PODCAST · business
Customer Centric Organizations
As a global network of senior management consultants, we support leaders and their teams with transforming business models and engaging people for change. In the last couple of years, we have been helping organizations dramatically increase their customer focus, henceforth we are on a mission to help companies to be more Customer Centric.
Episodes
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Customer Moments #1 - Well-meant efficiency is not enough to win a customer - FOLLOW-UP
This is the follow-up video we recorded a few days after this one: Customer Moments #1 - Well-meant efficiency is not enough to win a customer (podbean.com) Today we present the conclusion about why well-meant efficiency is not enough to win a customer. Listen and leave your comments. Thank you!!
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Customer Moments #1 - Well-meant efficiency is not enough to win a customer
Today we have a special video, in which we present a recent experience we had as customers. In our conversation, we reflect on efficiency and relationship - when efficiency may cause you losing customers. Well-meant efficiency is not enough to win a customer. Listen and leave your comments. And,...
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Episode 7 - Customer Experience: A Tough Sell?
Today, we want to show you in 4 minutes how to convince your leader to invest in customer-centricity. We decided that the best way to present the content would be in an interview format, where we explore why Customer Experience is such a tough sell and how to convince your leader anyway.
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Episode 6 - Part 2 - GPS will take you Home (Product Oriented Company vs. Customer Oriented Company)
Why implementing Customer Experience (CX) is such a tough sell to your leadership and how you can convince them anyway.
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Episode 6 - Part 1 - The Kelvinator
Building on our discussion from the previous episode, we decided to dive deeper into the decision maker's mindset. Which 'school of thought' influences decisions? Is everyone 'up to date' or are people still living in the 20th century?
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Episode 5 - Birdcage
The blend of good processes and engaged people is how you transform your business. And it’s the leadership you provide, that makes the difference between success or failure. In this episode, we talk about awareness as the first necessary step in every Customer Centricity process.
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Episode 4 - Moments that Matter
Today we want to talk about the memorable events companies are creating as part of their customer experience. There are potentially hundreds or more small and big events or as we call them touchpoints but not all of them are equally important. In fact, only a few selected touchpoints or Moments...
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Episode 3B - Conversation about Customer Experience
What makes you a loyal customer? In preparing for the last episode about Customer Loyalty we've had so many insightful discussions which we felt are worth sharing. In this less scripted, more conversational episode we talk about our personal idea of good customer experiences and what companies…
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Episode 3 - Touchpoints
What makes you decide on a product or service? Today's market has an abundance of options for customers - products and services are becoming very similar. In this episode, we talk about what aspects of the customer experience make your customers return and become loyal.
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Episode 2 - Customer Journey
What Little Red Riding Hood has to do with Customer Journey? In this episode, you'll learn about the importance of building a reliable and repeatable customer experience (that's a pretty broad statement…) more about the idea of the Customer Journey, and what important role it plays in building a...
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Episode 1 - Everyone is in Sales
We're on a mission to make companies more customer centric. So we've started the Video Podcast series: How to become more customer centric? Check the first Episode! We start with the idea that everyone is in sales. For the next four weeks, we will be posting new episodes twice a week. We welcome...
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ABOUT THIS SHOW
As a global network of senior management consultants, we support leaders and their teams with transforming business models and engaging people for change. In the last couple of years, we have been helping organizations dramatically increase their customer focus, henceforth we are on a mission to help companies to be more Customer Centric.
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