PODCAST · business
Craftnotes
by Nate Sanders
We discuss best practices on how to include and integrate qualitative research into your company.
Episodes
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Sidenote 001 - Empathy over data
In this Sidenote Trey talks about in the incomplete picture that comes from quantitative data and how to focus on empathy and causality over data.
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Episode 003 - Prioritizing Phenomenon
Nate and Trey discuss how to prioritize phenomenon and variables to consider. Jared Spool on ROI of UX design: https://blog.usejournal.com/yes-alan-there-is-an-roi-for-ux-design-bef06dbc9c77 Uber tips adoption:...
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Episode 002 - Capturing Phenomena
Nate and Trey chat about observing phenomena- the first step in the Theory Building process. They define what a phenomenon is, the value of taking a phenomenon approach, and how to incorporate phenomena in your organization.
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Episode 001 - Theory Building
Nate and Trey chat about the value of having a research process integrated into how organizations build products and offerings. They discuss how theory building can enable organizations to mitigate the cost of failure, and build predictably strong outcomes.
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ABOUT THIS SHOW
We discuss best practices on how to include and integrate qualitative research into your company.
HOSTED BY
Nate Sanders
CATEGORIES
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