CEO Sales Strategies

PODCAST · business

CEO Sales Strategies

Do you want to dramatically increase your sales revenue and have faster company growth? Do you want your business to run smoother, lessen your stress, and be a happier owner or executive? If you are an entrepreneur who wants to scale your business sales by millions, this show is for you!Welcome to the CEO Sales Strategies Podcast, where America's number one sales revenue expansion expert, Doug C. Brown interviews CEOs with $5M plus companies to uncover and share actionable tips and strategies behind their bulletproof sales strategies.Is your current sales growth frustrating you? Are your sales numbers so imprecise that you cannot make accurate sales forecasts? Do you think your sales teams or salespeople could do better in finding prospective clients and/or selling more with higher profitably? Want to enhance your hiring process to consistently produce top sales performers for your teams? Do you wish you could sell more to clients with larger reve

  1. 241

    Broken CRM Is Destroying $1M–$4M in EBITDA

    Your CRM isn’t broken. It’s leaking millions you’ve already paid to acquire. That “small” 5% drop in follow-up? It compounds into lost deals, wasted lead spend, and high-cost sales teams doing work they shouldn’t be doing. Meanwhile, long-cycle opportunities quietly disappear—never showing up in your numbers, but fully impacting your EBITDA. Most companies don’t have a lead problem. They have a process problem. No defined follow-up. No enforced workflows. No visibility into what’s actually happening between first contact and closed deal. So revenue leaks, costs rise, and growth looks harder than it should. Jason Kramer, known as the CRM whisperer, works inside companies where millions sit dormant—in missed follow-ups, unused data, and broken sales processes that no one has operationalized. Learn more about your ad choices. Visit megaphone.fm/adchoices

  2. 240

    27 Appointments, 0 Referrals — EBITDA Leak You’re Ignoring

    You’re running appointments, closing deals—and still losing money. Not because of pricing. Not because of demand. Because you’re not asking. Most CEOs measure marketing ROI. Almost none measure relationship ROI. That gap shows up as rising acquisition costs, lower conversion efficiency, and compressed EBITDA—deal by deal. Referrals don’t behave like marketing channels. There’s no CAC, no trust barrier, no ramp time. But without a system—pre, during, post, and follow-up—they never materialize. So the business keeps paying to replace what it already earned. The cost isn’t theoretical. It’s already in your numbers—missed referrals on closed deals, ignored opportunities on lost ones, and no structure to capture either. Neil Reich from Care Connect Agency built a referral-driven model inside a competitive insurance market—where retention, cross-sell, and referrals compound into predictable, higher-margin growth most companies never unlock. Learn more about your ad choices. Visit megaphone.fm/adchoices

  3. 239

    Your CPA Is Costing You $435,000 Per Year

    You’re not overpaying taxes by accident.You’re overpaying because your structure was never built to keep cash. Most CEOs treat tax as a fixed cost. It isn’t. It’s one of the largest uncontrolled cash leaks in the business. Compliance-only CPAs report what already happened. They don’t re-engineer what happens next. The result: capital leaves the business every year that never needed to. The exposure compounds quietly. Missed write-offs. Wrong entity structure. Inaccurate filings. Each one looks minor. Together, they compress EBITDA, limit reinvestment, and show up later as valuation pressure when diligence starts. If you’re reviewing taxes after the fact, you’re already late. The gap only becomes visible when someone recalculates what should have been kept—and by then, it’s been compounding for years. Peter Holtz shares why most tax strategies fail under scrutiny, where the hidden leakage sits, and how structural decisions determine how much cash actually stays inside the business. Learn more about your ad choices. Visit megaphone.fm/adchoices

  4. 238

    15–25% EBITDA Leak From Uncaptured Meeting Intelligence

    Most CEOs are already paying a 15–25% EBITDA penalty. It’s not in your P&L. It’s in your meetings. Decisions disappear. Context gets fragmented. Follow-ups break. And the same conversations get repeated across teams, burning time and margin you’ve already paid for. What looks like “normal operations” is actually silent leakage—across sales, delivery, and customer retention. The deeper cost isn’t just inefficiency. It’s structural. When intelligence lives in people instead of systems, you create key person risk, slower execution, and a business that becomes harder to scale, harder to transfer, and discounted at exit. Artem Koren, co-founder of Sembly, built directly inside this problem—where institutional knowledge compounds into advantage or disappears into noise. Learn more about your ad choices. Visit megaphone.fm/adchoices

