PODCAST · business
Built to Last with Allyson Felix & Wes Felix
by Allyson Felix, Wes Felix, Project Six LLC
What does it actually take to build something that lasts?Built to Last is the podcast where Olympic legend Allyson Felix and her brother and business partner, Wes, have the conversations that don't make the highlight reel — about failure, reinvention, and the quiet decision to keep going when the world has already written your next chapter.Allyson is the most decorated U.S. track and field athlete in history. She is also, right now, training for her sixth Olympics at the 2028 Los Angeles Games. She'll be 42.Wes is a former pro athlete turned entrepreneur and co-founder of Saysh and Always Alpha. He knows how to build — and how to ask the questions that make people tell the truth.Every episode goes deep on ambition, entrepreneurship, identity, and what it means to have a dream that doesn't fit someone else's timeline.This show is for anyone who knows there is more in them.
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Building Saysh
Being an entrepreneur is hard. Like, really hard.Join us as we tell the story of Saysh — the footwear brand Allyson and Wes started five years ago, naively, out of pure frustration. The breaking point? No one would pay a fair price for Allyson to wear their shoes at the Olympics. So they built their own.This is the messy, honest version: what they got wrong, what they learned, and what it actually takes to build something from nothing.TakeawaysBet on yourselfYour challenges are actually opportunities for growthTrusting yourself is really hard--do it anywayYou define your value and worthYou can learn more about Saysh at Saysh.com
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Feedback
In this episode we respond to some of your feedback--the encouragement and the doubt. Allyson and Wes get candid with comments they've heard from listeners about Allyson's pursuit of LA28. This is a fun one!Join the community at MoreInUs.com
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Bronze is the New Gold
What if it's not just about winning? Reframing your goals and understanding why you're pursuing them is critical to a balanced life. Allyson and Wes dive into how framing your goals can lead to freedom. What happens when Bronze is your Gold? TakeawaysThe pursuit of excellence comes at a high costThe importance of encouragement and support along your journeyThe freedom and possibility of a goal being the attempt rather than the outcome
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Permission from Who?
Dive in with Wes and Allyson to explore the burden of seeking permission, the cost of being the first to do something, and the complexity of decision-making. Of course, they talk about the journey to LA28 and they provide some practical tips to reframe permission.TakeawaysThe emotional and practical implications of seeking permissionThe challenges and opportunities of being the first to do something.Permission is often tied to seeking approval and acceptance from othersFollow Built To Last on InstagramVisit us at: MoreInUs.comFollow Allyson and Wes on IG
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The Floor
The Floor is where we get real. In this episode, we dive into trauma treatment, redefining the "failure" of a silver medal, and the impact of failure on your personal and professional life. We explore the importance of a small, supportive circle and the realization that sometimes we're really just doing too much.TakeawaysFailure can be redefined as a neutral event, not inherently negativeFailure as a learning opportunityEmbracing failureThe impact of failure on mental healthJoin the Journey at MoreInUs.com
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My Why Part II
Returning to You: An Inspirational Journey of ReinventionIn this episode, we explore the powerful narrative of reinvention, resilience, and the pursuit of new possibilities in later life. This inspiring conversation dives into personal stories, mental and physical transformation, motherhood, and breaking societal expectations to discover what truly lies beyond the limits.Key TopicsHow to redefine success at any age, especially after significant achievementsThe importance of mental resilience, mental performance, and overcoming doubtPhysical training adaptations for aging athletes and innovative recovery techniquesThe role of community, family, and permission in pursuing bold dreamsThe significance of the Olympics as a symbol of unity, resilience, and personal achievementBalancing motherhood and personal growth—nurturing oneself while caring for others
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My Why
The first episode of Built to Last discusses the theme of building things that really last, including legacy, body, and relationships. The episode explores The Why behind Allyson's goal of making the L.A. 2028 Olympic team and competing in her hometown of Los Angeles.TakeawaysBuilding things that last is scary and, often times, that fear doesn't go awayYou can have Ambition after AchievementPartnersSaysh -- Footwear made specifically for women's bodies.AZA Fertility -- We're here to make one of life's most daunting journey's easier.
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Why Would You Want to Go Back to the Olympics?
When Allyson told Wes that she was thinking about returning to the Olympics, he was caught off guard to put it mildly.
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ABOUT THIS SHOW
What does it actually take to build something that lasts?Built to Last is the podcast where Olympic legend Allyson Felix and her brother and business partner, Wes, have the conversations that don't make the highlight reel — about failure, reinvention, and the quiet decision to keep going when the world has already written your next chapter.Allyson is the most decorated U.S. track and field athlete in history. She is also, right now, training for her sixth Olympics at the 2028 Los Angeles Games. She'll be 42.Wes is a former pro athlete turned entrepreneur and co-founder of Saysh and Always Alpha. He knows how to build — and how to ask the questions that make people tell the truth.Every episode goes deep on ambition, entrepreneurship, identity, and what it means to have a dream that doesn't fit someone else's timeline.This show is for anyone who knows there is more in them.
HOSTED BY
Allyson Felix, Wes Felix, Project Six LLC
CATEGORIES
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