PODCAST · business
Commerce Rewired
by Tara Conway, Johnny Russo, David Nagy and Chris Parsons
Commerce is changing fast. So we brought together a team that has actually led through change. Chris Parsons. Tara Conway. Johnny Russo. David Nagy. Different backgrounds. Different industries. One shared focus on growth, customer connection, and commercial performance. Commerce Rewired is where those perspectives collide. We pressure test ideas, bring data to the table, and unpack what it really takes to win today.
Episodes
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Ep.29 A Marketing Masterclass with Idan Driman (Pet Valu)
A conversation with Idan Driman from Pet Value, discussing the challenges of maintaining a national marketing machine while preserving a hyper-local community feel. The conversation also delves into the integration of media and creative strategies, leveraging social media and partnerships, and…
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Ep. 28 Castle Members, AI, and the Future of Local Retail
AI is no longer a future idea for retail. It is already changing how teams work, how customers discover products, and how businesses make decisions. In this episode, Chris Parsons and David discuss how retailers can start thinking about AI in a more practical way. Rather than treating AI as a...
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Ep. 27 Lena Moriarty (CommerceNext) and Commerce Rewired
The conversation covers a wide range of topics, including the future of AI, ethical issues, technology adoption, community building, event marketing, and the balance between algorithm-based and personal voice-based marketing. Lena Moriarty shares insights on the importance of unplugging, real...
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Ep. 26 Nour Semaan (Holt Renfrew) and Commerce Rewired at eTail
The conversation covers Nour's background, her role at Holt Renfrew, and her approach to attending industry events. It delves into the importance of loyalty programs and customer engagement, as well as marketing strategies and customer connection. Key takeaways include the significance of…
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Ep. 25 Commerce Rewired and Rethink Retail Closing eTail
The conversation covers topics related to AI and digital transformation, data management and analytics, networking and community engagement, as well as upcoming events and awards. The speakers discuss the impact of AI on commerce, the importance of data management, the significance of networking...
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Ep. 24 Paola Bianchi and Commerce Rewired at eTail
The conversation covers topics such as supporting women in leadership, the evolution of passion, cultural differences in the workplace, the desired superpower of listening better, and the potential book title 'Why We Do What We Do.' Paola shares insights on her experiences and perspectives on…
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Ep. 23 Alexander Mitra (eTail) and Commerce Rewired at eTail
The conversation with Alex from eTail Toronto revolves around the importance of community, networking, and relationship-building in the industry. It highlights the value of small shows like eTail Toronto in providing quality time for conversations and networking opportunities. The discussion...
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Ep. 22 Tristan Lalumiere-Roberge (Axeptio) and Commerce Rewired at eTail
Tristan from Axeptio discusses the importance of consent management platforms and the positive user experience they create. He emphasizes the engagement and value they bring to brands, going beyond just consent. The conversation also touches on the impact of cookies on personalization and...
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Ep. 21 Roger Emeka (Browns Shoes) and Commerce Rewired at eTail
The conversation with Roger Emeka, the director of customer experience at Browns Shoes, covers topics related to creating a welcoming experience, omni-channel experience, customer experience and AI, and post-purchase follow-up. The discussion emphasizes the importance of customer-centric…
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Ep. 20 Vivian McCormick (Wilet) and Commerce Rewired at eTail
The conversation covers the introduction of Willet, the benefits of linen bedding, the brand's origins, entrepreneurship trends, participation in eTail, and the challenges and opportunities of Omnichannel strategy for brands. Takeaways Linen bedding offers breathability and temperature regulation...
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Ep. 19 Genevieve Castonguay (ShopLiftr) and Commerce Rewired at eTail
Genevieve Castonguay from ShopLiftr discusses the company's off-site performance engine, trade promotion database, real-time promotions, data depth, client demands, and AI integration. She also highlights the in-house creative and full funnel conversion capabilities of ShopLiftr. Takeaways...
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Ep. 18 Cassie Anderson and Commerce Rewired at eTail
Content TypeInterview Primary GoalEducational SummaryIn this insightful interview, Cassie Anderson, Director of Social Partnerships at Fitlife Brands, shares her expertise on the evolving landscape of e-commerce, social media's impact on marketplace algorithms, and the strategic use of AI in...
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Ep. 17 Mélissa Lessard from Chico with Commerce Rewired at eTail
Content TypeInterview Primary GoalEducational SummaryIn this insightful interview, Mélissa Lessard Massard shares her journey in retail, leadership challenges, and advice for women in male-dominated industries. Discover her strategies for growth, team empowerment, and building authentic networks....
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Ep. 16 Jeremy from Intel Dragonfly and Commerce Rewired at eTail
Content TypeInterview Primary GoalEducational SummaryIn this episode, Jeremy from Intel Dragonfly discusses Canada's leading final mile carrier's innovative solutions for e-commerce logistics, emphasizing cost efficiency, flexible operations, and enhanced consumer experience. Keywordse-commerce,...
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Ep . 15 Eulerian and Commerce Rewired
The conversation covers the importance of supplier interviews, data collection and ownership, data storage and usage, security and privacy in e-commerce, reasons to engage with Eulerian, unified data and customer journey, challenges in personalization, and connecting with Eulerian. Key takeaways...