  5. 237

    2x Margins Hidden in Identity-Driven 50% Close Rates

    Your close rate isn’t a pipeline problem. It’s an identity mismatch you’re already paying for. You’re delivering results. Clients are “happy.” But you’re still negotiating price, losing deals you should win, and watching margins stall. That gap isn’t performance—it’s how your value is being perceived. When buyers don’t see themselves in how you sell, they default to convenience or price. That’s when 25% close rates become your ceiling, referrals stay weak, and your best work gets commoditized. The cost compounds quietly—in EBITDA, in deal quality, and in how your company gets valued. Michèle Soregaroli, founder of Transformation Catalyst, works with service businesses stuck in that exact gap—where strong delivery isn’t translating into premium positioning, and identity misalignment is quietly capping growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

  6. 236

    $100M Decisions Die When You Sell Too Early

    Your pipeline isn’t broken—your buyers don’t trust the decision. You’re losing deals before they ever reach a real evaluation. Most teams are still selling like information wins deals. It doesn’t. Buyers already have the data—they’re trying to avoid making a decision that costs them their job, reputation, or future options. When your team leads with answers instead of control, the buyer stays stuck. Conversations drift. Risk goes unaddressed. And deals quietly die long before procurement, pricing, or competition ever matter. This is where close rates collapse—and where EBITDA leakage starts compounding across the pipeline. Lee Levitt, founder of Accelera Group, works with companies navigating complex, high-risk buying decisions—and exposes the patterns that cause buyers to hesitate, stall, or walk away entirely. Learn more about your ad choices. Visit megaphone.fm/adchoices

  7. 235

    25% Of Lost Deals Didn’t Need To Happen

    When sales managers are not coaching deals well, weak opportunities stay alive too long, forecasts get softer, and operating pressure rises for the wrong reasons. Revenue can still go up for a while, but margin quality, cash timing, and predictability start to break underneath it. That is how CEOs end up working harder, seeing more activity, and still wondering why the money is not in the bank. This matters because the gains here are not cosmetic. In the discussion, better deal coaching is tied to a 5% increase in win rate, a 15% shorter sales cycle, and a 25% reduction in lost deals. That means earlier cash, less wasted selling expense, tighter EBITDA, and a sales engine you can scale without widening the leaks in the bucket. Alan Versteeg, co-founder of Growth Matters, has developed more than 2,000 sales managers across 45+ countries and argues that predictable growth starts when managers stop inspecting dashboards and start coaching deals, pipeline, and forecast. Learn more about your ad choices. Visit megaphone.fm/adchoices

  8. 234

    Growing While Losing $250,000 a Year

    Revenue can grow while profit quality gets worse. A bigger company can still become less valuable. That usually starts where most founders are not looking: underpriced agreements, labor-heavy delivery, high-maintenance clients, and churn that gets hidden by new sales. The top line rises. The economics weaken. What looks like momentum can actually be a scaling penalty. More clients, more people, and more activity do not protect EBITDA when the business is carrying the wrong revenue, the wrong cost structure, and the wrong expectations inside client relationships. By the time leadership feels the pressure, the damage is already embedded. Gilad Bechar, CEO and founder of Moburst, shares what became visible only after growth stopped masking the real cost of how the business was operating. Learn more about your ad choices. Visit megaphone.fm/adchoices

  9. 233

    The 4 Energy Levels Quietly Hitting EBITDA

    Burnout rarely looks expensive at first. Then it starts showing up in cash flow, EBITDA, and decision quality. Most founders treat balance like a time problem. The bigger problem is what depleted leadership energy is already costing. When physical, mental, emotional, and spiritual energy start breaking down, clarity narrows, patience shortens, and recovery slows. The damage usually begins before anyone calls it burnout. What follows is rarely dramatic at first. It appears in judgment, in how pressure gets carried through the organization, and in the quality of decisions made when the stakes are highest. By the time the impact is visible in performance, the pattern has often been compounding for longer than the CEO realized. Robert Mixon brings the perspective of a retired U.S. Army Major General who led in high-pressure environments where resilience, recovery, and decision quality had real operational consequences. Learn more about your ad choices. Visit megaphone.fm/adchoices

  10. 232

    Your Culture Can Make You Unsellable: The $50M Warning Sign?

