Business of HYPE
by HYPEBEAST
Business of HYPE is a limited interview series hosted by Creative Director and Founder of Awake NY, Angelo Baque. The conversations dive into the successful careers of well-known creatives, brand-builders and entrepreneurs from various corners of streetwear culture. We learn about the realities behind the dreams they’ve built with encouraging words of advice peppered along the way. As always, thank you for tuning into Business of HYPE. Please don't forget to rate, comment and subscribe. Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support
Episodes
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Vashtie Kola
There were very few women to break through the male dominated streetwear scene of the early aughts. Vashtie Kola remains among the most iconic of them all. The first woman to design her own Jordan back in 2010, Vashtie has gone on to start her own brand Violet and direct music videos for the…
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Kim Shui
Designer and Founder Kim Shui’s collage-esque repertoire reflects her own manifold path to success. A product of New York City, Rome and a child of Chinese immigrants - she has made a career in weaving these influences together to create clothes championed by Dua Lipa, SZA and many others on the...
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Sage Elsesser
Sage Elsesser has always been something special - more than a skater, more than a model, more than a musician. Sage thrives in the blur of his own artistry. Lately he’s found his lane as Navy Blue, and as you’ll find out in this episode his influences run as deep as his lyricism. Most recently,...
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MSCHF
What is MSCHF? Who are MSCHF? Performance artists? Streetwear mavens? A bunch of pranksters? The only way to truly find out is to go straight to the source. And even then it’s a little confusing. But like everything else the collective puts out - that seems to be done exactly by design. On this...
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Tremaine Emory
There are many challenges associated with the come up, but what Tremaine Emory (Founder, Denim Tears) has been through over the past few years is an entirely different story. From a lower aortic aneurysm to a controversial and extremely public departure from his role as Creative Director of…
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Hasan Minhaj
Business of HYPE is back for a special one-off episode with none other than comedian, producer, writer and political commentator, Hasan Minhaj. From being the senior correspondent on The Daily Show, to speaking at the White House Correspondent’s Dinner, to his own comedy special and weekly…
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Olivier Rousteing
For our season 8 finale, we bring back our "Stay @ Home" series with French fashion designer and creative director of Balmain, Olivier Rousteing. In 2011, at the age of 25, he took over the luxury fashion house and for nearly a decade held this title. The brand has gone under what many would call…
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Introducing: Asian, Not Asian
While we're coming to a close on Business of HYPE S8, we'd like to bring attention to another show, Asian, Not Asian podcast by giving you a preview of their episode Comedians vs Asian Audience Members. Hosted by comedians Fumi Abe and Mic Nguyen, Asian, Not Asian is a weekly comedy podcast where...
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FaZe Nikan of FaZe Clan & Daryl Butler of HP
On today's special episode, jeff hosts a live panel discussion from OMEN with two key players in the progressive gaming industry. Nikan Nadim aka FaZe Nikan plays a large role in shaping the creative concept for major esports organization FaZe Clan. Daryl Butler is a marketing guru with over 25...
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Alexandra Hackett aka Mini Swoosh
Alexandra Hackett is the founder of Studio ALCH (short for her name: Alexandra Louise Champion Hackett) and also known by many as "Mini Swoosh." In just a few short years, the brand has shown at London Fashion Week, partnered with global retailers and worked with numerous celebrities from…
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Stay @ Home With Andy Fallshaw of Bellroy
Around a month ago we featured our special Stay @ Home series, with former guests of the show and today we’re back for another special episode with Andy Fallshaw, Co-Founder and CEO of Australian accessories brand, Bellroy. Founded in 2009 alongside Matthew Fallshaw, Lina Calabria and Hadrien...
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Hommyo Hidefumi of atmos
Hommyo Hidefumi is the founder of legendary Tokyo-based sneaker boutique, atmos. The store is more than a retail space, but a cornerstone of streetwear culture that helped cultivate the early sneaker scene in Japan. Many attribute the store to having not only the best collection of sneakers to...