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Ep. 14 Ekaterina Dobrokhotova and Commerce Rewired at eTail
The conversation covers a wide range of topics related to retail, marketing, and customer experience. It delves into personalization, challenges in retail, AI in marketing, marketing strategy and growth, Miele experience centers, brand experience and merchandising, omnichannel customer journey,...
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Ep. 13 Openting at eTail Toronto 2026
The conversation begins with an introduction to eTale Canada and the rebranding of eTale Toronto. It then delves into Rethink Retail's community platform and its involvement in various aspects of the retail industry. The discussion explores market differences, Canadian retail and e-commerce...
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Ep. 12 eTail Toronto May 4th 2026
The conversation revolves around the anticipation and excitement for eTail Toronto, the partnership for podcast recordings, the executive industry night, sponsors, Paresh's absence, event energy, event sessions and networking, memorable moments, keynote expectations, Caddle's involvement, and...
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Ep 11 Chris Jones Founder & CEO @ CANNABIS XPRESS
The conversation with Chris Jones provides valuable insights into the cannabis retail industry, covering topics such as consumer perception, building trust, retail strategy, marketing, franchising, employee leadership, risk management, and the future outlook of the industry. Chris shares his...
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Commerce Rewired and Jeremiah Curves
Jeremiah Curvers, the founder of PolySleep, shares insights on the early decisions that shaped the success of his business, the challenges of being a CEO, and the importance of company culture. He also discusses the impact of AI on business operations and the significance of making informed...
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Ep. 9 What’s Happening in Retail Right Now (Canada + US)
The conversation covers the topics of retailers' investment and expansion, consumer price sensitivity, and loyalty programs and partnerships. It delves into the strategies and challenges faced by retailers in the current market, the impact of consumer price sensitivity on purchasing behavior, and...
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Commerce Rewired AI Chicken or the Egg
The conversation delves into the impact of AI on content creation and discovery, exploring the shift from writing for the customer to writing for AI. It also discusses the challenges and complexities faced by retailers and brands in adapting to the changes brought about by AI. Takeaways Writing…
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Podcast Title: The Retail Rewired Shift
The conversation delves into the impact of job loss, the importance of networking and community support, learning and skill development, diversification of career, time management and prioritization, investing in oneself, building and leveraging networks, and mental health and support during...
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Caddle and its Journey
The conversation delved into the journey of Caddle, emphasizing the importance of consumer engagement and data collection. It highlighted the evolution of the company's business model, the significance of reviews and consumer insights, and the democratization of data and insights. The discussion...
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The Real ROI of Conferences Is Networking
The conversation revolves around the experience and value of attending various conferences and events in the retail and digital industry. It covers the benefits of networking, the significance of different conference formats, and the impact of in-person events on professional relationships and...
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AI Moment of Discovery
The conversation delves into the evolving role of AI in business, from a chat bot to an integrated business tool. It explores the AI moment of discovery, the maturity and adoption of AI in business, operationalizing AI, AI strategy and maturity in organizations, tools for making day-to-day...
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Commerce Rewired. Impact of Super Bowl ads and Olympics marketing on brand.
The conversation covers the impact of Super Bowl ads and Olympics marketing on brand marketing. It delves into the value and effectiveness of Super Bowl advertising, the long-term impact of Super Bowl commercials, and the challenges and ethical considerations in Olympics advertising. The…
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Overall Holiday Shopping Experience
The conversation delves into the analysis of holiday shopping stats, focusing on consumer spending behavior, channel preference, and retail challenges. It explores the impact of economic factors on consumer behavior and the evolving retail landscape. The conversation delves into the changing...
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Commerce Rewired Intro
The conversation introduces Commerce Rewired and its purpose, followed by discussions on industry experience, challenges in industry conferences, sharing valuable insights, brand building, and personal background and motivation. Takeaways Industry experience and transformation Challenges in...
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ABOUT THIS SHOW
Commerce is changing fast. So we brought together a team that has actually led through change.
Chris Parsons. Tara Conway. Johnny Russo. David Nagy.
Different backgrounds. Different industries. One shared focus on growth, customer connection, and commercial performance.
Commerce Rewired is where those perspectives collide. We pressure test ideas, bring data to the table, and unpack what it really takes to win today.
HOSTED BY
Tara Conway, Johnny Russo, David Nagy and Chris Parsons
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Frequently Asked Questions
How many episodes does Commerce Rewired have?
Commerce Rewired currently has 29 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Commerce Rewired about?
Commerce is changing fast. So we brought together a team that has actually led through change. Chris Parsons. Tara Conway. Johnny Russo. David Nagy. Different backgrounds. Different industries. One shared focus on growth, customer connection, and commercial performance. Commerce Rewired is where...
How often does Commerce Rewired release new episodes?
Commerce Rewired has 29 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Commerce Rewired?
You can listen to Commerce Rewired on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Commerce Rewired?
Commerce Rewired is created and hosted by Tara Conway, Johnny Russo, David Nagy and Chris Parsons.
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