PODCAST · business
CopySlayers Podcast
by Tori Reid
Conversion Copywriting Podcast for Leaders, Experts, & Influencers
Episodes
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7 Deadly Sins of Email Marketing
If you're still struggling to monetize your email list then it's probably because you've been committing these sinful marketing mistakes. In episode 20 of the CopySlayers Podcast, I'll be talking about: 1) The hidden marketing metric that is costing you money 2) Why your audience needs to love…
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The Secret to Secrets
Here's the secret you've been looking for to level up your business.. But it's a little more complicated than you think: Welcome to the CopySlayers Podcast and today I'll be talking to you about: 1) modeling success and how to not make decisions blindly 2) how powerful obsession is with helping…
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Ducks.. or Water Pigeons?
If you're having trouble engaging with your audience.. It's probably because you're not speaking their language. Welcome to episode 18, and today I'm going to talk to you about: 1) why trying to be "different" isn't working out when it comes to the language your use 2) what mistakes you shouldn't...
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Does Your Offer Look Generic? Here's What Will Fix It.
Your copy might not be the root of the issue.. and here's how you can fix that. On episode 7, I'll talk about: 1) how to make your offer shine and not seem so lackluster 2) how to make sure your offer is hitting the exact points it need to be unique 3) the Ask & Deliver survey and how it helps…
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A Magic Edit (Pro-Tip)
Want to make your copy mouthwatery and incredibly easy to read? Well I got a super simple copy hack for you to use that will make your copy crispy clean. Welcome to episode 17 of the CopySlayers Podcast, and today we'll be talking about - Cut Editing. It's something I've been practicing a while…
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The Offer Test - Part II
If you're back to figure out what didn't work... then you're in the right place. And if it worked really well, congrats! Your offer is bomb! Welcome back, and in episode 16, I'll be talking with you about: 1) how to handle engagement from your audience if they didn't buy a) and how it can be…
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The Offer Test - Part 1
Everyone likes to say that your offer sucks without actually telling you what's wrong with it. Well I'm here to tell you little secret about what that could mean... and give you a little gift that can help you solve your offer post, engagement problems. Welcome to the CopySlayers Podcast, and in...
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Writing FAST (Pro-TIp 2019)
Don't have enough time to sit down for an hour to write an email for your list...? Just got other shit to do and not enough time...? I got you and your work flow. On episode 14, I'll be talking about: 1) a quick and easy way to build a copy base which will make your writing faster 2) and some…
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Your CTA's Aren't The Problem
It's not your CTA's that aren't working... it's something more important. It's the justification in your copy. On episode 13, I'll talk about: 1) how your CTA's are only steps to move your audience in a new direction 2) how you need your audience to feel before they even reach the CTA's 3) and…
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I Will Punch You
Sometimes you need to take a hit to learn. In this case it's your sales and it's time to learn how to raise those rates. On episode 12, I'll be talking about: 1) bullets, and why they are incredibly important to include in your copy 2) how you can use them to increase your conversion rates 3) and…
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Million Dollar Video Sales Letters w/ Ian Stanley
Chatted with someone I like to call a "Young God of Copy" about how to write and create million dollar Video Sales Letters and he blew my mind. We also chatted a little about creepy guys and dating scenarios. His name is Ian Stanley. He's done over $100,000,000 in sales with his copy over the…
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Everyone Is Lying to You and Themselves (Myths to Know)
They're all lying to you and themselves. Here's how you can work around that. On episode 10, I'll be talking about: 1) the "real" reason people don't want to take you up on your offer 2) how you can use that to your advantage and gain back control of the situation 3) and some tips you can use to...
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Recommended Books for Persuasion & Performance
If you're just getting started or looking for a way to sharpen your CopySlaying skills, then do I have a treat for you. On episode 9, I'll be talking about: 1) the two methods to best learn copywriting, if you're a beginner 2) books to help hone your craft and level up your CopySlaying skills 3)...
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This One Mistake is Hurting your Business
Your sales are down, but do you know what's bottlenecking your conversion rates? I do, and here's what you can do about it. In this episode, I'll talk about: 1) the one thing that may be hurting your business' cash flow 2) why getting niche'd down on your sales page is incredibly important 3) and...
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This Copywriting Myth is Keeping You From Making Money
No one talk about it, but it's acted on all of the time. Here's how one myth is keeping you from getting right to the point and treating your clients to what they really want. On episode 6, I'll be talking about: 1) why you don't need to talk about it 2) why social proof and keeping them curious…
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How to Keep Your Audience Focused and Make More Money
Having a scattered audience isn't good for your cash flow, but here's how you can fix that. On episode 5, I'll be talking about: 1) why having a scattered audience isn't an efficient way to make sells 2) why building a funnel page with OTO's and up-sells can maximize your cart value 3) and how…
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Why Pain Points and Desires Aren't Enough
Pain points & desires aren't really doing the trick, are they? Find out why. On episode 4, I'll be talking about: 1) why pain points & desires aren't enough 2) the missing ingredient that IS enough 3) and how to use that missing ingredient to push the emotional triggers of your audience so they...
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Price Objections and "The Cost of Doing Nothing"
Price objections are everywhere but want to know the one neat trick you can do to shut it down? I'll tell you how. On episode 3, I'll be talking about: 1) how baseline objections can pop up anywhere 2) how reminding them of this one idea could put things into perspective for them 3) and how…
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How to Not Sound Salesy
You don't want to come off as salesy, but don't know the trick, right? Here's how you can sound more authentic in your writing. In episode 2, I'll be talking about: 1) how to think about the sales process 2) why you should have the confidence in having the sales conversation 3) And how to…
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How to Make Your Offer Irresistible
Is your offer your clients' veggie... or steak? Well let's find out. On episode 1, I'll be talking about: 1) What kind of desirable qualities your offer has 2) How to turn those qualities into actionable selling points 3) And how to use those mouthwatering qualities to get your clients hooked and...
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ABOUT THIS SHOW
Conversion Copywriting Podcast for Leaders, Experts, & Influencers
HOSTED BY
Tori Reid
CATEGORIES
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