China BizConnect
by Tim Lindeman
China BizConnect explores the fast-changing landscape of business-to-business (b2b) sales and marketing in China. We strive to provide leaders of tech companies with strategies to succeed in China’s b2b technology market. We also try to help you avoid many of the traps along the way. Hosts Tim Lindeman and Michael Bragen interview China tech industry experts and experienced business leaders who have entered the China market.
Episodes
-
Selling Technology to the Chinese Government
Selling technology to any foreign government can be challenging due to national security concerns and the bias to support the local industry. This is especially the case in China, where heightened international tensions and protectionist policies in the West have caused China to look for ways to...
-
Choosing the Best City in China for Your Tech Company
The choice of where to land in China will have a huge impact on your business. But too often companies make this decision in an ad hoc manner. Xiaoling Wu and Jin Hu of the Guangzhou Liaison Office in Boston share their views on how foreign companies should choose a Chinese city.
-
Succeeding With an Expat Manager in China
Success in China requires effective collaboration between the foreign headquarters and the China team. Executives back home rely on Chinese staff who understand the unique requirements of the local market. And the China team relies on the headquarters to instill the corporate mission and culture....
-
A Disciplined Approach to China Market Entry
Making a successful China market entry is especially challenging for foreign technology companies. In fact, many companies spend a great deal of time and money attempting to establish a foothold in China, but later find that their product isn’t a good match for the market. TechCode’s Tony DeOrsey...
-
Making a Successful Digital Entry in China
Digital marketing in China requires a different approach than in other markets. Foreign companies looking to enter China should first investigate the unique requirements of their target Chinese customers. They must also learn to use new marketing channels to reach these customers. While China...
-
Opportunities for Foreign Vendors in China’s IoT Market
When you think about the internet in China, you might imagine nearly a billion people using their smartphones in a vast digital landscape that is isolated from the rest of the world. What you may not consider is that China’s internet is also teeming with “things.” To get an overview of China’s…
more -
13 Analyst Views on China's '996' Work Culture
One of the most striking differences between the IT industry in China and the West is the “996” 72-hour work week. To get a better understanding of the advantages and disadvantages of “996,” we conducted inquiry calls with six China-based IT analysts and boiled down our findings into thirteen…
more -
Using Trade Shows to Market Technology Products and Services in China, Part 2 - A How-to Guide for Making Your First Show a Success
A trade show can be an effective platform for foreign technology vendors to enter the China market. Achieving success requires up-front planning, tireless execution during the show, and diligent follow up. Many of the details involved are different from other markets and require a unique…
more
About this show
China BizConnect explores the fast-changing landscape of business-to-business (b2b) sales and marketing in China. We strive to provide leaders of tech companies with strategies to succeed in China’s b2b technology market. We also try to help you avoid many of the traps along the way. Hosts Tim Lindeman and Michael Bragen interview China tech industry experts and experienced business leaders who have entered the China market.
Hosted by
Tim Lindeman
Categories