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Sébastien Kopp of Veja
Sébastien Kopp is the Co-Founder of popular French footwear brand Veja. The brand is known for its slate canvas body with a distinctive “v” logo, which has been worn by numerous figures from Meghan Markle to Eddie Redmayne, and sold in stores across the globe. Alongside François-Ghislain…
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Masaya Kuroki and Gildas Loaëc of Maison Kitsuné
Gildas Loaëc and Masaya Kuroki are the Co-Founders of the popular french fashion label, Maison Kitsuné. Since 2002, the pair have been reinterpreting French classics through a chic and modern take with a nod to Japanese fashion. What most may not know is that the two joined forces in affiliation...
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Ronny Chieng
Ronny Chieng is comedian and actor. By day he's the Senior Correspondent for The Daily Show with Trevor Noah, by night he's a stand-up comedian, with sold out shows worldwide and also an actor, having recently starred in the box-office hit, Crazy Rich Asians. His list of accomplishments are...
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Tim Brown of Allbirds
Tim Brown is the Co-Founder and Co-CEO alongside Joey Zwillinger of footwear company, Allbirds. In just under a five years, the company has amassed over 500 employees, 17 retail locations and over a billion dollars in valuation. What most may not know is that this idea was the brainchild of Tim's...
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CJ Hendry
***Important Note: We excuse the audio quality of Jeff's interludes as they were recorded during COVID-19. CJ Hendry is an artist who's work blur the lines between art and photography. From still life and portraits to abstract ideas, CJ's drawing are hyperrealistic all through a million scribbles...
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Daniel Arsham
Daniel Arsham is a prolific artist who blurs the lines between art, architecture and fashion. From creating eroded casts of contemporary objects to designing dystopian future spaces under his architecture firm, Snarkitecture, Arsham is renowned for his relentless experimentation of shape and form...
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Stay @ Home With Sean Wotherspoon
Today's "Stay @ Home" series is with Round Two Co-Founder and vintage aficionado, Sean Wotherspoon (previously S4, E7 & E8). Calling in from Los Angeles, he updates us on the many projects he's been working on from opening his first web shop and delaying numerous collaborations to dealing with…
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Stay @ Home With Errolson Hugh
Today's "Stay @ Home" series is with Errolson Hugh, Founder of Acronym (previously S3, E3). Calling in from London, he updates us on how the climate has changed in Europe. Despite the current crisis, Errolson tells us that Acronym "operates outside the existing system" and how their atypical...
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Stay @ Home With James Jean
Today's "Stay @ Home" series is with artist James Jean (previously S1, E8). Offering us a unique perspective inside the art world, he updates us on what has changed and why for him, time is moving by very fast during social distancing. Thank you so much for tuning into our special Stay @ Home...
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Stay @ Home With James Whitner
Today's "Stay @ Home" series is with James Whitner of The Whitaker Group (previously S3, E7). The retail mogul tells us how he's been prepped for the pandemic months ahead and how he's working on a strategy to maintain his business. With lots of of projects in store, he updates us on their status...
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Stay @ Home With Joe Freshgoods
Today's "Stay @ Home" series is with pop-up and T-shirt connoisseur, Joe Freshgoods (previously S6, E10). Having come off a recent NBA All-Star collaboration, he tells us why he feels blessed and what he's learned from this time. With many future collaborations on a pause, he tells us that he's...
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Stay @ Home With Asa Akira
Warning: This show contains explicit language and subject matter. Today's "Stay @ Home" series is with prolific porn star and entrepreneur Asa Akira (previously S3, E2). She updates us on the hard truths she's learned through this time, how the porn industry has changed, what she's learned from...
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Stay @ Home With Jaysse Lopez
Today's "Stay @ Home" series is with Jaysse Lopez of Urban Necessities (previously S4, E9). Calling in from Las Vegas, he updates us on the drastic changes he's seen on the Strip to having to delay his future collabs and much more. Thank you so much for tuning into our special Stay @ Home Series....
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Stay @ Home With Luke Tadashi of Bristol Studio
Today's "Stay @ Home" series is with Luke Tadashi of Bristol Studio (previously S5, E6). Coming off some recent highlights such as Lebron James sporting the basketball lifestyle brand and partnering with a wholesale brand for a new collection, Luke updates us on how the brand has adhered to the...