    When growth is “working” but the business feels heavier every month, that isn’t burnout — it’s leakage. Avoidance turns into operational drag long before revenue forces the conversation. When accountability gets selective, follow-up drops, decisions slow, and differentiation disappears. You don’t get beaten by the market — you get commoditized by your own execution. That drag doesn’t just feel bad. It quietly re-writes EBITDA and margin while the leader is often the last one to hear what’s actually happening. Jim Brown brings the buyer lens: what most teams call “culture” is a performance multiplier — and when the CEO becomes the bottleneck, key-man risk compounds fast. He’s seen $50M companies become effectively unsellable because the business can’t run without the leader. Learn more about your ad choices. Visit megaphone.fm/adchoices

  11. 231

    From $10,000 Mistakes to Six-Figure Mistakes: When CEOs Freeze

    Most growth stalls don’t start with bad strategy. They start with a “safe” decision that felt responsible — and quietly reduced momentum. As companies scale, the cost of being wrong feels higher. So CEOs delay hires. They pause expansion. They protect cash. What once made them decisive at $1M becomes hesitation at $20M — and hesitation compounds into stalled revenue, overbuilt teams, and expensive course corrections. Hot markets hide weak decisions. Down markets expose them. Overconfidence in expansion cycles, overstaffing based on temporary demand, and slow pivots when conditions shift can create six-figure consequences that feel sudden — but weren’t. Markets move. Technology accelerates. Talent expectations change. The real risk isn’t making the wrong move. It’s making no move while the environment recalibrates around you. Jason Kroll shares how building BankW Staffing from three founders and $36,000 into a multi-brand firm with more than 100 employees forced hard decisions about scale, risk, hiring, and capital discipline — and what he learned when momentum turned. Learn more about your ad choices. Visit megaphone.fm/adchoices

  12. 230

    There’s an 82% Certainty Your Company Is Worth $1M Less

    There’s an 82% certainty your company is worth $1M less than it should be. And it’s not because revenue is weak. Hidden credit card fees and expense creep quietly erode EBITDA while you focus on growth. The damage compounds monthly — small basis-point increases multiplying across thousands of transactions and inflating your cost structure without triggering alarms. Most CEOs never see it. The charges are automated. The increases are incremental. Meanwhile, private equity buyers and strategic acquirers calculate valuation on the EBITDA that remains — not the revenue you’re celebrating. A 20% EBITDA recovery doesn’t just improve margins. It can mean seven figures in enterprise value. If growth feels harder than it should, the leak may not be on the sales side. Jeff Shavitz shares the hard-earned lessons he learned building Merchant Advocate—and the hidden fee patterns that quietly compress EBITDA before most CEOs ever notice. Learn more about your ad choices. Visit megaphone.fm/adchoices

  13. 229

    Your $10M Delusion: Why Growth Is Killing Your Valuation

    Your business can be growing — and still getting weaker. Revenue rises, but margins thin, cash tightens, and valuation quietly slips without triggering alarms. Many founder-led companies mistake pressure for progress. Sales close. Operations stay busy. Revenue posts. But inefficiency compounds underneath — changing the economics of the business long before it shows up as a visible problem. Growth doesn’t fail loudly. It erodes leverage quietly — through operational drag, delayed decisions, and cost structures that harden as volume increases. By the time leaders are forced to react, the correction is far more expensive — in EBITDA, flexibility, and valuation. Doug C. Brown is joined by Bill Bither, a founder who has built and scaled manufacturing technology businesses through multiple growth cycles, to expose where efficiency breaks first — and why ignoring it during growth permanently changes the math of the company. Learn more about your ad choices. Visit megaphone.fm/adchoices

  14. 228

    Your Business Will Be Automated — Or Dead by 2030

    Your business is already competing against AI — whether you’ve acknowledged it or not. The gap between human-speed and machine-speed is now a valuation problem. AI isn’t a future upgrade. It’s an operating-model shift. While many companies debate tools, others are replacing manual processes, collapsing cost structures, and compounding advantage daily. In this conversation, Doug C. Brown and Brad Hart examine what breaks first when businesses stay slow — EBITDA compression, cash drag, and shrinking exit windows. This isn’t about trends or software. It’s about whether your business is structurally fast enough to survive what’s already happening. Learn more about your ad choices. Visit megaphone.fm/adchoices

  15. 227

    The $400K Leak: Is your revenue rotting?

