PODCAST · business
Craft to Career
by Elizabeth Chappell
How do I turn my craft into a career? How do I create my dream job, working from home, and doing what I love? How do I grow my Instagram following? How do I earn money with my craft? And the biggest question of all: Can I be successful?
Episodes
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From Hollywood Animation to Quilting: Kristy Kay's Colorful Career Change
Kristy Kay of With Love by Kristy is a new fabric designer for Moda Fabrics, but she has been in the art world for a long time. For over a decade, she worked in animation and visual development on films including Hotel Transylvania 2, The SpongeBob Movie: Sponge on the Run, and Smurfs: The Lost...
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Barbie Mills on Pantograph Design, Longarm Quilting, and Growing a Quilting Business
What if you could see how a pantograph will look on your quilt before you ever load it on the frame? Barbie Mills, longarm quilter and pantograph designer behind The Quilting Mill, joins the podcast to share how she built her business and the tool she created to help quilters choose their…
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Why Your Email Promos Aren't Selling (Live Coaching Call with Allison Austin of The Kitschy Creative)
Why Your Email Promos Aren't Selling (Live Coaching Call with Allison Austin of The Kitschy Creative) If you've ever sent a promotional email and gotten silence, or worse, a wave of unsubscribes, this episode is for you. It started with a post in a Facebook group for quilt pattern writers.…
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The Little Green Bean: A Decade of Pivots, Mentors, and Growth
What happens when you build a business, then rebuild it, then rebuild it again? In this episode, we sit down with Missy Luukkonen of The Little Green Bean to talk about a decade of growth that looked nothing like a straight line. Missy started out leaving a retail job to create gnomes and burlap...
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From Idea to Industry Staple: How SewTites Built a Product for Quilters
Quilting is centuries old, so how does a brand-new product become a must-have in an industry that's already full of tools and traditions? In this episode, we sit down with the team behind Sew Tites to find out. SewTites makes magnetic cutting mats and rulers designed to keep fabric steady while...
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What Pattern Writers Should Know About Selling with QBPN, with Ruth Erdei
If you sell digital quilt patterns, you've probably wondered whether a marketplace is worth it, and what actually goes on behind the scenes to make one work. Ruth Erdei joins the podcast to talk about Quilting Books Patterns & Notions (QBPN), the family business she co-owns, and why she believes…
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Eli McCann on Writing "Stitched": Quilting, Comedy, and the Drama of a Sewing Circle
Eli McCann on Writing "Stitched": Quilting, Comedy, and the Drama of a Sewing Circle What happens when a group of older women who quilt together also happen to be full of secrets, rivalries, and sharp opinions? Author Eli McCann joins the podcast to talk about his debut novel, Stitched, a comedic...
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Building a Self-Sustaining Quilting Business with Jamie Bright
This week I'm joined by Jamie Bright of Craft a Dream, and what a treat this conversation is. Jamie is a sharp businesswoman with a real gift for marketing, and her path into quilting is not the one you might expect. Jamie did not start out in the quilting world at all. She built her business...
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Joshua Dunn on Memory Quilts, Space, and a Quiltmaker Magazine Feature
About Joshua Joshua Dunn is the quilter and designer behind Lifting and Stitching. Based in North Carolina, he creates modern quilts inspired by the cosmos, where memory, color, and story meet. His first pattern, A Trip Around the Universe, drew on the James Webb Telescope's Cosmic Cliffs image,...
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How Mim Jenkinson Built a Million Dollar Sticker Business
Mim Jenkinson sells stickers, and she has grown that into a business earning over $1 million a year. In this episode of Craft To Career, Mim opens up about what she sells, how her business has grown year after year, and the choices that made the biggest difference. She talks about the role her...
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Niching Down and Standing Out: Helene of Scandi Quilts on Growing a Quilt Pattern Business
What does it look like to grow a quilt pattern business when you lean fully into your roots and design what you genuinely love? In this episode of the Craft To Career Podcast, Helene of Scandi Quilts shares how her business has grown since taking the Quilt Pattern Writing Course. Helene has built…
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From Blank Page to Bestseller: A Conversation with Katherine Center
What does it actually take to write a book, and keep writing them, year after year? In this episode, I sit down with NYT bestselling author Katherine Center for a warm, behind-the-scenes look at her life as a writer. Katherine is the author of thirteen novels Amazon, including her newest release,...
