PODCAST · business
Content Marketing Virtual Summit Podcast
by Jay Sen
We meet and have top leaders (CMOs, CEOs, and so on) share their success journey.
Episodes
-
E544: Interview with Jason McClelland from Datastax
In this episode, Jason McClelland shares insights from his journey as a CMO in the tech industry. He discusses DataStax's pivot into AI and their innovative go-to-market strategies. Jason emphasizes the importance of balancing creativity with data-driven decision making in marketing. He explains...
-
E543: Interview with Mark Hull from OnceOrTwice
In this episode, we talk with Mark Hull, founder of Once or Twice Marketing. Mark shares insights on marketing for businesses with long purchase cycles. He explains how brand building is crucial when customers only buy once or twice in their lifetime. Mark discusses the challenges of reaching...
-
E542: Interview with Michael Bell from MailMyStatements
In this episode, we talk with Michael Bell, CMO of MailMyStatements. Michael shares his journey into marketing and his passion for content marketing. Key topics discussed include: Effective go-to-market and demand generation strategies The importance of quality content creation and distribution...
-
E541: Interview with David Appel from Sage Intacct
In this episode, David Appel from Sage Intacct shares his marketing expertise. He discusses: The importance of understanding your ideal customer profile How AI is changing marketing strategies The value of authentic, human-created content Balancing metrics with qualitative insights Defining brand...
-
E540: Interview with Mohsin Ali from Technology Castle
In this episode, we dive into the world of digital marketing with Mohsin Ali, CMO and co-founder of TechnologyCastle. Mohsin shares his journey in marketing and offers valuable insights on various aspects of the field. He discusses the importance of understanding customer personas, selecting the...
-
E539: Interview with Doron Youngerwood from Continuity
In this episode, we dive deep into the world of B2B marketing with Doron Youngerwood, VP of Marketing at Continuity. Doron shares insights on go-to-market strategies, demand generation, and content creation in the cybersecurity space. He discusses the challenges of branding in a crowded market…
more -
E538: Interview with Kelly Vaupel from Johnson & Johnson | Vision
In this episode, we talk with Kelly Vaupel from Johnson & Johnson's surgical vision division. Kelly shares her unique journey from engineering to marketing and offers valuable insights on various marketing topics. Kelly discusses go-to-market strategies, lead generation, and the importance of...
-
E537: Interview with Scott McAfee from MovementX
In this episode, Scott McAfee, CMO of MovementX, shares insights on marketing in the healthcare space. Scott discusses his journey from physical therapist to marketing leader. He explains how MovementX is disrupting traditional physical therapy with a focus on flexibility and work-life balance…
more -
E536: Interview with Elizabeth Thrailkill from AssuredPartners
In this episode, Elizabeth Thrailkill shares her journey and expertise as Chief Marketing Officer at AssuredPartners. She discusses key marketing strategies, including: Aligning marketing with business goals Using multiple channels for demand generation Creating valuable, repurposable content...
-
E535: Interview with Jennifer Hurless from Go Be Social Media
In this episode, we dive into the world of digital marketing with Jennifer Hurless, founder of Go Be Social Media. Jennifer shares her unique journey from architecture to marketing and offers valuable insights on: Tailoring marketing strategies to each client The evolution of content creation...
-
E534: Interview with Tod Petty from Fynn.io
In this episode, Tod Petty, CMO of Fynn.io, shares his expertise in marketing for the senior housing industry. Tod discusses how AI is transforming marketing strategies and decision-making. He emphasizes the importance of detailed buyer personas and relationship-building on platforms like…
more -
E533: Interview with Hwei Oh from SolCyber
In this episode, we talk with Hwei Oh, Chief Marketing Officer at SolCyber. Hwei shares her journey into marketing and her experience leading a startup in the crowded cybersecurity space. Key topics include: SolCyber's approach to managed security services Strategies for building brand awareness…
more -
E532: Interview with Richard Barnett from Supplyframe
In this episode of the CMO Network podcast, host Federico interviews Richard Barnett, Chief Marketing Officer at Supplyframe. Richard shares his journey into marketing, starting from his background in international relations to his current role in the electronics industry. He discusses...