    Revenue can be growing while the company is quietly losing value. Margins thin. Cash tightens. And the math behind your valuation shifts — without triggering alarms. This is what happens when sales, operations, and finance aren’t economically aligned. Deals close, work gets done, and revenue posts — but EBITDA erodes in small, compounding ways that don’t show up until optionality disappears. This conversation exposes where value actually leaks inside growing companies, why “healthy” revenue often hides financial risk, and how CEOs end up scaling complexity instead of enterprise value — right up until the cost becomes unavoidable. Learn more about your ad choices. Visit megaphone.fm/adchoices

  16. 226

    The Million-Dollar Mistake After You Close

    Closing the deal doesn’t create real growth — what happens after does. Most founders make a million-dollar mistake after they close, and they don’t see it until growth gets harder and more expensive. The biggest risk isn’t losing deals — it’s what happens after you win them. When the post-sale phase resets instead of compounds, growth slows, costs rise, and momentum disappears. This conversation exposes why many businesses get harder to grow after they scale — and what changes when leaders stop treating the close as the finish line. Learn more about your ad choices. Visit megaphone.fm/adchoices

  17. 225

    From Corporate Burnout to a $21M "Dirty Business" Exit

    Most founders wait too long to sell. Learn why timing, systems, and self-awareness are the real drivers of a high-value exit. In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with Marvin Karlow—former corporate exec turned M&A advisor—who scaled a “dirty business” into a $21M exit. They dive into why most deals fall apart during due diligence, how burnout silently reduces enterprise value, and what it really takes to pass the "Two-Week Vacation Test." What You’ll Learn in This Episode: ✅ Why most deals die after the Letter of Intent ✅ The "Death Zone" that sabotages 8-figure exits ✅ How to use systems to de-risk your valuation ✅ The #1 question every buyer is silently asking ✅ Why burnout is one of the most expensive mistakes founders make 🎧 Full audio + show notes: https://ceosalesstrategies.com/ebitda-multiple-expansion-strategy 📈 More tools for high-performance leaders: https://ceosalesstrategies.com 📩 Reach us: [email protected] Learn more about your ad choices. Visit megaphone.fm/adchoices

  18. 224

    How Direct Mail Marketing Improves B2B Sales Prospecting and Follow-Up [Episode 220]

    Is your outreach being ignored? Try the one channel your competitors have forgotten. In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with Wilson Zehr, CEO of Zairmail, to break down how direct mail is making a powerful comeback in high-ticket B2B sales. They explore how physical mail can outperform digital in both prospecting and follow-up—and how to do it in a way that’s scalable, personal, and profitable. You’ll discover: – Why direct mail builds trust and gets opened – The 70/20/10 formula behind winning campaigns – How to blend automation with personalization – When to use mail for cold vs. warm outreach – How direct mail fits into a modern outbound sales strategy If you're relying on 1:1 sales, long-cycle deals, or high-margin offers—this episode is your new playbook. 🎧 Full episode + show notes → https://ceosalesstrategies.com/direct-mail-b2b-sales-prospecting 🎙 Hosted by Doug C. Brown 🌐 Learn more at: https://ceosalesstrategies.com #B2BSales #DirectMailMarketing #SalesProspecting #EnterpriseSales #CEOPodcast #SalesFollowUp Learn more about your ad choices. Visit megaphone.fm/adchoices

  19. 223

    How Score-Based Diagnostics Transform Enterprise Sales Prospecting [Episode 219]

