PODCAST · business
Conversations on Sustainability
by Scope3
Achieving sustainability in media and advertising is possible through two levers: innovation and efficiency. This podcast mini series features advertising visionaries driving change across both of these factors. Each episode provides a glimpse into the sustainability conversations happening at some of the biggest digital media companies around the world.
Episodes
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Charting the Path to Sustainable Media with Beiersdorf and OMG
What does it take to embed sustainability into the core of media investment? In this episode of Sustainable Growth, Beiersdorf’s Agata Frank and Omnicom Media Group’s Stephanie Scheller join Scope3’s Anne Coghlan to share how they’re building a more sustainable media supply chain together.
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Redefining Publisher Value with BuzzFeed’s Ken Blom
BuzzFeed’s Chief Business Officer Ken Blom joins Scope3’s Anne Coghlan to talk about the future of publishing. From improving efficiency with AI to redefining what brand safety looks like in a rapidly evolving landscape, the conversation explores how BuzzFeed is using technology and transparency…
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Ebiquity’s Ruben Schreurs on the Guardrails and Governance AI Needs
In this episode of Sustainable Growth, Ruben Schreurs, Group CEO of Ebiquity, joins Scope3’s Anne Coghlan for a candid conversation about the evolving role of effectiveness and responsibility in advertising — and how the rise of AI has made both more urgent. Together, they explore the need for...
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Kroger Precision Marketing: Elevating Retail Media Through Sustainable Strategy
Christine Foster, SVP of Commercial Strategy and Operations at Kroger, joins Scope3 to discuss how Kroger Precision Marketing (KPM) is tackling performance through sustainability, cutting carbon with precision buying and leading a shift toward audience-first planning in retail media.
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TikTok’s Sustainability Strategy: From Brainprint to Business Growth
In this episode of Sustainable Growth, Ian Gill, Global Head of Sustainability at TikTok, joins Scope3’s Anne Coghlan to explore how TikTok is using its operational footprint and cultural influence — what they call their “brainprint” — to drive measurable climate action. From ambitious data…
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How Butler/Till Is Using Agentic AI to Advance Values-Driven Media
In this episode, Gina Whelehan of Butler/Till shares how their agency is aligning innovation with its core values by using Scope3’s Brand Standards to power safer, smarter campaigns. Listen in to discover how they’re applying agentic AI to reduce manual lift, increase transparency, and deliver...
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Sustainability as Strategy: How AXA Aligns Risk, Media, and Impact
AXA’s Marine Gissy (Global Media Lead) and Martin Powell (Group Sustainability Director) join Scope3’s Anne Coghlan to explore how sustainability has become a strategic pillar for one of the world’s largest insurers. Touching on how advertisers can reduce waste and pioneer responsible media...
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AI, Efficiency, and the Future of Sell-Side Programmatic with Index Exchange
Lori Goode, CMO of Index Exchange, sits down with Scope3’s Anne Coghlan to discuss how Index is embedding sustainability in every layer of its operations, from data centers to decisioning. Together they explore the power of sell-side optimization, the potential of agentic media to reduce waste…
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Scaling sustainability across SEA: A conversation with Bharat Khatri
In this episode of Scope3's Sustainable Growth Series (SEA Edition), Bharat Khatri, Chief Digital Officer at Omnicom Media Group APAC, shares how OMG is integrating sustainability into every stage of media planning and buying. From building carbon calculators to reducing emissions across supply...
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Blending tradition and innovation: A conversation with Arçelik Hitachi’s Melis Erdinç
In this episode of Scope3's Sustainable Growth Series (SEA Edition), Melis Erdinç, Head of Digital Marketing at Arçelik Hitachi, shares how sustainability is becoming a strategic priority across SEA. From sustainable content creation to green cloud computing, Melis explains how Arçelik Hitachi is...
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How smarter media buying drives down carbon emissions: A conversation with Amy Cherry
In this episode of Scope3's Sustainable Growth Series (SEA Edition), Amy Cherry, Impact-Driven Digital Marketer, shares how sustainable media buying can cut carbon emissions while driving business outcomes. From reducing emissions by 27% in a single campaign to lowering CPL by 79%, Amy explains…
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Pioneering carbon accountability in SEA Media: A conversation with Joe Nguyen from H+
In this episode of Scope3's Sustainable Growth Series (SEA Edition), Joe Nguyen, Senior Strategic Advisor at H+ (Hakuhodo/HDY One), explains how sustainable media is taking hold across SEA. He shares stories from his 30-year journey in ad tech, his role in bringing the first Tesla to Singapore…
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Making sustainability measurable: A Conversation with HP's Brian Gabriel del Val
In this episode of Scope3's Sustainable Growth Series (SEA Edition), HP's Brian Gabriel del Val shares how sustainability is reshaping media strategy across Japan and Oceania. From measuring carbon emissions in media buys to balancing efficiency with impact, Brian explains why greener media is...
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The Making of the Global Media Sustainability Framework ft. Rob Rakowitz and Anthony Falco
This episode is a recording of Scope3's fireside chat at Cannes 2025 with the team leading the development of the GARM sustainability framework. Listen as Scope3's Gabi Kay moderates a discussion between GARM’s Rob Rakowitz and Ad Net Zero’s Anthony Falco on the intentional flexibility of the...
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A Big Benefit of the New Global Media Sustainability Framework: Trust
In this episode, GARM’s Rob Rakowitz and Ad Net Zero’s Anthony Falco share the key details of the new sustainability framework. They discuss the flexibility of this first iteration and their hope for how standards will increase trust in the ecosystem around the sustainability and emissions…
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KPM Sets the Record Straight: Cheap Impressions Aren’t Cheap
In this episode, KPM’s Christine Foster talks about Kroger’s drive to reduce waste from their corporate program to eliminate food waste on the retailer side to their recent work with Scope3 to reduce waste in their retail media arm. Her advice for marketers: be intentional about driving better...
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Citizen Snap: Media’s Role In Driving Positive Change
In this episode, Snap’s Aarti Bhaskaran (Global Head of Research) shares insight into the why behind Gen Z’s views on sustainability, the surprising truth about the emissions of Snap Lenses and how growing up in India shaped the way she takes climate action today.
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Yahoo’s Moment to Make a Greener Impression
In this episode, Yahoo’s Chandra Cirulnick (VP of Global Supply partnerships) speaks about her personal connection to the sustainability movement and why Yahoo has jumped at the chance to give buyers the flexibility to ‘choose your own adventure’ when it comes to decarbonization.
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ABOUT THIS SHOW
Achieving sustainability in media and advertising is possible through two levers: innovation and efficiency. This podcast mini series features advertising visionaries driving change across both of these factors. Each episode provides a glimpse into the sustainability conversations happening at some of the biggest digital media companies around the world.
HOSTED BY
Scope3
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Frequently Asked Questions
How many episodes does Conversations on Sustainability have?
Conversations on Sustainability currently has 18 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Conversations on Sustainability about?
Achieving sustainability in media and advertising is possible through two levers: innovation and efficiency. This podcast mini series features advertising visionaries driving change across both of these factors. Each episode provides a glimpse into the sustainability conversations happening at some...
How often does Conversations on Sustainability release new episodes?
Conversations on Sustainability is no longer actively publishing new episodes, but the existing catalog remains available.
Where can I listen to Conversations on Sustainability?
You can listen to Conversations on Sustainability on PodParley by clicking any episode. We provide an embedded audio player for direct listening.
Who hosts Conversations on Sustainability?
Conversations on Sustainability is created and hosted by Scope3.
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