PODCAST · business
Commerce Media Minute
by Shaun Ayala
Commerce Media Minute is the weekly podcast for marketers who want to stay ahead of commerce media, retail media, AI, and the future of advertising. In under 10 minutes, Shaun Ayala breaks down the biggest industry news, partnerships, and trends into practical insights for brands, agencies, retailers, and commerce media professionals.
Episodes
-
Walmart Connect Expands Into TV & Audio as TikTok Adds AI Shopping
Walmart Connect is expanding its advertising capabilities across television and audio through partnerships with Spotify, Yahoo DSP and Warner Bros. Discovery. Meanwhile, TikTok is introducing AI-powered shopping assistance and direct brand checkout. Episode 13 explores how both developments are...
-
Special Edition: Amazon Ads Agent, DVA+ & What Changed at unBoxed 2026
Amazon used unBoxed 2026 to introduce Amazon Ads Agent, DVA+, Full-Funnel Campaigns and Review Requests. Shaun explores the bigger idea connecting the announcements: AI is moving from helping marketers understand campaigns to helping actually operate them—and that could change what marketers…
more -
Costco’s AI Traffic Is Converting + Retail Media Gets Complicated
Costco says traffic from AI search is growing triple digits and converting at a higher rate than other traffic sources it tracks. Meanwhile, the rapid growth of retail and commerce media networks is creating more complexity for marketers. Episode 12 explores an interesting tension: shopping may…
more -
Special Edition: Best Buy Ads’ The Drop — CTV, TikTok Shop & What Comes After Sponsored Products
Best Buy Ads made a series of announcements at The Drop spanning CTV, TikTok Shop, creators, in-store media and measurement. Shaun explores what the public announcements reveal about commerce media moving beyond sponsored products—and what happens when audiences, content, shopping experiences and...
-
McDonald’s Builds an Ad Business + Citi Enters Commerce Media
McDonald’s is building a media network, Citi is turning transaction insights into a commerce media platform, and DoorDash and Instacart are bringing shelf-level intelligence into the equation. Together, they show how commerce media is expanding beyond traditional retailers—and why valuable…
more -
Retail Media Moves From Past Purchases to Predicting What’s Next
Albertsons is pushing retail media measurement toward incrementality, Sam’s Club Connect is using AI to predict what shoppers might need next, and Pinterest is turning visual search into an advertising opportunity. Together, they point toward a commerce media ecosystem increasingly focused on...
-
Amazon Ads Comes to ChatGPT + Kroger’s Retail Media Profit Jumps 24%
Amazon Ads comes to ChatGPT, Kroger reports 24% growth in retail media profit, and Circana adds Google Meridian to its measurement offering. Three stories pointing to bigger opportunities — and bigger expectations — for commerce media.
-
Commerce Media Is Growing Up. Now Comes the Hard Part.
Commerce media has built the networks, data, measurement and technology. Now comes the harder question: how do we make the experiences running on top of that infrastructure more creative, useful and valuable?
-
When Commerce Media Stops Looking Like Retail Media
This week, I’m looking at three stories that made me think about how quickly the definition of commerce media continues to expand. Simon Property Group is turning its network of shopping destinations into a media platform. E.l.f. Beauty is using TikTok Live as part of its product-launch strategy....
-
When Retail, Media & Commerce Start to Blur
Walmart’s advertising growth, new CTV research from Roku and Amazon, and Best Buy entering Fortnite all point toward the same shift: the boundaries between retail, media, entertainment and commerce are getting harder to see.
-
New RMNs, Ad Verification & the Creator Economy
What makes a retail media network stand out when seemingly every retailer is building one? And as advertising becomes more connected, how should marketers think about measurement, verification and creators? In Episode 005 of Commerce Media Minute, Shaun Ayala looks at three stories that raised...
-
Walmart Goes Streaming & Understanding iROAS
What happens when a retail media network moves deeper into streaming TV? What exactly is incremental return on ad spend? And where does social media end when creator content starts showing up inside premium streaming? In this episode of Commerce Media Minute, I’m following three very different...
-
AI Shopping & the Rise of New Media Networks
Who gets to become a media company? What happens when AI changes the way we search for products? And if advertising moves into AI-powered experiences, how will marketers know if it actually works? In this episode of Commerce Media Minute, I’m sharing three stories that caught my attention this…
more -
Streaming, Retail Media & the Future of Connected Commerce
Streaming TV, retail media, and AI are becoming more connected than ever. In Episode 002 of Commerce Media Minute, Shaun Ayala explores three stories that reveal where commerce media is heading next. This week we’re discussing three stories shaping the future of commerce media. Streaming TV and...
-
Three Signals from Cannes Lions 2026 Every Commerce Marketer Should Know
Cannes Lions 2026 highlighted 3 major shifts shaping the future of commerce media: AI-powered shopping, retail media beyond advertising, and commerce experiences extending far beyond the digital shelf. In Episode 001, Shaun Ayala explains what these trends mean for marketers and what to watch next.
We're indexing this podcast's transcripts for the first time — this can take a minute or two. We'll show results as soon as they're ready.
No matches for "" in this podcast's transcripts.
No topics indexed yet for this podcast.
Loading reviews...
ABOUT THIS SHOW
Commerce Media Minute is the weekly podcast for marketers who want to stay ahead of commerce media, retail media, AI, and the future of advertising. In under 10 minutes, Shaun Ayala breaks down the biggest industry news, partnerships, and trends into practical insights for brands, agencies, retailers, and commerce media professionals.
HOSTED BY
Shaun Ayala
CATEGORIES
Loading similar podcasts...
Frequently Asked Questions
How many episodes does Commerce Media Minute have?
Commerce Media Minute currently has 15 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Commerce Media Minute about?
Commerce Media Minute is the weekly podcast for marketers who want to stay ahead of commerce media, retail media, AI, and the future of advertising. In under 10 minutes, Shaun Ayala breaks down the biggest industry news, partnerships, and trends into practical insights for brands, agencies,...
How often does Commerce Media Minute release new episodes?
Commerce Media Minute has 15 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Commerce Media Minute?
You can listen to Commerce Media Minute on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Commerce Media Minute?
Commerce Media Minute is created and hosted by Shaun Ayala.
URL copied to clipboard!