    Most sales teams don’t struggle from lack of leads. They struggle from a lack of qualified leads. In this episode of the CEO Sales Strategies Podcast, Doug C. Brown speaks with Maeve Ferguson—founder of The Client Engine™—about how score-based diagnostics and AI segmentation are revolutionizing the way we qualify B2B buyers. Whether you're leading an enterprise sales team or scaling a high-ticket consulting offer, this episode will help you: ✅ Understand why forms and funnels fail to qualify ✅ Use diagnostics to separate low vs. high-intent buyers ✅ Align sales and marketing on what a real lead looks like ✅ Increase revenue per rep by improving qualification 🔗 Listen to the full episode + show notes: https://ceosalesstrategies.com/score-based-enterprise-sales-prospecting About Our Guest: Maeve Ferguson helps 7- and 8-figure entrepreneurs eliminate wasted time and scale their revenue by building personalized, score-based buyer systems that convert. 🔔 Subscribe for more B2B sales strategies every week: https://www.youtube.com/@ceosalesstrategies #b2bsales #EnterpriseSales #SalesLeadership #LeadQualification #MaeveFerguson #CEO #HighIntentLeads #ScoreBasedSelling #DougCBrown Learn more about your ad choices. Visit megaphone.fm/adchoices

  20. 222

    Why Revenue Growth Without Profit Margins Is Killing Business Valuation [Episode 218]

    Revenue growth can look healthy while quietly destroying business valuation, EBITDA, and cash flow. In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with profitability strategist Ben Hansen, founder of Profit Doctor, to unpack why revenue growth without profit discipline creates risk instead of value. Many growing businesses celebrate top-line success while margins erode, complexity increases, and valuation suffers. This conversation challenges the belief that growth automatically leads to profitability — and explains why profit improvement is a CEO-level responsibility. Ben shares how leaders can identify profit leakage, make focused decisions, and improve margins without relying on aggressive growth. In this episode, you’ll learn: ✅ Why revenue growth often hides serious profit problems ✅ How low margins quietly destroy business valuation ✅ Why profit decisions must be led by the CEO ✅ The 50/20 rule for rapid profitability improvement ✅ Why cutting what loses money is faster than finding more growth ✅ How improved focus leads to stronger EBITDA and cash flow 🎧 Prefer audio? Listen here: https://ceosalesstrategies.com/revenue-growth-without-profit-margins-business-valuation 📈 More CEO-level growth insights: https://ceosalesstrategies.com 📩 Questions or feedback: [email protected] Learn more about your ad choices. Visit megaphone.fm/adchoices

  21. 221

    Revenue Growth Through Strategic Thinking: How Better Planning and Resource Allocation Drive Results [Episode 217]

    Most revenue problems don’t come from effort or execution. They come from unclear, outdated strategy. In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with strategic thinking expert Rich Horwath to explore how better planning, clearer priorities, and smarter resource allocation drive predictable revenue growth. Rather than adding more tactics, tools, or pressure, Rich explains how simplifying strategy improves execution, eliminates waste, and aligns teams around how to win. This conversation is essential for leaders who want growth without complexity—and results without burnout. In this episode, you’ll learn: ✔️ Why strategic thinking—not more activity—drives consistent revenue ✔️ How simplifying strategy improves execution and team alignment ✔️ The eliminate–reduce–increase–create trade-off matrix ✔️ Why reallocating resources accelerates growth faster than new initiatives ✔️ How leaders evolve strategy to stay competitive 🎧 Prefer audio? Listen here: https://ceosalesstrategies.com/revenue-growth-through-strategic-thinking-and-resource-allocation 📈 More resources: https://ceosalesstrategies.com 📩 Questions: [email protected] Learn more about your ad choices. Visit megaphone.fm/adchoices

  22. 220

    Remote Staffing and Outsourcing Strategies That Help Companies Scale Fast [Episode 216]

