PODCAST · business
Build Perspectives Podcast
by Tim Seims and Carolina Baffigo
We bridge Wall Street and Job Sites. Real stories, real numbers, real consequences.Hosted by Carolina Baffigo and Tim Seims. https://tinyurl.com/Build-Perspectives
Episodes
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The Audit That Made a Superintendent Cry: LaShira Champion King on Lean, Quality, and the People Inside the System
LaShira Champion King never applied to work at Walbridge. She got a call for an internship she had not asked for, planned to be an architect in a black turtleneck, and instead became the company's lean champion because her managing director liked how "our lean champion is L. Champion" sounded in…
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I Hold the Warranty: JE Dunn's Callie Johns on the Quality Cop Problem
Callie Johns went to Northern Arizona University undeclared until her uncle staged an intervention over dinner. Ten years later she is a Quality Manager at JE Dunn, running the quality program on a hyperscale data center in Ohio after stints in Phoenix, Oregon, and Austin. She started as a…
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Audit the Manufacturer: What the Largest Sub-Default Insurer Sees on Quality
Matthew Biehl is a Senior Construction Risk Engineering Consultant at AXA XL, the largest provider of subcontractor default insurance in the country. He paid for college loading plywood and laminate at a lumberyard, spent years on the general contractor side including a run as a director of QC…
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It's Always What Happens Next: Corey Zussman on the Joints No One Owns
Corey Zussman is a forensic architect who crossed over to the contractor side in 2006, when almost nobody was doing it. Today he is QA/QC Vice President at AECOM Hunt, with 30+ years, more than 2,000 projects, 200 published Lessons Learned, and over 500 AIA presentations behind him. Carolina sat...
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The Levers of Low-Carbon: How Turner Builds the Supply Chain It Needs, with Imani Hamilton, Turner Construction
Turner Construction is the largest general contractor in North America, the number-one green builder 17 years running, and carries a net zero Scope 1, 2, and 3 commitment for 2040. Imani Hamilton is the person working the supply chain side of that promise. In this episode we sit down with…
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KP Reddy: Your Price Is Why the C-Suite Doesn't Know You Exist
In this episode of Build Perspectives, we sit down with KP Reddy. Investor, civil engineer, author, and one of the clearest thinkers in construction tech. We get into the real questions founders should be asking: What makes a problem venture-fundable? Why does pricing determine your visibility?…
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It's Time to Be Bold: Sustainability as Business Strategy with Joe Rozza of Ryan Companies
Joe Rozza, Chief Sustainability Officer at Ryan Companies, doesn't run a sustainability strategy. He runs a sustainability business strategy, and the difference is the whole episode. Joe spent almost half his career at Coca-Cola managing water risk across 1,000 plants in 200 countries before...
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LEED V5, Embodied Carbon, and Why 2026 Is Prep Year with Kristin Brubaker, Green Badger
LEED V5 got pushed to June 30, 2027 — and if your team hears "delay" and relaxes, you're going to be underwater. In this episode we sit down with Kristin Brubaker, Head of Sustainable Construction Solutions at Green Badger, to walk the industry through what actually changes and what a smart GC,...
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How EllisDon Decarbonizes Construction: Denyse Von Opbergen on Influence, Not Control
We're joined by Denyse Von Opbergen, Director of Climate and Sustainability at EllisDon — one of Canada's largest general contractors — to work through what decarbonizing construction actually looks like inside a project, not on a slide. Denyse walks us through the influence-versus-control frame...
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"We've More Than Cracked the Code": 90% Complete Facades Before Moduled Leaves the Factory
Recorded live at Advancing Prefabrication 2026 in Dallas, Tim walks the expo floor with James Haas, who leads modular and prefab efforts at Nichiha. (At the time of recording, Tim was also wearing a Nichiha hat. He's since moved on to a new adventure.) The conversation everyone's having at...
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Prefab Isn't the Future of Construction. It's the Gold Standard! (and Gen Z Just Wants to Know "Why?")