-
E531: Interview with Shehzad Karkhanawala from Joveo
In this episode, we talk with Shehzad Karkhanawala, Chief Marketing Officer at Joveo. Shehzad shares insights from his marketing career and current role leading marketing at an AI-powered recruitment platform. He discusses key aspects of marketing strategy, including: Developing an effective...
-
E530: Interview with Sudhanshu Tripathi from Quick Heal
In this episode, we dive into the world of marketing in the cybersecurity industry with Sudhanshu Tripathi, Chief Marketing Officer at Quick Heal. Sudhanshu shares his journey into marketing and provides insights on Quick Heal's approach to protecting individuals, businesses, and governments from...
-
E529: Interview with MariCarmen Ribes Espinosa from Kyndryl
In this episode, we sit down with MariCarmen Ribes Espinosa, Chief Marketing Officer at Kyndryl, the world's largest IT services company. MariCarmen shares her unique journey from law to marketing and offers insights on Kyndryl's account-based marketing strategy. She discusses the importance of...
-
E528: Interview with Joshua Kanter from Encora Inc.
In this episode, we dive deep into the world of marketing with Joshua Kanter, Chief Marketing Officer at Encora Inc. Joshua shares his journey from aspiring math teacher to marketing leader. He offers valuable insights on go-to-market strategies, demand generation, and content creation. The...
-
E527: Interview with David Hillis from Ingeniux Corporation
In this episode, David Hillis shares his journey into marketing and his role as Chief Marketing Officer at Ingeniux Corporation. David discusses the importance of content management in today's digital landscape and how it fuels AI-driven marketing. He offers valuable insights on creating…
more -
E526: Interview with Mari Considine from Acenda Integrated Health
In this episode, we talk with Mari Considine, Chief Marketing & Development Officer at Acenda Integrated Health. Mari shares her journey into marketing and her passion for healthcare marketing. She discusses Acenda's mission to provide accessible behavioral and maternal health services across New...
-
E525: Interview with Gurdeep Dhillon from Contentstack
In this episode, we dive into the world of modern B2B marketing with Gurdeep Dhillon, Chief Marketing Officer at Contentstack. Gurdeep shares his journey from market intelligence to CMO, offering valuable insights on go-to-market strategies, demand generation, and content creation in the age of…
more -
E524: Interview with Jenny Howard-Maxwell from MiHi Entertainment
In this episode, we sit down with Jenny Howard-Maxwell, Chief Marketing Officer of MiHi Entertainment. Jenny shares her journey from marketing to event planning and back to marketing in her current role. She discusses MiHi Entertainment's evolution from a photo booth company to an experiential...
-
E523: Interview with Gary Jader from Portages Health
In this episode, we talk with Gary Jader, Chief Marketing Officer of Portages Health. Gary shares insights from his journey in marketing and sales, spanning over 30 years. He discusses his transition from sales to marketing and his work with Portages Health, a company serving American Indian…
more -
E522: Interview with Sudiptaa Paul Choudhury from Shorter Loop
In this episode, we dive into the world of B2B marketing with Sudiptaa Paul Choudhury, Chief Marketing Officer at Shorter Loop. Sudiptaa shares her journey into marketing and explains how Shorter Loop helps product teams work more efficiently. She discusses strategies for go-to-market planning,...
-
E521: Interview with Christopher Norton from Potomac
In this episode, we sit down with Christopher Norton, Chief Marketing Officer of Potomac. Christopher shares his unique journey into marketing, starting from video production and eventually leading to his current role. He discusses Potomac's approach to financial services marketing, emphasizing...
-
E520: Interview with Manoj Jasra from Emids
In this episode, we dive into the world of healthcare technology marketing with Manoj Jasra, Chief Marketing Officer at Emids. Manoj shares his journey from software development to digital marketing, offering insights on go-to-market strategies, demand generation, and the impact of AI on content...
-
E519: Interview with Al Herron from The Data-Shack
In this episode, we dive into the world of marketing with Al Herron, Chief Marketing Officer at The Data-Shack. Al shares his journey into marketing and his passion for analytics and data science. He discusses The Data-Shack's focus on processing and manufacturing industries, applying data…
more -
E518: Interview with Andy De from Lightbeam Health Solutions
In this episode, we dive into the world of marketing with Andy De, Chief Marketing Officer at Microsoft Insights. Andy shares his journey from product management to marketing leadership, offering valuable insights for marketers at all levels. Key topics include: Developing effective go-to-market...