    What if your next 1,000 hires didn’t require chaos? In this episode, Doug C. Brown is joined by Pranav Dalal, founder and Chief Disruption Officer of Office Beacon, to talk about what it really takes to scale global teams—without giving up control. Pranav grew Office Beacon to 5,500+ full-time employees across 4 countries… without outside capital or “unicorn” hires. What made it possible? Systems, not superstars. Inside the episode: ✅ How to structure remote teams for scale ✅ Why bootstrapping forces better decisions ✅ How opposite thinking leads to competitive advantage ✅ The simple habits that keep you from overextending If your business depends on 1:1 sales, offshore teams, or scaling operations—this episode is your blueprint. 🎧 Listen to the full episode here: https://ceosalesstrategies.com/remote-staffing-outsourcing-strategies-scale 🔔 Subscribe for weekly episodes on B2B sales, high-ticket strategies, and CEO-level growth. #RemoteStaffing #ProcessDesign #BootstrappedGrowth #SalesLeadership #CEOPlaybook #ScalingSystems #LeadershipMindset Learn more about your ad choices. Visit megaphone.fm/adchoices

  23. 219

    The Real Reason You’re Not Scaling — And What to Fix First [Episode 215]

    You don’t have a time problem — you have a priority problem.And that’s why your business isn’t scaling. In this episode of the CEO Sales Strategies Podcast, Doug C. Brown is joined by former $3B CEO-turned-leadership coach John Nieuwenburg to reveal the real reason most businesses stall between $500K and $15M. They break down:✅ Why founder-led growth hits a ceiling✅ How to step out of “doing mode” and into true leadership✅ What systems to build — and what to delegate — to grow with less effort✅ How to stop being the bottleneck in your own business If you're overwhelmed, overcommitted, and under-leveraged… this conversation is the wake-up call you need. Listen now to shift from survival to scale. Full episode + transcript:https://ceosalesstrategies.com/the-real-reason-youre-not-scaling More from CEO Sales Strategies:🌐 Website: https://ceosalesstrategies.com📩 Email updates: https://ceosalesstrategies.com/contact🎙️ More podcast episodes: https://ceosalesstrategies.com/podcast #FounderMindset #LeadershipDevelopment #BusinessScaling #Delegation #Entrepreneurship #CEOThinking Learn more about your ad choices. Visit megaphone.fm/adchoices

  24. 218

    Sales Prospecting and Closing Skills for Fast Business Growth [Episode 214]

    Many founders chase revenue—but end up with less freedom, lower margins, and no clear exit. In this episode, Doug C. Brown sits down with U.S. Marine veteran, executive coach, and bestselling author Richard Walsh to unpack what it really takes to grow a scalable, sellable, and self-sufficient business. You’ll learn: ✅ The real difference between revenue growth and profit growth✅ How to implement “automate, delegate, eliminate” in a high-performing company✅ Why wrong-fit clients quietly drain your bottom line✅ What it takes to become an exit-ready CEO (even if you’re not selling yet) If your business depends on your presence—you don’t own a business. You own a job.This episode will show you how to fix that. 🎧 Full show notes + resources:https://ceosalesstrategies.com/sales-prospecting-and-closing-skills 📌 Subscribe for weekly episodes on high-profit B2B sales, founder freedom, and growth strategies. #B2BSales #ProfitFirst #Entrepreneurship #ExitStrategy #BusinessSystems #CEOLeadership Learn more about your ad choices. Visit megaphone.fm/adchoices

  25. 217

    Emotional Intelligence for Leaders: The Missing Piece of Growth [Episode 213]

    What if your leadership challenges aren’t strategic—but emotional? In this episode of the CEO Sales Strategies Podcast, Doug C. Brown speaks with Dr. Brian Alman, a leading authority in emotional intelligence, subconscious transformation, and executive coaching. Together, they unpack how emotional patterns—often formed in childhood—can silently influence high-stakes decisions, leadership presence, and sales outcomes. Whether you're leading a team, scaling your company, or managing constant pressure, this conversation will shift how you approach performance, reactivity, and personal growth. 🔹 Learn how to manage stress in under 5 minutes 🔹 Discover the “15th row” mindset trap holding back even top CEOs 🔹 Hear why self-awareness isn’t a soft skill—it’s your competitive advantage 📌 This episode is for high-achieving leaders ready to go beyond tactics and step into transformational leadership. 🎧 Listen to more episodes: https://ceosalesstrategies.com/podcast 🔗 Full show notes + resources: https://ceosalesstrategies.com/emotional-intelligence-for-leaders 📬 Subscribe for weekly strategies to scale high-ticket B2B sales with trust and integrity. #EmotionalIntelligence #LeadershipDevelopment #ExecutiveCoaching #SalesLeadership #SelfAwareness #B2BStrategy Learn more about your ad choices. Visit megaphone.fm/adchoices