Andrew Layman runs prefab at Enterprise Electrical, and he'll tell you prefab isn't the future of construction - it's already the gold standard. BUT, the line that stuck with us came at the end: this next generation coming into the trades isn't lazy or soft, they just want to know "why". Andrew...
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Smart Tag It: How Flintco Is Turning the Morning Huddle Into Safety Leadership
Safety leadership isn't about rules. It's about seeing people who've never been seen. Recorded live at Advancing Safety Leadership in Dallas, we sit down with Shane Harris and Lane Smith of Flintco to talk about how a 115-year-old GC is using recorded morning huddles, AI-powered conversation...
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Your Benefits Package Includes Kindness: "I Just Need Someone to See Me Today"
When Scott Satory started his industrial roofing company 17 years ago with $10,000 and no capital for medical benefits, he made a decision. He'd pay people fairly, give them holidays and vacation from day one, and treat them like human beings. He figured he'd see how that worked out. It worked…
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"There Are Plenty of Platforms for Scheduling Software. We're Looking for People Actually Building Things."
What Would It Take to Actually Fix Housing? Tyler Pullen of Terner Labs & UC Berkeley on policy, prefab, and the graveyard of good ideas. Tyler Pullen doesn't traffic in buzzwords. As leader of the Building Innovation Track at Terner Labs, the nonprofit accelerator spun out of UC Berkeley's…
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Prefab at Scale: Robert Crotty on Building Healthcare's Offsite Ecosystem
Recorded live on the expo floor at Advancing Prefab 2026 in Dallas, this conversation with Robert Crotty, VP of Design & Construction at HCA Healthcare, is a masterclass in what it actually takes to run prefab as a program, not a project. Robert was hired by HCA a decade ago to advance offsite...
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Inside UpCodes: Scott Reynolds on AI, Amendments, and Navigating Building Codes
This episode explores how better access to building codes, plus AI, can slash rework, de‑risk projects, and speed up knowledge transfer in an industry facing a looming expertise gap. We walk through the origin story of UpCodes, why fragmented regulations quietly tax every project, and how…
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Live from IBS Rockwool "Hush Tunnel": What the Show Floor Is Really Telling Us (shhh)
Episode Description Sets the scene at the Hush Tunnel, calls out consolidation and the shifting talent market — enough to make someone curious without over-explaining. 3 bullets: Trade show ROI — is a booth actually worth it? Musical chairs is coming — talent market read Big distributors, bigger...
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The Human Element Behind Every Building Product Decision
Most building-product strategies fail because they ignore the human element inside construction systems. This episode is about seeing what actually moves projects, before you try to change them. 📅 ADVANCING PREFAB - DALLAS, FEB 2-4, 2026 Use code: BUILDPERSPECTIVES10 for 10% off! Register:...
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Leadership Red Flags Every Building Products Sales Leader Must Know
Real leadership isn't LinkedIn Oatmeal. In this episode, we share stories from 50+ years in building materials: the bosses who gave us range at 24, had hard conversations, and rewarded behavior over politics—plus the red flags every sales leader needs to recognize. 📅 ADVANCING PREFAB - DALLAS…
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Stop Treating Prefab Events Like Field Trips: Pros Turn Conferences into Deal Flow
Brought to you by Advancing Prefabrication, Feb 2-4 2026 in Dallas. Use the code BuildPerspectives10 for 10% off at checkout https://advancing-prefabrication.com/register/ On that note, most people wander through Advancing Prefabrication, IBS, or AIA hoping something "clicks." In this episode, we...
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How Subs Get Blindsided: Contract Risk & Jobsite Secrets (with attorney Megan Shapiro)
🔗 Take the Project Fluent Assessment at projectfluent.scoreapp.com Brought to you by Advancing Prefabrication, Feb 2-4 2026 in Dallas. Use the code BuildPerspectives10 for 10% off at checkout https://advancing-prefabrication.com/register/ Most construction pros are never formally taught how...
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Reducing the building products sales cycle and other existential questions
Brought to you by Advancing Prefabrication, Feb 2-4 2026 in Dallas. Use the code BuildPerspectives10 for 10% off at checkout https://advancing-prefabrication.com/register/ Tired of 2-year sales cycles? Losing deals because you're not speaking the right language? In this episode, Tim and Carolina...