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Turning Art History into Quilt Patterns: A Conversation with Eva Saunders
What if the funding to grow your quilting business was already sitting in your local community, waiting for someone like you to apply for it? In this episode of the Craft To Career Podcast, I'm talking with Eva Saunders of Gingerly Quilt Co. about the unique way she has grown her quilting…
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From Woodworking to Quilting: How Chris Hanson Built Modern American Vintage
Chris of Modern American Vintage shares how he built a handmade maker business creating wood quilting notions, plus advice for craft entrepreneurs. Ever wondered what it takes to build a handmade maker business from the ground up? In this episode, Chris of Modern American Vintage pulls back the...
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Theresa Benson of The AI Quilter: AI, Ethics, Creativity, and the Future of Quilting
Artificial Intelligence is one of the biggest conversations happening in the creative world right now, and in this episode of The Craft to Career Podcast, I sat down with Theresa Benson of The AI Quilter to talk about it all. Theresa gives a thoughtful look into the use of Artificial Intelligence...
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Michael Eason of Quilchemy: How He Turned a Love of EPP Into a Thriving Quilting Business
What do felt squares, an old sewing machine, and a spark of creativity have in common? For Michael Eason, they were the beginning of a quilting journey that led him to found Quilchemy and become a respected English Paper Piecing educator. In this episode, Michael shares how he unexpectedly...
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How Muppins Emporium Became a "Must-Visit" Quilt Shop in Paducah
When I asked, "Which quilt shop owners do you want to hear from?" Cheryl Sleboda's name was at the top of the list—and after this conversation, you'll understand why. Cheryl is the owner of Muppins Emporium in Paducah, Kentucky, and she's built a brick-and-mortar shop that stands out in a crowded...
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How to Build a Sustainable Creative Business with Abby Glassenberg of Craft Industry Alliance
In this episode of the Craft to Career Podcast, I'm joined by Abby Glassenberg, founder of the Craft Industry Alliance — an organization created to help makers, designers, teachers, and creative entrepreneurs build real, sustainable businesses. Many creatives start with a love of making, but...
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Building a Creative Career That Pays: Inside Carina Gardner's University of Arts and Design
What if getting a degree in design didn't mean writing a thesis—but instead meant building a real, revenue-generating business? In this episode, I'm joined by Carina Gardner, who is doing something truly bold: she's opened her own university. The University of Arts and Design is unlike any...
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The Personalized Skincare Business Model That's Changing Results—and Why It Works
In this episode, I'm joined by Dawn Jett, founder of Spruce Micro, a company I truly love and personally use. Spruce Micro has one of the most compelling business models I've seen, and it solves a very real problem for so many people: stubborn skin concerns like dark spots, large pores, uneven…
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How to Make a Living Selling Quilts: A Unique Business Model with Sarah LoCascio of Caravan Quilts
Have you ever wondered whether you could truly make a living selling quilts? In this episode of the Craft to Career podcast, Sarah LoCascio, the creative entrepreneur behind Caravan Quilts, shares her answer. And it's a big, resounding YES. Sarah has built a quilting business that's unique in the...
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How Ruthlessly Handmade Is Using Charity Quilts to Change Lives
In this inspiring episode, Sarah Morris, the creative behind Ruthlessly Handmade, shares the story of how she began hosting charity quilt events that have touched countless lives. What started as a single fundraiser two years ago has grown into an annual tradition, raising money each year for...
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How H+H Americas Is Transforming the Craft Industry with Darrin Stern
Meet Darrin Stern, the visionary leader behind H+H Americas and the Fiber + Fabric Craft Festival. In this episode of the Craft to Career podcast, Elizabeth Chappell sits down with Darrin to uncover how these two powerhouse events came to life, and why they are transforming the fiber, fabric, and...
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Longarm Quilting Success: Business Strategies from Tia Curtis
If you've ever dreamed of building a thriving longarm quilting business—or you're looking to grow the one you already have—this episode is packed with valuable insight. Elizabeth Chappell sits down with longarm expert Tia Curtis, a sought-after quilter known for her artistry, efficiency, and…
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Meet Cindy Cloward of Riley Blake Designs: Inside One of the World's Leading Fabric Companies
In this episode of the Craft to Career podcast, Elizabeth Chappell sits down with Cindy Cloward, owner of Riley Blake Designs, one of the largest and most influential fabric manufacturers in the world. Riley Blake is known for its high-quality quilting cottons, stunning designer collaborations,...
