PODCAST · news
Creator CTRL
by With Aim
A podcast about what's happening in the creator economy.
Episodes
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Who Sets the Clock on Your Creative Work?
A supporter expects one bill. A creator expects room to make the work. Coco and Jonathan follow a 3D-printing team’s billing surprise, Patreon’s approaching migration deadline and Bandcamp’s recurring sales days to ask what a payment actually promises. Sources:...
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He Charged People to Sharpen a Pencil
David Rees really sharpened the pencils. Coco and Jonathan follow the cartoonist’s unlikely service, the customers who wanted something different from what he expected, and the delivery work behind a memorable offer. A historical creator-business story about what people actually want to…
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He Wrote Four Books in Secret
Four secret novels, an audience that trusted the author, and the work waiting after the reveal. Coco and Jonathan follow Brandon Sanderson’s 2022–2023 story, with a detour into the awkwardness of announcing a project before you have tried making it.An evergreen story, not a new campaign...
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Your Channel Can Have an Ending
Coco and Jonathan follow Tom Scott’s finite England series into a familiar creator dilemma: when does a little project become a promise to keep posting forever? A relaxed conversation about finishing things, leaving room for lunch, and deciding what comes next. This is a current case study, not a...
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Who Made the Song You Love?
You love the song. Then you notice how it was made. Does that change anything? Coco and Jonny get into YouTube Music’s new labels for AI-generated songs, fictional musicians, awkward song recommendations, and why an artist’s story can matter as much as the sound. For the details on what YouTube’s...
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Your Next Viewer Won’t Search Like You
A blurry haircut photo, a room that sounds like a bathroom, and the words people use before they know your craft. Coco and Jonathan explore why your next viewer might describe a problem very differently from you—and what YouTube’s conversational search expansion does and does not tell us. The...
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Your Next Business Might Start as a Favor
Derek Sivers built a way to sell his own music. Friends asked for help, their friends started calling, and a buyer saw an opportunity he had missed. Coco and Jonny follow the small requests that became CD Baby—and the awkward line between a favor and another job. A historical story from Sivers’s...
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Your Audience Didn’t Sign Up for This
What happens when you finally find an audience—and want to make something else? Coco and Jonny follow an imagined apartment-makeover creator weighing a new direction, with a small detour into disappointing sandwiches and suspicious chairs. A relaxed conversation about creative freedom, audience...
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Your Old Videos Are Not Dead Yet
Your best work might still be waiting for its audience. Coco and Jonny follow the story of Nathan Apodaca, a broken-down car and the Fleetwood Mac song that found a new generation. Then they get into YouTube’s plans to give older videos another chance—and why something old to you can be brand new...
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More Views Won’t Pay Your Rent
Millions of views. A much smaller bank balance. Coco and Jonny follow the problem that led musician Jack Conte to cofound Patreon, then ask what being watched actually means when you're trying to keep making things. A story about attention, the people who come back, and a hypothetical frog whose...
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Claude Can Animate Your Ideas
An animated arrow does not need a backstory. Your next creative decision might. Coco and Jonny unpack Claude Motion, Claude Dashboards and YouTube’s recent brand-partnership changes: three stories about making work, measuring what matters and keeping a say in where your recommendations travel....
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Your Weird Side Project Might Work
A hobby website. Readers with questions. A book that found a much bigger world. Coco and Jonny follow Andy Weir’s unusual route to The Martian, and the small audience requests that can open a new door without taking the steering wheel. A lighthearted conversation about side projects, useful...
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The Dream Trap
Spotify’s October 20 Memberships change is a reason to fix the promise before adding more things to your plate.
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ABOUT THIS SHOW
A podcast about what's happening in the creator economy.
HOSTED BY
With Aim
CATEGORIES
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Frequently Asked Questions
How many episodes does Creator CTRL have?
Creator CTRL currently has 13 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Creator CTRL about?
A podcast about what's happening in the creator economy.
How often does Creator CTRL release new episodes?
Creator CTRL has 13 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Creator CTRL?
You can listen to Creator CTRL on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Creator CTRL?
Creator CTRL is created and hosted by With Aim.
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