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We're Back! The Real ROI of Job Site Visits (And Why Your Reps Aren't Going)
Brought to you by Advancing Prefabrication, Feb 2-4 2026 in Dallas. Use the code BuildPerspectives10 for 10% off at checkout https://advancing-prefabrication.com/register/ We're back! And we're starting with the uncomfortable truth: your salespeople might be collecting hotel points instead of...
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The Musical Chairs of Building Products - Why Everyone's Changing Jobs (And What It Means for Our Industry)
The Musical Chairs of Building Products - Why Everyone's Changing Jobs (And What It Means for Our Industry) Recorded Live at AIA 2025, Boston Featuring special guest Michael Russo, National Sales Manager at Longboard Architectural Products The Big Idea The building products industry is…
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The $2.2 Trillion Venn Diagram - Why Everything You Know About Construction Silos Is About to Change
The Big Idea The construction industry's 40-year experiment with specialization is ending. What I'm calling "encroaching vertical integration" isn't just a trend—it's a fundamental reshaping of how projects get built. And the companies that miss this shift will find themselves squeezed out of the...
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Inside the Mass Timber Performance Index: Redefining Construction Value Beyond Cost
In this illuminating episode of Build Perspectives, we bring together two mass timber industry veterans to break down the economics, challenges, and future of this growing sector. Erica Spiritos and Roy Anderson to offer invaluable insights into the nuanced world of mass timber pricing and market...
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LIVE at Advancing Prefab: Amy Marks, Industry Legend
Great to catch up LIVE at www.Advancing-Prefabrication.com with Amy Marks from Symetri USA and https://queenofprefab.com/ Whats your next Hanson Wade event? https://advancingconstruction.com/ https://advancing-preconstruction.com/ Chapter 1: Intro 00:00: Tim introduces the event, "Build...
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HTMAFBD: a New Titan (Feedback please)
Announcement! Tim teases his upcoming podcast, "ConstructionVerse: Building Empires," a deep dive into the origin stories of influential figures in the building industry who have transformed humble beginnings into multi-billion dollar enterprises. Paying Tribute: Tim remembers Gerry McCauley and...
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What Tim has been up to lately - All the Things
Thanks to www.Advancing-Prefabrication.com, Tim shares the latest activities and learnings in building materials / building systems / housing / real estate: unexpected things about advisory / consulting needs thoughts on recent factory, lbm, and job site visits Columbus OH and how it impacts our...
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Construction Labor and My Friend Mark
Thanks to www.Advancing-Prefabrication.com Linkedin: https://www.linkedin.com/in/timseims/ Tim's Website www.TimSeims.com In this pod, I'm sharing a bit of a signal on construction labor. It's not what you might think, it's not about the labor market and data. This story isn't just about my…
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New Table of Contents
Tim and Carolina discuss the many upcoming points of interest coming in the following episodes by bringing contrarian viewpoints and thinking differently than before to build perspectives. Sustainable growth in the building product space. Adoption curve alignment is important to ensure pricing...
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London Calling Part 2
Join us for shepherd's pie at The Ivy in London, on this second installment of Build Perspectives, live on location. Conversation on sustainability, the future of construction, life on the planet, and more. Recorded during Wimbledon June 2022 Resources: Tim is presenting on some of this at...
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London Calling Part 1
Live on location from London June 2022 The sounds of the tube, the streets of Soho, architecture, and more. Resources: Tim is presenting on some of this at www.Advancing-Prefabrication.com. Use Discount Code BP10 for 10% off and join us in Phoenix March 14-17th, 2023 You can check out and support...
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A Network Outside Your Network: with Nick Gray
Interview by www.buildperspectives.com Nick Gray is on a mission to get 500 people to build new connections using his new "The 2-hour Cocktail Party" book and format NICK (Name tags, Icebreakers, Cocktails only, Kick them out at the end). Nick is the founder of Museum Hack and the best-selling...