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Stay @ Home With Mike Cherman
Today's "Stay @ Home" series is with Mike Cherman, Founder of ICNY and Chinatown Market (previously S1, E5). He updates us on the current learning curves the pandemic has taught him from having to push back potential collaborations to changing how his team communicates and more. Thank you so much...
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Stay @ Home With Aaron Levant
Today's "Stay @ Home" series is with entrepreneur Aaron Levant (previously S1, E3). He is the Founder of Agenda, Seventh Letter, ComplexCon and NTWRK. Aaron updates us on what changes have happened since his episode aired back during Season 1. As an entrepreneur responsible for many other...
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Stay @ Home With Dre Hayes
Today's "Stay @ Home" series is with Dre Hayes, Co-Founder of The Foundation (previously, S7 E8). The Foundation is a full service agency that owns, licenses and distributes various fashion, home goods, lifestyle and tech accessory brands. Repping brands such as Billionaire Boys Club, Kappa,...
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Stay @ Home With Miguel McKelvey
Today's "Stay @ Home" series is with Miguel McKelvey (previously S6, E8) Co-Founder and Chief Culture Officer of WeWork. Calling in from London, he updates on his current work situation from the UK and what changes and values WeWork as a company is going through during this time. He stresses how...
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Stay @ Home With John C Jay
Today's "Stay @ Home" series is with John C Jay, (previously S5 E1 & E2) former Executive Creative Director at Wieden+Kennedy and current President of Global Creative at Fast Retailing and Uniqlo. Calling in from Portland, Oregon, he updates us on how his work environment has changed, what big...
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Stay @ Home With Roy Choi and Nick Morgenstern
Today's "Stay @ Home" series offers a deeper look into the food industry. Roy Choi (previously S4, E2) is a restaurateur and chef, known for his various restaurants, but in particular his famed Kogi Truck that disrupted the former fine-dining-based food industry. Nick Morgenstern (previously S7,...
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Stay @ Home with Christina Paik and Liz Beecroft
On today's "Stay @ Home" series we have artist Christina Paik (previously S6, E7) and psychotherapist Liz Beecroft (previously S6, E6). Both calling in from NYC, they update us on how their daily lives have changed being in the epicenter. Christina briefs us on restarting her past time passion of...
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Stay @ Home With Jessica Washick and Melody Ehsani
Today's "Stay @ Home" guests are two creatives currently killing it in the streetwear landscape. Jessica Washick (previously S7, E7) is a nail artist and Nike's Senior Color Designer and Melody Ehsani (previously S1, E6) is a designer of her own popular namesake label. They both have had an...
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Stay @ Home With Ben Baller
Today's Stay @ Home guest needs no introduction. Ben Baller (previously S2, E5) is a celebrity jeweler and frequenter on the Business of HYPE. On today's episode, he updates us on how he's been coping during COVID-19. Calling in from California, the entrepreneur spares no detail. He's been…
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Stay @ Home With Jerry Lorenzo & Nicole McLaughlin
You guys asked, and we answered. As COVID-19 is gripping the world right now, Jeff interviewed former guests of the show to see how they are staying home and staying afloat through the pandemic. During the next couple weeks, we'll be dropping new episodes starting with today's guests Jerry…
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Joshua Vides
On the season 7 finale, we sit down with artist, Joshua Vides. Today he is a well-known figure who's monochromatic stencil work can be seen on sneakers, purses, installations, chapels and more. The California native originally started in streetwear where he worked at The Hundreds doing everything...
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Nick Morgenstern of Morgenstern's Finest Ice Cream
Nick Morgenstern is the founder of Morgenstern's Finest Ice Cream, one of New York's most popular ice cream parlors. Founded in 2014, Morgenstern's boasts of the most unique array of 88 home-made flavors from pistachio strawberry pesto and mango chili to french fry and tahini. The parlor also...
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Dre Hayes of The Foundation
Dre Hayes is the Co-Founder of The Foundation, a full service agency that owns, licenses and distributes various fashion brands, home goods, lifestyle and tech accessory brands. Founded in 2007 alongside Co-Founders, Antwain Freeman, Ari Langsdorf and Daniel Yadgard, The Foundation has repped...