-
E517: Interview with Kevin Alansky from Jedox
In this episode, we talk with Kevin Alansky, Chief Marketing Officer of Jedox. Kevin shares his journey into marketing and what attracted him to Jedox, a global company born in Germany. He discusses Jedox's approach to marketing channels and go-to-market strategies, emphasizing data-driven...
-
E516: Interview with Kimberly Moss from Natilik
In this episode, we talk with Kimberly Moss, Chief Marketing Officer of Natilik. Kimberly shares her journey from aspiring surgeon to marketing leader, offering valuable insights for marketers at all levels. She discusses Natilik's approach to digital transformation and customer service. Kimberly...
-
E515: Interview with Amit Shah from Zycus
In this episode, we dive into the world of B2B marketing with Amit Shah, Chief Marketing Officer at Zycus. Amit shares insights on go-to-market strategies, content creation, and the impact of AI in marketing. He discusses the importance of balancing data-driven decisions with gut instinct and...
-
E514: Interview with Katie Marston from Once Upon a Farm
In this episode, we sit down with Katie Marston, Chief Marketing Officer at Once Upon a Farm. Katie shares her journey into marketing and what drew her to the children's nutrition space. She discusses the company's mission to revolutionize children's nutrition and their innovative approach to...
-
E513: Interview with Brad Ball from GlobalSim, Inc.
In this episode, we dive into the world of trade shows, marketing, and sales with Brad Ball, VP of Sales and Marketing at Global Sim Incorporated. Brad shares valuable insights on making the most of trade shows and conferences, including a five-step framework for creating effective exhibit…
more -
E512: Interview with Jody Guetter from Nymbus
In this episode, we talk with Jody Guetter, Chief Marketing Officer of Nimbus, a financial technology company. Jody shares her unique career journey in marketing, spanning retail, data analytics, and financial services. She offers insights on content strategy, marketing metrics, and leadership.…
more -
E511: Interview with Marc Gassó Busquets from Harmonix
In this episode, we dive into the world of B2B marketing with Marc Gassó Busquets, Chief Marketing Officer at Harmonix. Marc shares insights on integrating communication channels and applying AI to transform CRM effectiveness. He discusses strategies for demand generation in enterprise markets,...
-
E510: Interview with Eric Eden from Workverse
In this episode, we dive deep into the world of marketing with Eric Eden, CMO of Workverse. With over 25 years of experience in tech marketing, Eric shares valuable insights on: The evolution of internet marketing since the 1990s Building quality-focused professional networks Effective content...
-
E509: Interview with Nick Panayi from Inovalon
In this episode, Nick Panayi, Chief Marketing Officer at Inovalon, shares his marketing expertise and leadership insights. Nick discusses his journey in technology marketing and explains Inovalon's role in data-driven healthcare. He offers valuable perspectives on: Go-to-market strategies for...
-
E508: Interview with Wendy White from Daxko
In this episode, we talk with Wendy White, Chief Marketing Officer of Daxko. Wendy shares her unique journey from Army psychological operations to tech marketing. She discusses Daxko's role in fitness and community center software. Wendy explains how they handle branding after acquiring many...
-
E507: Interview with Jaime LaMontagne from Exact Sciences
In this episode, we talk with Jaime LaMontagne, Chief Marketing Officer at Exact Sciences. Jaime shares her journey into marketing and her experiences in the medical technology industry. She discusses key marketing strategies, including: Developing effective go-to-market plans Creating demand...
-
E506: Interview with Elena Popova from Ink Innovation
In this episode, we dive into the world of marketing with Elena Popova, Chief Marketing Officer at Inc Innovation. Elena shares her journey from PR to travel industry marketing, offering valuable insights for aspiring marketers. She discusses Inc Innovation's role in improving passenger…
more -
E505: Interview with Michaela Dempsey from Levelpath
In this episode, we dive into the world of marketing with Michaela Dempsey, Chief Marketing Officer at Levelpath. Michaela shares her unique journey from fine arts graduate to tech marketing leader. She offers insights on go-to-market strategies, demand generation, and the importance of...