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Live on Location- In Europe
This is not the average Build Perspectives episode. Carolina and Ryan point out many interesting observations while en route to Germany from Switzerland. They take back roads through many small towns describing many differences noticed between Europe and the US. Resources: Tim is presenting on…
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A Common Theme: Financing Construction Projects
Tim goes live from Washington D.C. at the Innovate Housing Showcase co-hosted by NAHB. Tim discusses some common challenges, technology that addresses these problems and encourages the Housing Action Plan that was released recently from the Biden Harris administration to get a future into the...
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An Outlook on Sustainability and Evolution of the Construction Industry
With: Dave Simonsen https://www.linkedin.com/in/ericstiller/ & Eric Stiller https://www.linkedin.com/in/david-simonsen-b72863132/ Eric and Dave started https://trueblueproducts.net/ in 2013. They bring their expertise and reputation to partnerships and opportunities for improving the Rainscreen...
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What happened at the Advancing Prefabrication Event?
What were the Top 3 takeaways from the Advancing Prefab 2022 event in Phoenix? How can people connect more easily at in-person events? Carolina and Tim share commentary on these PLUS... what shocked Tim the most. His answers might surprise you. Resources: Tim is presenting on some of this at 2023...
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From Architect to Design Assist Master
Finding commonalities with the client, and having the technical chops to back it up opens up a career for millennial architecture students graduating into poor economic times, like these. We talk about serving the specification from the manufacturer's perspective; ethically and holistically....
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Unedited from Cozumel: Advancing Prefabrication bonus
The beachside Aqui y Ahora cafe in Cozumel is where Tim goes to connect in person with like-minded locals and expats. Advancing Prefabrication in Phoenix April 26-29 is where he is going to connect in-person to learn and ideate with the vibrant, diverse, tech-agnostic prefabricated construction...
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Labor Shortages and Global Disillusionment
This isn't a "Debbie Downer" episode, but it is an episode to help you to consider ways to pivot and respond to the labor shortages presenting in our industry today. Is global youth disillusionment to blame? Employers, managers, builders, developers, etc. must creatively solve the biggest problem...
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Branded Communities: a minisode
In this Tim solo episode, he walks you through purpose-built cities and communities. Tim flying solo today (no Carolina) and so low that...he starts off with the Fly the Fields development - super cool and innovative. A short one but a good one! Resources: Tim is presenting at 2023...
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Climate Risk and Industry Responsibility
Tim and I talk about the 6 climate risks caused by climate change. We talk about how climate events affect the building industry, real estate, the economy and beyond. We explore ways to mitigate risk and more. Resources: Tim is presenting at 2023 www.Advancing-Prefabrication.com. Use Discount…
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Build Perspectives in 2022 - what's next?
Welcoming in the new year with Omicron and looking hopefully to get rid of the bad and only bring in the best things from 2021 to this year. Getting out of the home office and creating a year of conscious connection!
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Marriage of Building Science and the Industry
Is our industry going from the laggard to innovators in the adoption bell curve? Follow the conversation on the latest in building technology with Tyson Kindstrom's nonlinear path to Vice President of Industrialized Construction at Sto Corp. We tease upcoming topics like digital construction,...
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Fun with Nomenclature
What do the words parapet, rabbeting, and butt-joint have in common? or efflorescence, visqueen and rebar? Where else can you find all of these words in one conversation? Listen and tell us what you think!
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The Whizard Summit Breakdown
Mark Mitchell, a.k.a. The Whizard of building materials sales and marketing, has now become famous for finding hidden talents throughout the building materials industry. Every year Mark puts on the Whizard Summit in Boulder and various other cities. This is a MUST-SEE event, especially if you're...
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Katerra, "The Man in The Arena" - Teddy Roosevelt
The people at Katerra are the women and men "in the arena". You might think about hiring them to bring that experience and resilience into your organization. Here is the substack blog mentioned in the episode: https://tinyurl.com/mks5mt5n
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Type 1-5 Construction
Do you know which construction type is most common? most expensive? most robust? Special nerdy edition of Build Perspectives talking about the relevance and importance of knowing construction type. And here is the link to the Whizard Summit where we are both presenting. www.buildperspectives.com
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