College of Business

Dean Kathy Farrell shares spring semester highlights from the University of Nebraska–Lincoln College of Business in the June 2026 edition of Inside Nebraska Business. This month’s update celebrates the impact of alumni and industry partners on experiential learning happening in the new undergraduate business curriculum and the recipients honored at the 41st Annual Advisory Board Awards Celebration. More than 100 business professionals supported first-year students this year through the Business Battle, helping students gain real-world business experience in the Intro to Business class from day one. Learn more about volunteering as a Business Battle consultant: https://go.unl.edu/101consultants

First-year students compete in the spring Business Battle with MotoAmerica as the sponsor.

Hosted by the Nebraska College of Business and the College of Law, the fourth sold-out Women Lead conference brought together leaders from business, law, government, education and nonprofit organizations to learn from one another and explore how collective leadership strengthens organizations and communities.

All University of Nebraska-Lincoln College of Business students take Applied Improv for the Successful Business Leaders course as part of the new innovative undergraduate curriculum. Students learn to think quickly, adapt in real time and communicate with confidence to set them apart in the classroom, the boardroom and the job market.

College of Business Dean Kathy Farrell shares her gratitude to the 550+ generous donors during Glow Big Red—24 Hours of Giving!

Dean Kathy Farrell and our faculty, staff, and students are launching Glow Big Red: 24 Hours of Husker Giving! Join Huskers across the globe in making a lasting difference. Give any time before noon on February 12 and help show the world the heart of Nebraska Business.

A thank you to the Management 101 Coaches.

A thank you to the sponsor of the 2025-26 Management 101 Business Battle.

The College of Business thanks the outstanding consultants whose contributions made Management 101 and the Business Battle an incredible success for our freshmen!

The Fall 2025 Clifton Builders cohort spent the semester doing what future leaders do best: taking action. From pitching ideas and building businesses to consulting on real projects and presenting at Gallup, students pushed beyond the classroom and into real-world leadership experiences that define the Clifton Builders journey.

A record number of College of Business freshmen launched the new core curriculum in the Introduction to Business course and competed in their first-ever business competition—the Business Battle.

Freshmen compete in the inaugural Business Battle competition with guidance from peer coaches and volunteer business consultants.

UNL College of Business Alum Richard Varner encourages students to finish first.

Dean Kathy Farrell highlights record enrollment and the new undergraduate curriculum at the College of Business while sharing her thanks for the generous support from donors, including more than $1.65 million in scholarships.

Maggie Kee, economics major from Omaha, Nebraska, talks with Assistant Dean Rachel Larson about her internship at Conagra Brands and how the College of Business at the University of Nebraska–Lincoln helped her get it. Kee also talks about her minors in psychology and law and business, involvement as a student strengths coach and experience in the Nebraska Business Honors Academy.

The School of Accountancy celebrates 45 years and the milestone includes a legacy of leadership, strong alumni support and record growth.

During MotoAmerica’s race coverage on Sept. 27, announcers gave a special shoutout to the University of Nebraska–Lincoln College of Business. The new business curriculum at Nebraska includes an Introduction to Business course for first-year students that features the Business Battle competition, hosted this year in partnership with MotoAmerica. Learn how Nebraska Business is building future business leaders through innovative classroom experiences and partnerships: https://business.unl.edu/curriculum

Scholarship donors and recipients gathered to celebrate the record high $1.65 million in awards for business students.

BBR Scholars is a group of undergraduate students who conduct original economic research as part of the Nebraska Bureau of Business Research. This webinar presents the research projects and recent findings of these young Scholars. Research Topics: - “Parenthood and Earnings Trajectory” by Grace Hecke - "Uncovering the Money Behind Defense Tech: What Drives Contract Spending on Military Base Innovations?" by Aaron Morrissey - "Factors Affecting Producer Services Concentrations in Midwestern Micropolitan Counties" by Madeline Splichal & Anna Mai - "State Factors Affecting Tech Employment" by Ryan Tillotson

The Lincoln Premium Poultry (LPP) facility in Fremont, Nebraska has developed an ecosystem for raising and processing poultry in eastern Nebraska, including facilities for hatching, feeding, and processing birds and well as affiliated poultry barns. The facility is also a headquarters location. The LPP investment is an interesting example of an appropriate economic development project for Nebraska and this webinar discusses its economic contributions. This session is co-hosted by Eric Thompson, Karl H. Nelson Professor and Chair of Economics, and the Director of the Nebraska Bureau of Business Research (BBR), and Jessica Kolterman, Director of Administration for Lincoln Premium Poultry. Ms. Kolterman oversees Human Resources, Training & Development, Governmental Relations, Community Relations, Public Relations, and all company culture programing. She is also closely involved with the operations team, the live production team, and the safety and environmental programs.

Nebraska College of Business students start the year strong learning about student organizations and free resources like tutoring, career coaching, entrepreneurship and the Clifton Strengths Institute, as well as meeting faculty and friends at the New Student Kickoff and Back to School Bash.

The new curriculum for the University of Nebraska-Lincoln College of Business includes a new Introduction to Business Class for first-year students that features a Business Battle competition. The competition is hosted this year in partnership with MotoAmerica.

Join us February 25-27 at the University of Nebraska - Lincoln as we host the 4th annual Tenaska Business Challenge in Howard L. Hawks College of Business! Teams of undergraduate students from around the country will meet in Lincoln to compete in a challenging case competition for a chance at the 2026 title. We look forward to hosting you!

Learn how the Teaching and Learning Center (TLC) supports Business students.

Step inside Howard L. Hawks Hall, home of the University of Nebraska–Lincoln College of Business,in this virtual tour with four Nebraska Business students. They'll guide you through some of the most dynamic spaces on campus, including: The Trading Room and high-tech classrooms The Clifton Strengths Institute Business Advising and Student Engagement (BASE) The Business Career Center The Teaching and Learning Center (TLC) Our café and student spaces Watch on YouTube for an interactive version of this video that lets you move your perspective 180 degrees as you explore Hawks Hall. You can use your mouse or mobile device to look around or enjoy the experience with a VR headset for the full effect: https://youtu.be/njfm5LXAVyw Hawks Hall, the heart of Nebraska Business, provides students with world-class facilities, hands-on learning and spaces designed to help you lead the future of business. Want to learn more about Nebraska Business? →Explore our programs: https://business.unl.edu/ugrad →Schedule a campus visit: https://admissions.unl.edu

Struggling with math, writing or a tough business class? You're not alone, and you don't have to figure it out by yourself. Discover free academic support resources at the College of Business and across campus, including the Teaching and Learning Center, Writing Center, CAST and more. CoB Teaching and Learning Center: business.unl.edu/tutor Math Resource Center: math.unl.edu Writing Center: writing.unl.edu Center for Academic Success and Transition: success.unl.edu

Wondering who to talk to about classes, majors or how to stay on track? Meet BASE, your go-to resource for academic advising, success strategies and connecting with campus support. Find out how they help you make the most of your time at the College of Business. Learn more at: business.unl.edu/base