inland-empire-business-my-own/
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Belated announcement of Bredemarket’s new direction…and why
On April 21, I told my podcast listeners to “stay tuned.” Here’s an update on my April 22 announcement on the Bredemarket blog and my May 9 announcement on my personal LinkedIn.
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Stay tuned
I've made a lot of little changes to Bredemarket...but the big changes are still to come. Bredemarket announcement: discontinuation of editing offerings Why I Raised Bredemarket’s Consulting Package Prices Bredemarket Inland Empire B2B Services: Iterating LinkedIn/Facebook Page/Group Names
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In marketing, move quickly
The recent Bredemarket blog post "In marketing, move quickly" highlights several examples of marketers (including myself) who DIDN'T move quickly. I quote one example in this episode.
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What happens when proposal evaluators are no longer human, the short audio version
This saves you from having to read the entire article on LinkedIn. But if you want to read it anyway (estimated reading time 9 minutes), click here.
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My oft-neglected mailing list
It’s neglected even more than this podcast.
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A major intrusion of reality
Bredemarket usually doesn't talk about current holidays or events, but I made a brief exception in the third post of my four post series on Bredemarket proposal services.
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Oft-neglected
My oft-neglected podcast.
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Service woes resolved
I finally figured out my problems in accessing a service.
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Repurposing a "locals only" blog post
I'm getting ready to repurpose this blog post as something less transitory. Repurposing is good.
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Someday my prints will come
Verbal follow-up to my post "And now I'm waiting for tangible collateral." I'm still waiting.
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The 28th parallel
The results of my multi-blog post experiment. https://bredemarket.com/tag/28thparallel/
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I'm an APMP member. So what?
In case you haven't heard, I've joined the Association of Proposal Management Professionals for a third time. This will benefit Bredemarket clients, even those who DON'T use Bredemarket for proposal services. For more details, please read...
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Why is johnebredehoft on Clubhouse?
My curious nature strikes again. https://www.clubhouse.com/@johnebredehoft
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How livescan fingerprinting enrollment service providers win business
See https://bredemarket.com/2021/07/07/how-livescan-fingerprinting-enrollment-service-providers-win-business/ for more information.
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A very casual view of the state of the biometric industry
The title sounds impressive - THE STATE OF THE BIOMETRIC INDUSTRY - but trust me, this is a VERY casual view of what's going on right now.
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Well qualified to represent your company
Summer is here, but are your people here? Bredemarket can help fill summertime gaps. https://bredemarket.com/summer/
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Summer. Bredemarket can't please everyone.
The audio from a video that I posted to the Bredemarket pages on Facebook and LinkedIn.
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All clear for an IPO
An IPO that took longer than expected, since the investors bought the assets of the company Clear eleven years ago.
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Naming a potential Bredemarket premium service
If I pursue my idea of creating a Bredemarket premium service (to take advantage of my status as a biometric proposal writing expert and a biometric content marketing expert)...what should I name the premium service?
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Patience (the expurgated version)
The song "Patience" can be applied to business, sort of.
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Three vaccination certificate options affecting the European Union
Advance notice at some topics I plan to explore on the Bredemarket blog regarding vaccination certificate initiatives from WHO (Smart Vaccination Certificate), ICAO (Visible Digital Seal), and the EU (Digital Green Certificate / EU Green Pass). These three initiatives were discussed by Pavlina...
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Microcast for the masses
If the Bredemarket podcast is not a shortcast, what is it?
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Announcing the Bredemarket Facebook groups
Announcing the Bredemarket Facebook groups for identity, technology, and general business.
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Timed Twitter chats
Timed Twitter chats are a thing, according to Elena Salazar. For more information, see my Bredemarket post on engaging tweets.
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The benefits of mobile driver's licenses
Two benefits of mobile driver's licenses (mDLs), taken from my post "The infancy of mobile driver's licenses." #mDL
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Link existing WordPress and existing Anchor? Not yet.
I discovered something when reading the instructions to link WordPress blogs and Anchor podcasts, which make the service unusable to me, at least for now.
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Taking an active role in managing your Microsoft Word settings
Microsoft Word's Editor has a lot of settings. I didn't set one of them. I was too passive, I guess.
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About "Chart to Heart"
John Henry Scott just announced a new podcast. I wanted to explain why this is important. #culturalengagement
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Goal revision and realization
I revised the Bredemarket goals for 2021, and soon plan to announce something regarding goal number 2.
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Secret Salesperson
A Rhonda Salvestrini quote that I shared in this post, that I took from this YouTube interview.
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One takeaway from the #EconContactlessWorld Digital Identity Conference
Regarding the online conference A Whole New (Contactless) World, The Rise of Digital Identity.
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