  26. 216

    Phone Sales in the Age of AI: Why Human Touch Still Wins [Episode 212]

    In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with Chris Sorensen, CEO of PhoneBurner, to explore how outbound sales is evolving in the age of AI—and why human trust still closes the deal. They cover: ✅ Where AI can elevate your outbound process—and where it breaks connection ✅ The mindset shift from rejection to feedback ✅ How to build trust in the first few seconds of a cold call ✅ Why compliance is no longer just a legal box to check—but a trust-building opportunity If you're leading a sales team or still making calls yourself, this episode gives you the frameworks, mindset, and real-world insight to close high-ticket B2B deals more effectively. 📌 Full show notes + episode link: https://ceosalesstrategies.com/phone-sales-in-the-age-of-ai 🔔 Don’t forget to subscribe for more insights from top-performing CEOs, founders, and sales leaders. #phonesales #B2BSales #SalesLeadership #AIinSales #ColdCalling #CEO #SalesMindset #OutboundSales #TrustBasedSelling Learn more about your ad choices. Visit megaphone.fm/adchoices

  27. 215

    Daily Sales Metrics That Drive Predictable Revenue Growth [Episode 211]

    Most sales teams track close rates—but ignore the daily numbers that actually grow revenue. In this solo episode of the CEO Sales Strategies Podcast, Doug C. Brown breaks down 11 daily sales metrics that help leaders drive scalable, predictable growth. You’ll learn how to build a metric-driven sales system that compounds results over time—and why small changes to activity, follow-up, and lead quality create massive impact. What You’ll Learn: ✅ The 11 metrics that drive pipeline, profit, and predictability ✅ Why outreach and connection tracking matter more than close rates ✅ How follow-up and referrals create untapped revenue ✅ Why lead quality affects team morale and revenue consistency ✅ How to create daily accountability across your team or solo practice 🎧 Prefer audio? Listen to the full podcast here: https://ceosalesstrategies.com/daily-sales-metrics-revenue-growth 📈 More strategies: https://ceosalesstrategies.com 📩 Questions? [email protected] #SalesMetrics #ExecutiveCommunication #SalesLeadership #B2BSales #ColdOutreach #SalesProcess #HighPerformanceSales ✅ Timestamps / Chapters 00:00 Introduction 02:10 Why close rates aren’t the full picture 05:45 Tracking outreach, connections, and follow-ups 09:30 Metrics that compound revenue growth 13:00 Transaction value, referrals, and buying frequency 17:50 How lead quality drives sales team performance 21:45 Final takeaways for scalable growth Learn more about your ad choices. Visit megaphone.fm/adchoices

  28. 214

    Why Your Sales Follow-Ups Are Ignored and How to Fix Them [Episode 210]

    Why are your follow-up messages being ignored — even when your offer is strong? In this solo episode of the CEO Sales Strategies Podcast, Doug C. Brown breaks down the 5 most common reasons follow-ups get ghosted — and how to fix them using personalization, strategy, and emotional intelligence. You’ll learn: ✅ Why “just checking in” damages your credibility ✅ How to structure follow-ups that actually get responses ✅ What makes a CTA worth replying to ✅ Why multi-channel outreach drives better results ✅ The mindset shift that transforms how buyers experience your follow-up Doug has helped hundreds of B2B teams create follow-up systems that don’t just earn responses — they drive revenue. If you sell high-ticket, lead outbound efforts, or lead a sales team — this episode is your blueprint. 🌐 More episodes → https://ceosalesstrategies.com/podcast #salesfollowup #SalesStrategy #LeadNurturing #HighPerformanceSelling #B2BSales #DougCBrown #CEOLeadership #PredictableRevenue #SalesMindset #SalesProcess Learn more about your ad choices. Visit megaphone.fm/adchoices

  29. 213

    Sell a Stake, Not the Company: How Investment Firms Drive Business Growth [Episode 209]