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From Hobby to Industry Leader: Kimberly Jolly of Fat Quarter Shop
In this inspiring episode of the Craft to Career podcast, Elizabeth Chappell chats with Kimberly Jolly, founder and CEO of Fat Quarter Shop, one of the most recognized quilting retailers in the world. Kimberly shares her journey from running a small eBay fabric store out of her home to leading a...
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How Thimtec Turned an Idea Into a Thriving Quilting Product Business
Meet Jessica and Aiden, the creative duo and owners of Thimtec, a company that's redefining how quilters protect their fingers! Thimtec's signature fabric thimble has quickly gained attention in the quilting world for its comfort, innovation, and thoughtful design. Jessica and Aiden share how…
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Mentoring Quilt Pattern Designers & Going Viral on Instagram with Maggie Reno of Snug and Stitch
Discover how to mentor new quilt pattern designers, run a Halloween-themed sew-along, and navigate going viral on Instagram. Featuring Maggie Reno of Snug and Stitch on the Craft to Career podcast. In this episode of the Craft to Career podcast, Elizabeth Chappell of Quilters Candy interviews...
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How to Make Business Friends (and Why It Matters More Than You Think)
✨ Episode Summary: I'm diving into a topic that's close to my heart and essential for long-term success: how to make business friends. We often hear about marketing strategies and growth plans—but what about the relationships behind the scenes? Business friends can offer support, accountability,...
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How to Get Thousands to Join Your Quilt Along: Proven Strategies for Hosting a Successful Online Event
🧵 Episode Summary / Intro: Ever wonder how to get thousands of people excited about your event—without burning out in the process? In this episode, I'm pulling back the curtain on my most recent Quilt Along that brought in over 5,000 sign-ups. Whether you're hosting a virtual event, workshop, or...
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From Fashion to Freedom: How Christine Lindebak Built a Creative Sewing Business She Loves
What happens when you walk away from a dream career in fashion to pursue a life of freedom, creativity, and true joy? In this episode, I chat with Christine Lindebak, a talented garment sewist, pattern designer, and upcycling advocate who left the high-end retail world of Rodeo Drive to build a...
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Teach What You Love: How to Teach Quilting with Shannon Brinkley
Do you love quilting and dream of teaching others—but feel unsure about where to start or whether you're even qualified? You're not alone, and today's guest is here to guide you through it all! In this episode, I'm joined by my friend and fellow quilterpreneur, Shannon Brinkley. Shannon has built…
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From DIY to Sold Out: How Monique Rapier Built a Viral Haircare Brand
What started as a college assignment turned into a viral business success. In this episode, I sit down with Monique Rapier of MMR Beauty, the powerhouse behind a hair oil brand that keeps selling out—again and again. After years of struggling with hair that wouldn't grow, bald spots, and…
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The Quilters: Netflix Editor Will Rogers on Purpose, Prison, and Creativity
In this heartfelt episode, I join Will Rogers, the editor of The Quilters — a Netflix short film that tells the moving story of incarcerated men in a Missouri prison who sew quilts for children in need. Will shares how he landed this unique editing role, the behind-the-scenes challenges and…
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Workshops Unleashed: How to Turn Your Craft into a Teaching Business with Tori McElwain
In today's episode, I'm joined by Tori McElwain, quilter, educator, and author of Workshops Unleashed. We dive into Tori's journey into quilting and teaching, how she transitioned into leading workshops, and why sharing your skills with others can open amazing doors for your business. Links...
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Why You Need an Email List (and How to Make It Work for You)
Let's talk about email lists—why you need one, how to grow it, and what to actually send. I'll walk you through my best-performing opt-ins (including the one I keep sharing even though I think everyone already has it), ideas for what to say in your emails, and how to sound like a real human...
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The Problem Your Business Must Solve (And How to Find It)
If you're running a business—or dreaming of starting one—there's one thing that can make or break your success: solving a real problem. In this episode, I'm diving into why identifying the specific problem your business solves is so powerful, and how it shapes everything from your marketing to…
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Back to Business Basics: Answering Your Most Common Questions for Growth & Success
Have business questions? You're not alone! In this episode, I'm sharing the most essential business tips that will help you streamline, grow, and succeed. Top Business Tips Covered in This Episode: ✅ Solve a problem – The foundation of a successful business starts with identifying and addressing…
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Saying Yes to Creativity: Christina Lee on Fabric Design, QuiltCon, and Building a Creative Career
If you've ever struggled with saying yes to new opportunities, this episode is for you! Tune in to hear how Christina Lee, of Sweet Potato Quilts, leans into her passions while balancing a busy, fulfilling creative life. 📢 Listen now and get inspired to embrace your own creative journey! Links...