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Jessica Washick of Nike
Jessica Washick is a Senior Color Designer at Nike focusing on primarily on Air Force 1's for Men's Footwear. When she's not creating your favorite Nike AF1's (think interchangeable swooshes or double stacked eyestays) by day, she's a professional nail artist by night. Her instagram page gives us…
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Mister Cartoon
Mister Cartoon is a tattooist, graffiti artist, muralist, painter, designer, animator and most importantly a legendary artist from Los Angeles whose work stretches over four decades. His work can be seen on the arms of famous rappers, at local basketball games, on the soles of one's feet and…
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Aurora James of Brother Vellies
The New York based designer, by way of Toronto, created her cult label Brother Vellies in 2013 after discovering her love for Veldskoen (known as vellies or “desert boots”) during a trip to Africa. Worn by numerous celebrities from Beyonce and Solange to Zendaya, Brother Vellies garnered a cult...
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Salehe Bembury of Versace
Salehe Bembury is Versace's Senior Designer of Men' Footwear and Sneakers. You might recognize one of his famous designs before even realizing he was behind it. From Yeezy's military boot and Cole Haan's LunarGrand shoe to Versace's Chain Reaction sneaker, Salehe boasts of an impressive resume.…
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Drieke Leenknegt
Drieke Leenknegt is a Global Brand Innovator and Marketing Executive who worked at Nike for twenty years. Her work has been crucial in Nike's early development of Nike Sportswear, Nike Energy Marketing and Nike collaborations to name a few. The Belgium native describes her path to Nike as more...
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Kerby Jean-Raymond of Pyer Moss
Kerby Jean-Raymond is the Founder of Pyer Moss and Artistic Director of Reebok Studies. Merging luxe and streetwear, Pyer Moss is the mens-and womenswear label changing the fashion industry by storm. Since 2013, Pyer Moss has had an impenetrable force gaining favor from notable celebrities…
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Edson Sabajo & Guillaume “Gee” Schmidt of Patta
For our Season 7 opener, Jeff sits down with Edson Sabajo and Guillaume "Gee" Schmidt, Co-Founders of Dutch streetwear brand Patta. For the past 15 years, they've built a cult following where they've pioneered the movement of streetwear becoming architects for other upcoming brands to make way....
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Special Ep: Behind the Baller Podcast with Ben Baller
As Business of HYPE preps for season 7 in the coming new year, we wanted to bring your attention to another podcast, Behind the Baller Podcast with Ben Baller: http://behindtheballerpod.com/. Previously, jeff interviewed the famed jeweler on an episode of Business of HYPE:...
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The Making of Business of HYPE
On the heels of its seventh season, the team behind Business of HYPE wanted to take advantage of this seasonal break to offer some insight into how each episode is produced. What most may not know is that our team consists of members situated all over the States, each having their own respective...
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ICYMI: Melody Ehsani Tells Us How She Broke Into Streetwear’s Infamous Boys’ Club
While Business of HYPE currently takes a seasonal break, revisit our episode with Melody Ehsani from season 1 (ICYMI: in case you missed it). The designer, known for her namesake label, is known for her infectious designs ranging from jewelry, clothing, accessories and frequented sneaker...
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adidas MakerLab Event Live at Brooklyn Creator Farm
With season 6 under wraps, we bring you a special bonus episode as we prep for season 7. In this episode, jeffstaple sat down with three innovative footwear designers around the globe—Helen Kirkum, Shun Hirose of RECOUTURE and Alex Nash—and is later joined by adidas’ MakerLab Creative Director,...
About this show
Business of HYPE is a limited interview series hosted by Creative Director and Founder of Awake NY, Angelo Baque. The conversations dive into the successful careers of well-known creatives, brand-builders and entrepreneurs from various corners of streetwear culture. We learn about the realities behind the dreams they’ve built with encouraging words of advice peppered along the way. As always, thank you for tuning into Business of HYPE. Please don't forget to rate, comment and subscribe. Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support
Hosted by
HYPEBEAST