-
E504: Interview with Aaron Strout from Real Chemistry
In this episode, we dive into the world of marketing with Aaron Strout, Chief Marketing Officer at Real Chemistry. Aaron shares his journey from Russian studies to digital marketing, and how he found his way into the healthcare industry. He offers insights on content creation, demand generation,...
-
E503: Interview with Tricia Mahoney from Twisted X Global Brands
In this episode, we dive into the world of footwear marketing with Tricia Mahoney, Chief Marketing Officer at TwistedX Global Brands. Tricia shares insights on managing multiple footwear brands, including TwistedX, TwistedX Work, and Blackstar. She discusses their unique B2B approach and focus on...
-
E502: Interview with Brian LeCount from Health Carousel
In this episode, we dive into the world of healthcare staffing with Brian LeCount, Chief Marketing Officer at Health Carousel. Brian shares his journey from sales to marketing, highlighting the value of diverse experiences in shaping a successful career. He discusses Health Carousel's unique...
-
E501: Interview with Elyssa Steiner from Cantaloupe Inc`
In this episode, we sit down with Elyssa Steiner, Chief Marketing Officer of Cantaloupe Incorporated. Elyssa shares her journey from a startup environment to leading marketing at a major player in the self-service retail space. She discusses: How Cantaloupe is revolutionizing unattended retail...
-
E500: Interview with Craig Vandermaden from Steppin' Up Physical Therapy
In this episode, we dive into the fascinating career of Craig Vandermaden, Chief Marketing Officer at Stepping Up Physical Therapy. Craig shares his unconventional path from army infantry to physical therapy, and finally to marketing. He discusses how embracing new challenges led to unexpected...
-
E499: Interview with Peter Dibbern from COSMO CONSULT
In this episode, we dive deep into the world of B2B marketing with Peter Dibbern, Chief Marketing Officer at Cosmo Consult. Peter shares his accidental journey into marketing and how he became a specialist in the IT industry. He explains Cosmo Consult's role as a Microsoft business application...
-
E498: Interview with Conor Coughlan from Armis
In this episode of the CMO Network Podcast, host Federico interviews Conor Coughlan, Chief Marketing Officer at Armis. Conor shares his journey into marketing and offers valuable insights on: How the CMO role has transformed over the years The importance of aligning marketing with sales and...
-
E497: Interview with Dan Stradtman from Bloomfire
In this episode, we dive into the world of knowledge management with Dan Stradtman, Chief Marketing Officer of Bloomfire. Dan shares his journey from psychology to marketing, highlighting how understanding human behavior drives his data-driven approach. He explains how Bloomfire helps companies...
-
E496: Interview with Derek Weeks from Katalon
In this episode, Derek Weeks, Chief Marketing Officer at Katalon, shares his wealth of experience in marketing leadership. Derek discusses key strategies for success in modern marketing, including: Experimenting with new initiatives Creating diverse content Leveraging AI tools Focusing on revenue...
-
E495: Interview with Douglas Karr from OpenINSIGHTS
In this episode, we sit down with Douglas Karr, Chief Marketing Officer at OpenINSIGHTS. Douglas shares his journey from Navy electrician to marketing expert, highlighting the power of combining technical skills with creativity. He discusses how AI and machine learning are revolutionizing...
We're indexing this podcast's transcripts for the first time — this can take a minute or two. We'll show results as soon as they're ready.
No matches for "" in this podcast's transcripts.
No topics indexed yet for this podcast.
Loading reviews...
Loading similar podcasts...
Frequently Asked Questions
How many episodes does Content Marketing Virtual Summit Podcast have?
Content Marketing Virtual Summit Podcast currently has 86 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Content Marketing Virtual Summit Podcast about?
We meet and have top leaders (CMOs, CEOs, and so on) share their success journey.
How often does Content Marketing Virtual Summit Podcast release new episodes?
Content Marketing Virtual Summit Podcast has 86 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Content Marketing Virtual Summit Podcast?
You can listen to Content Marketing Virtual Summit Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Content Marketing Virtual Summit Podcast?
Content Marketing Virtual Summit Podcast is created and hosted by Jay Sen.
URL copied to clipboard!