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From Day Job to Shark Tank: Mike from Legit Kits on Growing a Creative Business
Ever wondered what it takes to turn a creative passion into a thriving business? In this episode, I chat with Mike from Legit Kits, a Foundation Paper Piecing (FPP) company that was recently featured on Shark Tank! Mike shares his journey—from balancing his day job to scaling his FPP business and...
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How to Set and Achieve Goals You Can Actually Keep
Struggling to keep your goals? In this episode, we'll break down the SMART goal method and share practical tips to help you set and achieve goals that stick. Stop comparing your progress to others and start making small, sustainable changes that lead to big results. Takeaways from this episode:...
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How To Became a Fabric Designer with Bonnie Christine
Have you ever thought about becoming a fabric designer? For years, that was a dream of mine, but I just couldn't seem to make it happen. I struggled to learn Adobe Illustrator in a way that made my designs look more polished—like something other than a kindergartner's doodles! 😅 That all changed...
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Can You REALLY Make Good Money as a Quilter? Here's the Truth!
Do you wonder if it's really possible to earn money as a quilter or creative entrepreneur? You're not alone! I recently came across this question in a Facebook group, and the answers shocked me—most people believed you could make a little money, but not a real income. Well, I'm here to tell you...
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179. Clarity, Navigation, and Decision Making Inner Voices Part 2
Now that you've learned about the thoughts holding you back (part one), you are ready to dive into part two, practical tips that will help you reshape your thoughts, navigate challenges, make tough decisions, and seek clarity on your creative journey. Learn actionable skills to quiet the thoughts...
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178. The Inner Voices Holding You Back and How to Overcome Them
In this insightful episode, Elizabeth Chappell shares the invaluable lessons she learned from her business coach, Lindsey White. These life-changing concepts, inspired by Shirzad Chamine's Positive Intelligence, reveal how our thoughts can sabotage our success and happiness—and how to regain...
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177. Running a Business with Depression
Running a business is no easy task, but when you add depression into the mix, it can feel overwhelming. In this episode of the Craft to Career Podcast, I open up about my personal journey as an entrepreneur living with depression. Depression looks different for everyone, and I share what it looks...
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176. Why I Stopped Designing Fabric: My Honest Reasons and What's Next
In this honest and heartfelt episode, I'm sharing the real reasons I decided to step away from fabric design and what's next for my business. If you've ever dreamt of designing or selling fabric, or if you're just curious about my journey, this episode offers a behind-the-scenes look at why I…
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175. Linda Pacini's Baby Lock Journey: From Novice to Sewing Industry Leader
In this inspiring episode, Elizabeth Chappell interviews Linda Pacino, Director of Training and Education for Baby Lock, who brings over 20 years of experience in the sewing industry. Linda leads a team of professional trainers dedicated to empowering consumers and retailers with exceptional...
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174. Thinking of Hosting a Live Event? Lessons I've Learned.
Have you ever thought about hosting a live event for your business? In this episode, Elizabeth Chappell reflects on her experiences organizing live events, sharing the valuable lessons she's learned along the way. From planning to execution, Elizabeth provides practical advice to help you create...
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173. Unlocking Your Why: A Conversation with Chantell Hammond
In episode 172 of the From Craft to Career Podcast, Elizabeth Chappell sits down with Chantell Hammond, founder of Strategy Square and a passionate business and marketing coach. Chantell's journey began with the challenges she faced running her Pilates studio, where a lack of marketing knowledge...
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ABOUT THIS SHOW
How do I turn my craft into a career? How do I create my dream job, working from home, and doing what I love? How do I grow my Instagram following? How do I earn money with my craft? And the biggest question of all: Can I be successful?
HOSTED BY
Elizabeth Chappell
CATEGORIES
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Frequently Asked Questions
How many episodes does Craft to Career have?
Craft to Career currently has 219 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Craft to Career about?
How do I turn my craft into a career? How do I create my dream job, working from home, and doing what I love? How do I grow my Instagram following? How do I earn money with my craft? And the biggest question of all: Can I be successful?
How often does Craft to Career release new episodes?
Craft to Career publishes regularly with 219 episodes available. Check the episode list for the typical release schedule.
Where can I listen to Craft to Career?
You can listen to Craft to Career on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Craft to Career?
Craft to Career is created and hosted by Elizabeth Chappell.
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