Built to Last

About This EpisodeMarc Pelland, Founder of Vibe Kayaks “Welcome to Built to Last, the business podcast by Siddhartha Havelia ( Co-founder of Mercurius Advisory Services Ltd.) where we dive deep into the minds of entrepreneurs who’ve built lasting companies, made tough decisions, and weathered the ups and downs. In this episode, we sit down with Marc Pelland, the founder of Vibe Kayaks, the company that disrupted the fishing kayak market by creating a high-quality, affordable fishing kayak under $1,000. Marc shares his incredible journey of scaling his business without outside investors, avoiding the hype, and building a sustainable company from scratch. What you’ll learn in this episode: How Marc identified the market gap and turned it into a global brand The real, unsexy work behind building a product brand How he scaled across the U.S. and Canada Why passion alone doesn’t cut it, and systems are the key to scaling What young entrepreneurs can learn from Marc’s journey Episode Timestamps0:17 – Introduction & Welcome 1:38 – Marc's Entrepreneurial Roots 3:03 – How Vibe Kayaks Was Born 4:07 – Running Multiple Companies 5:58 – Going International: US to Canada & Beyond 8:01 – Passion vs. Systems & Processes 9:38 – The Reality of Growth & Scaling 11:18 – Finance Systems & When to Build Them 12:32 – Advice for Young Founders: Building a Real Brand 15:20 – Rapid Fire Round 17:40 – Closing ThoughtsFollow Marc Pelland here: Instagram: @vibekayaks https://rb.gy/6sqwsb LinkedIn: Marc Pelland https://shorturl.at/WD5J0 Follow Siddhartha Havelia On ⤵︎ Instagram: @s_havelia https://shorturl.at/empp0 Facebook: https://shorturl.at/waibv LinkedIn: https://shorturl.at/aa6GM Visit our Website : https://maspartner.comGet insights, lessons, and real talk straight from a founder who did it. Don’t forget to hit subscribe to stay updated with our Built to Last series!