    Most founders think scaling means selling the whole company. But what if you could sell just a stake—and still keep control? In this episode of the CEO Sales Strategies Podcast, Doug C. Brown interviews private equity investor Ariez Dustoor to explore how business owners can scale faster, build transferability, and create long-term equity—without giving up ownership. 🎧 What you'll learn in this episode: ✅ Why repeatable systems increase business valuation ✅ How being the bottleneck lowers your ability to exit ✅ What private equity firms look for before investing ✅ How to prepare for outside capital—even if you're not selling yet ✅ The mindset shift from income-focused to equity-driven leadership This episode is essential listening for high-performing founders who want to build scalable, investable businesses—and eventually, freedom. 🔗 Listen to the full episode: https://ceosalesstrategies.com/sell-a-stake-not-the-company 📩 Subscribe to the CEO Sales Strategies Podcast for more weekly episodes: https://ceosalesstrategies.com/podcast #privateequity #FounderLed #BusinessGrowth #ScalableBusiness #SalesLeadership #RepeatableSystems #ExitStrategy #HighTicketSales Learn more about your ad choices. Visit megaphone.fm/adchoices

  30. 212

    How to Hire Salespeople and Build a Commission Sales Team for Predictable Revenue [208]

    Hiring commission-based salespeople doesn’t require a big brand—or big salaries. In this episode, Ryan Hohman shares how he helps companies place 1,000+ commission reps every month by using a system built for scale, belief, and retention. No fluff. Just strategy. What you’ll learn in this episode: ✅ Why most commission hires fail before the first call ✅ The 4-step system to recruit at scale ✅ How to onboard without burning out ✅ Why your systems matter more than your compensation plan Whether you’re still in the sales seat or ready to build a real team, this episode is your playbook. 🎧 Listen on all major platforms or visit: https://ceosalesstrategies.com/hire-salespeople-commission-sales-team 🔔 Subscribe for weekly insights from top-performing CEOs and sales leaders. #b2bsales #SalesHiring #CommissionSales #SalesRecruiting #FounderLeadership #PredictableRevenue Learn more about your ad choices. Visit megaphone.fm/adchoices

  31. 211

    Sales Resistance Starts in the Brain: How to Shift Buyer Mindsets [Episode 201]

    Most sales objections don’t come from logic. They come from fear. In this episode of the CEO Sales Strategies Podcast, I sit down with Mitch Weisburgh to explore why resistance starts in the brain—and how leaders can shift conversations without pushing harder. We cover: ✅ The 5 brain-based resistance responses: Fight, Flight, Freeze, Habit, Mimicry ✅ Why objections are emotional before they’re rational ✅ How fear hijacks decisions long before logic has a say ✅ Why “certainty” can be a red flag that the brain has stopped listening ✅ Practical ways to reduce fear and build trust in high-stakes conversations If your business depends on high-ticket, 1:1 conversations, this episode will change how you approach objections and guide your buyers. 🎧 Listen on all platforms → https://ceosalesstrategies.com/sales-resistance-brain-mindset-shift About Mitch Weisburgh: Mitch Weisburgh has built and scaled multiple companies, helping leaders and sales professionals rethink how they communicate, build trust, and shift resistance into engagement. About the Host: Doug C. Brown is the CEO of CEO Sales Strategies and has helped thousands of businesses scale revenues, working with leaders in 30+ industries worldwide. Learn more about your ad choices. Visit megaphone.fm/adchoices

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ABOUT THIS SHOW

Do you want to dramatically increase your sales revenue and have faster company growth? Do you want your business to run smoother, lessen your stress, and be a happier owner or executive? If you are an entrepreneur who wants to scale your business sales by millions, this show is for you!Welcome to the CEO Sales Strategies Podcast, where America's number one sales revenue expansion expert, Doug C. Brown interviews CEOs with $5M plus companies to uncover and share actionable tips and strategies behind their bulletproof sales strategies.Is your current sales growth frustrating you? Are your sales numbers so imprecise that you cannot make accurate sales forecasts? Do you think your sales teams or salespeople could do better in finding prospective clients and/or selling more with higher profitably? Want to enhance your hiring process to consistently produce top sales performers for your teams? Do you wish you could sell more to clients with larger reve

HOSTED BY

Doug C. Brown

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